Google+ is a Ghost Town? Nah-ah!

Real Estate Agent with eXp Realty

Do you think Google+ is a ghost town? Nothing could be further from the truth. The conversation is very active there, if you know the right people to follow.

A lot of us 'Rainers are trying to figure out Google+ best practices these days. There have been quite a few really interesting conversations there over the last week or so. 

This post and comment thread, started by ActiveRain's Melissa Marro with contributions from Bill Gassett might help those of you who are newer to Google+ understand when to +1 a Google+ post that shares an ActiveRain post on Google+,  and when to +1 the actual post by visiting someones blog, or both. 

*Whew,* that was a mouthful. Please read this thread to learn more.

For all of my Google Plus superhero friends, what (if anything) is the difference to Google if you +1 in G+ vs +1 on the article itself? And is sharing the link directly from the blog different than sharing here, in Google's eyes?
john nelsonYesterday 5:47 PM
I want to know that answer too.
Anita ClarkYesterday 5:48 PM
Circling, waiting for the gurus to answer. ;-)
Rich CederbergYesterday 6:12 PMEdit
That is a most excellent question that I have been wondering about too. I have set aside time this weekend to read as much as I can about Google+, if I find an answer I will share it.   
Melissa MarroYesterday 6:16 PM
It looks like this is a burning question. Do you think +Bill Gassett +Bobby Carroll +Michael George  or +Mike Arnesen have the answer? 
Bill Gassett6:36 AM
There is a big difference. Using the Facebook system as an example a G+ is similar to a like. A G+ from someones sits is the equivalent of sharing the article. Most experts view a share as being a more valuable social signal as you are actually putting someone elses content on your site. A like or G+ or course is much easier to do. I don't think there is a difference goes as far as sharing from here or from the site itself. Both are counted as shares.
Rich Cederberg8:55 AMEdit
+Bill Gassett so if you see an article that you think is valuable, the best thing you can do for the content creator is to go directly to their site, +1 the article and then share using the pop up box. +1'ing the article on Google+ is just a "like." Did I get that right?
Bill Gassett9:04 AM
Yes that is correct rich. You can also hit the share button within google plus and that gives the same credit to the author as well.
Melissa Marro9:19 AM
So it doesn't matter if you do it on the content page (g+ or share) or inside Google Plus. It only matters if you click + or share?
Rich Cederberg9:27 AMEdit
Except we all want traffic to our sites, right? So I think going directly to someone's site is better. Oh and reading the entire post before commenting is still a good idea people!
Bill Gassett9:30 AM
Melissa a share is a far more valuable social signal. I don't think it matters if it is done directly from the content site or within google plus. Pressing g plus within google is similar to a Facebook like and carries less weight. If I were to make an educated guess a comment may be a stronger signal than a g plus within the site as well. It takes more effort to make a comment than to hit the plus button.

So go out now and share one of my real estate articles:)
Rich Cederberg9:33 AMEdit
On the article about edgerank you shared recently +Bill Gassett the author's opinion was that a comment on Facebook was better than a like on Facebook. Initially I was surprised but I then I realized it made sense, it takes way more time and more thought to leave a comment than a like.
Melissa Marro9:39 AM
I get the difference between share and plus. What I was trying to figure out if there was a difference between from the site and within g+. 

+Rich Cederberg I would hope when we plus 1 the article that we did actually go to the site and read it. But it seems much easier to plus one and share inside g+ than on most sites (including AR). Plus I feel like if I went there to read it because I saw someone else had shared it that I want to give them a little love too. 

Correct me if I'm wrong but part of google using authorship ranking is determining if you are important, which is at least partially determined by how many people engage with you (+1, share, and comment) on what you post. 

+Bill Gassett - you betcha! I'm working on that kind of stuff tonight. I'm laptop free right now. Last night I was commenting on videos.
Rich Cederberg9:49 AMEdit
So, it might make sense to visit the author's original post on their blog, +1 it from there, then go back to the Google+ profile where you learned of the post and +1 it there too. That would give everyone some love and it would acknowledge the content creator, not just the content curator.



I'm sorry, there seems to have been some confusion, to see what conclusions we came to please read Melissa's follow up post:

Do I +1, Share, or Comment. Does it make a difference where I do it?


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Real Estate Sales and Marketing
New Mexico Bernalillo County Albuquerque
Google's PLUS Tips and Information
Dedicated Bloggers
Real Estate Technology
Active Rain Newbies
plussing a blog post
google plus

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Rich Cederberg
eXp Realty
eXp Realty

Hi Bill, Yes, I will go back and add something more prominent. Also, people should notice that all the links in the Google+ thread are clickable too, so they can connect with you and with Anita, Melissa etc.

Indeed, our discussion eventually did bring some clarification to Melissa's original query and that's why  invited her to place the link to her very much related post. There are some great discussions going on at Google+.

November 04, 2012 03:31 PM
Janis Borgueta
LIC R.E Salesperson - Homes for Sale Newburgh NY
Key Properties of the Hudson Valley ~ 845-527-7115

Rich... I have not been on Google+ but maybe a couple of months? and really paying attention to the process for maybe a week or so.. I am learning by the moment! I did not see this but appreciate the info.. Glad to be a part of it... but blink for a minute and miss the important things..and be left in the dust. =)

November 04, 2012 04:54 PM
Suzi Sandore
North County San Diego Homes
Keller Williams North County

Okay, I think I need another cup of coffee and then I'm going to go back and read through that thread. 

It kind of sounded like "Who's on first?"....

November 05, 2012 07:54 AM
Stephanie/Bob The Ruiz/Miller Team
The Ocala Dream Team
Keller Williams Cornerstone Realty

Hi Rich, 2-3 months ago we were saying the same thing.  But now that Facebook is wanting to charge for what used to be free, we are seeing this change.

November 05, 2012 08:06 AM
Travis "the SOLD man" Parker; Associate Broker
email: / cell: 334-494-7846
Team Linda Simmons, Enterprise, AL 36330

Haven't paid much attention to G+, even tho I have a "precense" there. Guess I need to find the "crowd" you mentioned....

November 05, 2012 08:49 AM
Paddy Deighan JD PhD
Paddy Deighan J.D. Ph.D
Aston McLaren Inc

nice compilation of content on G+..thanks for the tips!! 

November 05, 2012 08:54 AM
Christina Ehli
Keller Williams Brighton MI Real Estate Agent
Keller Williams Realty - Brighton, Michigan

I love Bob Stewart's webinar "Google+ - Love it, Hate it . . .".  I am definitely on Google+.  I encourage everyone on ActiveRain to join the circle (and add me too!).

November 05, 2012 08:59 AM
Stacey Mayer

Secret Weapon Number 1 = Google+

November 05, 2012 10:41 AM
Rich Cederberg
eXp Realty
eXp Realty

Janis, I'm having trouble keeping up!

Suzi, We did come to a conclusion in the end, and Melissa posted a link to her follow up post in the comments here if you would like to see it.

Bob, I agree whole-heartedly!

Travis, Add me to your circles and I'll get you hooked up on Google+

Paddy, Thanks for stopping by.

Christina, I think that was Eric Proulx's webinar that you are referring to? It was a good webinar.

Stacey, ha ha, I like it! Let's try not to keep it a secret any longer.


November 05, 2012 10:48 AM
Kimo Jarrett
Kimo's Lifestyle Solutions
WikiWiki Realty

Amazing stuff we can all profit from simply by being an active member in the AR community. Thanks for sharing. 

November 05, 2012 10:54 AM
Ben Yost - 303-587-4297
FHA, VA, Homepath and Jumbo - Mortgage Loans in De
First Time Home Buyer, Mortgage Rates, Pre-Approval

G+ Rules!

Every SEO expert in the country isnow into G+ Big Time!

There are sveral reason's why!

Good Post!

November 05, 2012 11:27 AM
Nan Jester
Realtor, Exit Real Estate Gallery
Exit Real Estate Gallery Jacksonville Beach, FL

I try every chance I get to learn more about Google+ as I think it can be very valuable to us as Realtors(r). Thanks for the post.

November 05, 2012 12:01 PM
Marte Cliff
your real estate writer
Marte Cliff Copywriting

Shoot - I'm so in the dark that I don't even know where to go to participate there. Every now and then I start to try to read and understand instructions. Then I get sidetracked by something easier and away I go.

I have no idea how you would "share" a Google+. It's all greek.

November 05, 2012 12:28 PM
Catherine C Capasso
Cottage or Castle, What's Your Dream?
Catherine Cornelia Real Estate

I believe that as time goes on and Facebook begins to ask for money on more of the things we now do for free, Google+ will gain more attention. The only thing holding it back at the moment is the limited number of people but this is changing daily. Google+ is a very clean platform.

November 05, 2012 12:29 PM
Lyn Sims
Schaumburg Homes
RE/MAX Suburban - Schaumburg IL Real Estate - Northwest Suburbs of Chicago

Now, I'm really confused.  I am going to have to come back & read this again .......

November 05, 2012 01:51 PM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
"Staging that Sells Portland Homes"
Room Solutions Staging, Portland OR

Rich -- Getting on Google+ (finally!!) this past week has been eye-opening.  I can see it's potential as WAY more helpful than FB.  Thanks for sharing your tips with us.

November 05, 2012 07:08 PM
Rob Renk
Easy Hard Money Lender | DFW | minimum $60K+

For Google to like your site you have to play by their rules.  It's their ball and if you won't play nice with them hey will take their ball and go home.

November 06, 2012 04:02 AM
Tammy Emineth
Content Marketer, SEO Teacher, Website Fixer
Personal SEO - Website SEO and Real Estate Marketing

November 06, 2012 04:04 PM
Rich Cederberg
eXp Realty
eXp Realty

Kimo, Come join us!

Ben, I have a SEO circle that I follow closely. I mostly lurk there, listening to them to pick up tips.

Good for you Nan!

Marte, You can email me or call me, I will help you.

Catherine, I understand your concern about the relatively low number of participants on Google+ compared to Facebook. That will change over time. Facebook does not dominate search. Google does.

Lyn, I added a link to Melissa's follow up post that will clarify. My main point was look at the discussion that is happening on Google+, and not so much about the actual discussion.

Maureen, I'm glad you're there!


Thanks Tammy!

November 06, 2012 04:35 PM
Steve Higgins
RE/MAX Kelowna

Hi Rich,

Thanks for the information, I am one of the Rainers still trying to figure it out. I will check out the links you mentioned.

November 06, 2012 06:54 PM
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Rich Cederberg

eXp Realty
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