WHAT MAKES A GOOD TITLE COMPANY PART III

By
Title Insurance with West Little Rock Title Company

What Makes a Good Title Company?
PART III

  Having been in the title business for 24 years, I can tell you from experience and word of mouth from clients who had a bad experience elsewhere, it boils down to one basic service...

COMMUNICATION

  Anytime a client or Realtor becomes unhappy with the way a title company handled a transaction, it most likely wasn't due to a mistake or problem created by the title company, but rather the fact that no one bothered to "inform" or communicate to the client, Realtor and/or title company what happened or when it occurred.  Good communication can generally eliminate 90% of all problems.

  Other than doing a good job with the closing, the second key to being a good title company is:

  -Please the Realtor 1st, the Client 2nd.  Now that might seem to be incorrect since the client is the one paying your fee, but the Realtor is representing or looking out for the client. You have to take into consideration that a seller client is generally so elated after walking out with a nice check, they quickly  forget about any problem along the way.  And a buyer client will usually blame their "Realtor" for most problems.  Not to mention that the Realtor "knows" the process and knows who is at fault and if the title company is at fault you can certainly expect no more referrals from that Realtor.

   At West Little Rock Title, we have a small, but powerful group of well-organized closing agents and staff that know the importance of communication and we never lose site of following up on all details in a timely manner for a smooth and pleasant closing experience for our client and Realtor.

 
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Rainer
63,641
David W. Bolick
Network Real Estate, Inc.

WOW...DID YOU EVER HIT THE NAIL ON THE HEAD THERE !!!!!!!!

I'm GLAD other title companies are not as good as you BECAUSE USING YOU MAKES ME LOOK GOOD !

May 14, 2008 07:05 AM
Rainer
16,094
Stacy Jones
West Little Rock Title Company

You're too kind. Thanks for the compliment!

May 14, 2008 10:28 AM
Rainer
10,739
James Armstrong
Mercury Title Insurance

I have yet to read parts I and II, but I do agree that communication and customer service is a HUGE in ANY business, especially the title business.  The bottom line is that we work for the realtor, certainly keeping their customer happy and satisfied is extremely important, but we need to keep the realtors informed of everything involving the transaction so that they can answer any questions their customers may have since they are the customer's main point of contact in the transaction.  And by keeping the realtor informed we help them to look good so they can provide accurate information to the customers.

Good point, now I will read parts I and II, thank you.

 

May 22, 2008 11:36 AM
Rainer
16,094
Stacy Jones
West Little Rock Title Company

Thanks for your response. Communication really is HUGE-- and without it we all have sinking ships!

May 22, 2008 07:24 PM
Rainer
223,541
Scott Hoen
VP, SWD Director of Marketing, ePro, MBA
First American Title Company

it is so true -- in CA -- if you communicate with the buyers and sellers about what is in the preliminary report -- you can clear up the issues before you go to the closing table and everything runs smoothly.

Experiences in CA showed us that 25% of the files had issues with them and had to be cleaned up before close - better to communicate and get them cleared up early in the game

August 14, 2008 02:14 PM
Rainer
16,094
Stacy Jones
West Little Rock Title Company

I agree. It does make a difference. Thanks for the input and for stopping by!

August 14, 2008 02:17 PM
Rainer
63,641
David W. Bolick
Network Real Estate, Inc.

For certain!  I would say the failure of a title company to timely start the title work, resulted in me having my buyer find out 3 days before closing that they can't deliver the deed...now we've been waiting 3 months...still no deed and not even getting communication.  Good thing my client is living there FREE until they get around to doing something lol

August 14, 2008 02:26 PM
Rainer
16,094
Stacy Jones
West Little Rock Title Company

David, well, that certainly sounds like an unexpected surprise that doesn't fall into the category of pleasant, all except for of course the rent free part.

August 14, 2008 02:32 PM
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Rainer
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Stacy Jones

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