Trulia Photo and Marketing Tips Hard to Believe

By
Real Estate Agent with RE/MAX Distinctive / LIC in VA

 Sometimes I have to wonder if these surveys really took place, and if they did, where did they take place. The reality with buyers I've worked, and am currently working with don't match Trulia's survey results of homebuyers.

 If you're read the current Trulia Newsletter article about " The 4 Biggest Photo Listing Mistakes", I think you'll be surprised at their survey results.

 They claim the following items make a home most attractive to buyers: 70% said bathrooms, 63% said closets, and 56% said gourmet kitchen.

 I can't think of a single buyer that I've worked with that ever said a bathroom and/or a closet was more important to them than a decent kitchen. Occasionally I will take a photo of a large luxury master bath, and even a walk in closet now and then, but usually most are too small to get a decent photo.

 Also, I never had any trouble selling a listing that didn't include pics of bathrooms or closets. I believe the consensus on AR blog posts indicated that most agents don't take pictures of bathrooms. I can see a large walk in closet with custom shelving, etc, but a basic walk in closet?

 Are there actually buyers out there that would say: This house looks perfect, great commuting distance, great school district for kids, I can walk to metro, backs to parks, love the floor plan, but I don't want to see it because the agent didn't put any pics of the bathroom or closets in the MLS?

http://pro.truliablog.com/grow-business/4-listing-photo-turn-offs-for-buyers/?ecampaign=anews&eurl=pro.truliablog.com%2Fgrow-business%2F4-listing-photo-turn-offs-for-buyers

bath

 

Jeff Pearl / REALTOR / Lic in VA

RE/MAX Distinctive / Reston VA

703-727-4876

Homes / Land / Farms / Historic

www.myhomesdb.com/jeffpearl

Equal Housing Opportunity Provider

 

 

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  1. Lenn Harley 09/12/2012 05:00 AM
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Topic:
Real Estate Sales and Marketing
Location:
Virginia
Tags:
marketing photos
first time homebuyers va
buying homes lovettsville va
buying homes leesburg va

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Rainer
72,187
John J. Woods
Aardvark Appraisals

 

   Seriously...How much of Trulia's 'information' do you find to be 'truly' valuable anyway?

 

September 12, 2012 11:39 PM
Rainmaker
669,014
Sharon Parisi
Dallas Homes
Keller Williams Dallas Premier Realty

Trulia is not at the top of my list for accurate information.  I love Brian's comment, "Maybe they surveyed the same focus groups that they used for Family Feud episodes."

September 13, 2012 04:22 AM
Rainmaker
247,869
Jeff Pearl
RE/MAX Distinctive / LIC in VA

#17- Hi Rob, Same with me.

#18- Hi Harry, That sems to be more common with buyers searches.

#19- Hi Pippa, I agree. Bathrooms and clostes don't photograph well. Even small bedrooms are hard to get a decent pic.

#20- Hi Shelley, I think trulia is just fishing for new content, and coming up with fishy content.

#21- HI Mark, Thanks, That's how I feel as well.

#22- Hi Brian, Those are strange and questionable survey results.

#23- Hi Tammie, Closets and storage can be criteria for some, but I think that can be determined while viewing homes. Many times closets can be added or enlarged. Thanks.

#24- Hi Gary, Yours sounds like an accurate observation!

#25- Hi Adrian, I agree. Clostets aren't usually a deal breaker. No house will be a perfect match to what a buyer is looking for.

#26- Hi Bruce, So true. Seems like many surveys are just fabricated and manipulated to have something to write about.

#27- Hi Adam, Fishy results is correct. I wonder how much of this the public actually believes?

#29- Hi Monique, I don't know. It's a mystery how they come up with these results.

#30- Hi Evelyn, Surveys can be accuarte, but can also be manipulated. I think survey monkey is used a lot by companies doing surveys.

 

September 13, 2012 04:44 AM
Ambassador
1,353,066
Kathy Streib
Home Stager - Palm Beach County,FL -561-914-6224
Room Service Home Staging

Jeff- when I take Before and After photos of my stagings, I might include the Master Bath but not the closets.  

September 15, 2012 04:19 PM
Rainmaker
247,869
Jeff Pearl
RE/MAX Distinctive / LIC in VA

#37- Hi Kathy, That sounds more like reality. I think that is the norm with most agents. There are soem nice luxury master baths out there worth photographing. Thanks.

September 15, 2012 07:11 PM
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Jeff Pearl

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