Direct Mail Marketing in Franklin MA..This Is How We Find New Listings

By
Managing Real Estate Broker with RE/MAX Executive Realty
http://actvra.in/GhB

just sold benjamin's landing in franklin ma

This is the postcard that will be mailed today to every condo owner at Benjamin's Landing in Franklin MA.  Lorraine Kuney was the buyer agent for two sales this month at Benjamin's Landing and we are looking for our third sale this month in that community. 

Every sale is finished with a mailing to that subdivision or to a minimum of 200 homes in the area of the listing.  We're looking for more listings and we want to let those homeowners know that we sell homes in their area.  We want to sell their home, too. 

They should call us, if they want to be our next sale.  Direct mail marketing works.  If there is another homeowner in that community who is thinking about selling, we will receive a call from them because of this mailing.  Direct mail marketing does a phenomenal job of "shaking the fruit from the tree!!"

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Topic:
Real Estate Sales and Marketing
Location:
Massachusetts Norfolk County Franklin Top Listing Real Estate Office Re/max Executive Realty
Groups:
The Art Of Marketing You
Real Estate Rookie
Marketing 101
RE/MAX Active Rain Bloggers
Active Rain Newbies
Tags:
direct mail marketing in franklin ma

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Rainmaker
1,824,216
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Sally....I just commented on your card..... great job.... similar message to mine.... they do save the cards....

August 14, 2012 03:59 AM
Rainmaker
1,758,630
Roy Kelley
Retired Real Estate Broker, Maryland Blogger

Excellent marketing advice for real estate professionals.  

Have an outstanding week with your camera in hand.


August 14, 2012 05:37 AM
Rainmaker
971,166
Sharon Alters
Your Fleming Island Relocation Agents.
Coldwell Banker Vanguard Realty

Barbara, I want to be like you when I grow up! :) I would love to have implemented the sheer force of your marketing program. It is just so spot on and we are blessed to have you here in the Rain to give us great examples like this.

Sharon

August 14, 2012 06:31 AM
Rainmaker
129,055
Jon Zolsky
your Daytona Condo Agent
FunCoast Realty 386-405-4408

Barbara - thank you for clarifying. I understand that it is difficult to predict the success of any marketing effort. No matter what you do, if people are not thinking about selling at this moment, they will not call.

You are absolutely right

August 14, 2012 05:05 PM
Rainmaker
1,824,216
Barbara Todaro
"New Franklin MA Homes"
RE/MAX Executive Realty

Hi Jon....everything we do for marketing is "hit or miss'.... it's all timing.... and we never know when it will be the right time!! what a job we have!!!!  so all we can do is to make sure we have as much covered as we are financially capable of providing...... the deeper the pockets, the more wide spread the marketing....and the better the results...right???

August 14, 2012 05:19 PM
Anonymous
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Rainmaker
1,824,216

Barbara Todaro

"New Franklin MA Homes"
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Additional Information

The Kuney-Todaro Team is the "#1 team in Franklin's #1 office." Our expertise is in marketing new construction and resale properties. New construction is our niche and we have sold 40 subdivisions in the area of Franklin MA.