Our First 30 Second National TV Commercial

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Services for Real Estate Pros with To Be Announced...

This week we aired our first ever TV commercial on National television. It will be getting exposure on a variety of stations like CNN, HGTV, ABC Family, and the Travel Channel.

I'm really excited and proud of this and looking forward to seeing it on TV in the days ahead. It's only 30 seconds long and titled "Find Your Way Home." I'd love to hear your thoughts and comments.

You may want to watch it twice like I did to really catch some of the key details and messaging.

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find your way home
television commercial
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Rainmaker
289,744
Melanie Ross
Coldwell Banker Solano Pacific - Benicia, CA
Benicia CA & Vallejo CA Real Estate, 707-319-2828

I like Brad!  Straight to the point and certainly encourages people to discover how they can find their dream home.

Sep 19, 2012 08:09 AM #1
Rainmaker
169,138
Jack Tenold, Reverse Mortgage Specialist Washington | Oregon | California - refinance & purchase
First Priority Financial NMLS 3257 - Spokane, WA
Reverse Mortgage Specialist

Good morning Brad - Congratulations on launching the ad.  It was mellow which I like and provided lots of information about Zillow with graphics and images instead of a hard sell.  You certainly selected the right stations for running your ad.  I'll be watching for it too.     

 

 

 

 

 

 

Sep 19, 2012 08:15 AM #2
Ambassador
720,326
Brad Andersohn
To Be Announced... - Fairfield, CA
ActiveBrad 707.646.1876

Thanks Melanie - I like how it encourages them to do something at the end of the commercial too. <wink wink>

Sep 19, 2012 08:21 AM #3
Rainmaker
663,543
Eileen Hsu
Douglas Elliman Real Estate - Manhattan, NY
LICENSED REAL ESTATE SALESPERSON

Great commerical, the emotional link and enjoyed the technology aspect of the cool features on zillow for searching for homes.

Sep 19, 2012 08:41 AM #4
Ambassador
1,762,457
Margaret Rome, Baltimore Maryland
HomeRome Realty - Baltimore, MD
Sell Your Home With Margaret Rome

Just left you a message.

This ad is very subtle. You pack a lot of info into 30 seconds. Love the loan amount!

Margaret

Sep 19, 2012 09:45 AM #5
Ambassador
830,910
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise in NE Philadelphia & Bucks County

Brad Nice and to the point ... Like it

Sep 19, 2012 11:50 AM #6
Rainmaker
722,976
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee - 423-677-6677
I'm really happy for you. This is fantastic. Professional, well done.
Sep 19, 2012 12:09 PM #7
Ambassador
294,854
Linda K. Mayer
License # 01767321 - La Verne, CA
Realtor, SRES, SoCAL, A REALTOR YOU CAN TRUST

Great commercial!  Loved the part about being born in the doorway...

Sep 19, 2012 12:16 PM #8
Ambassador
720,326
Brad Andersohn
To Be Announced... - Fairfield, CA
ActiveBrad 707.646.1876

Thanks for your comments, I appreciate you taking the time to watch it and then share your thoughts...  thanks. :)

 

Sep 19, 2012 03:33 PM #9
Rainmaker
137,327
Chuck Mixon
The Keyes Company - Cutler Bay, FL
Cutler Bay Specialist, GRI, CDPE, BPOR

Very nice job. Shows a lot of features in very short time.

Sep 19, 2012 04:10 PM #10
Rainmaker
84,710
Rita Legan
Keller Williams Realty GCSW - Strongsville, OH
ASP Staging Realtor CDPE

So true. Life really happens at home.......where you can be your self!

Sep 19, 2012 09:32 PM #11
Rainmaker
42,073
Katharine K. Whiting
Solutions Real Estate - Tempe, AZ
CRS, Realtor, Tempe, Arizona, East Valley

Good job, Brad. It was warm - it was intriquing and best of all it peaked ones curiosity about the "possibilities".  I see a strong increase in traffic to your site!

Sep 20, 2012 08:22 AM #12
Rainmaker
390,663
John DL Arendsen
ON THE LEVEL General Contractor, Crest Homes Factory Built Housing Dealer & Developer & TAG Real Estate Sales & Inves... - Leucadia, CA
Contractor, RE Brk, Factory Built Home Dealer/Devl

I love it! Are you the great voice over?

Sep 20, 2012 11:53 AM #13
Ambassador
406,156
Jo-Anne Smith
Your Choice Realty Corporation, Brokerage - Oakville, ON

Brad,

That's great news! Congratulations to all of you.

Jo

Sep 20, 2012 08:56 PM #14
Ambassador
1,011,026
Harry F. D'Elia
Precision Real Estate Inc. - Phoenix, AZ
Investor , Mentor, CSSN, Radio Coach, REOs, ABR

This is a great looking commercial. It is personal and shows the new Zillow more user friendly

Sep 27, 2012 06:12 AM #15
Rainmaker
573,756
Christine OShea
NATIONS - Naples, FL
Helping Buyers & Sellers in Naples and all of SWFL

Very nice and to the point, good luck with this.  Great for customer awareness!

Oct 02, 2012 05:50 PM #16
Ambassador
720,326
Brad Andersohn
To Be Announced... - Fairfield, CA
ActiveBrad 707.646.1876

Agents and consumers everywhere seem to like it! Thanks everyone.

We're very excited that audiences we share this with all over the country are really loving that we "connect consumers with local agents" at the end of the commercial.  It's a win-win commercial for sure~  :-)

Oct 03, 2012 09:41 AM #17
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Brad Andersohn

ActiveBrad 707.646.1876
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