Pre-Listing Package- Week 2 Challenge

By
Real Estate Agent with CondoDomain.com
http://actvra.in/ZXd
OK I know lots of you are looking to find out what Midori and I came up with. She posted yesterday some of what we did. I was going to yesterday, but I was fried and needed to relax! What a week.

Like I said the other day, when we got this challenge I knew it was going to be hard for me since I had no listing presentation. I pretty much would wing it. I was only using a CMA from the MLS as one, and no idea about using a pre-listing. I have a listing appointment coming up and you know I am definetly going to send this presentation to him.

The email I sent Rich was both a combination of video and texted. Since I have never met Rich I wanted him to be able to put the face with the name. Making it a little more personalable. Here is the email I sent. I wanted to be aware of how many homes were already on the market and what to expect when I come a sit down with him.


Hi Rich

Just wanted to let you know that I have attached some documents to look over that I will be bringing to our appointment. I have also attached a PowerPoint presentation on my marketing plan. We will go into detail at our meeting, this is just an overview.

Below is a quick video to go along with the email.

http://www.youtube.com/v/O3zAotKAhiU&hl=en

Here are just some stats on what is Active and Sold or Pending. Just so that you are aware of what you are up against.
For Broward County
Active- 17,352          Sold- 629           Pending- 1521

For Tamarac
Active- 730                Sold- 24            Pending- 49

For Woodmont
Active- 53                  Sold- 1               Pending- 2

Communication is the key to a satisfactory business relationship.  To assist with communication, we've developed a team to assist and to ensure you get the best service.  I find it helps to give you a detailed overview of what to expect while your house is on the market.  If you have concerns about any of the items in , please, please express them - call me!  Nothing is carved in stone and we work very diligently at working with every seller in the way that is best for the seller.


Jeannette Neerpat


Jeannette Neerpat
London Realty Corp
9000 Sheridan Street
Suite 90
Pembroke Pines, Fl 33024

Who do you know that would like to buy or sell, referrals are the greatest compliments I can ask for!


In the email I attached a Pre-listing letter, Pre-listing package-which included a listing agreement- sellers disclosure and an AS-IS addendum, and a PowerPoint slide show. Here is a few shot from the show, I know Midori posted a few, here are a few more.

Jeannette NeerpatThis is my commitment, wanting to let him know what I stood for, and that he would have it in writing.

This is my about me page, giving a little more of who he is going to work with. Jeannette Neerpat

I have been told by other agents that a listing presentation take awhile to put together and all we had was a weeks time. I was so nerved wrecked, Midori had to calm me down all week.  I kept coming up with all these different ideas and knew we couldn't use them all. Whil Midori was at the tech fair I was working on adding so many things to the slide show. I emailed it to her and she disected it. I am so happy that I have a mentor who understands what I am thinking and which way I am headed. Its easier to adapt that way.

Now for those who missed the video email that Midori posted the other day I will post it here again for you to view. Thank you all for the congrats. Its very much appericated!!
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midori miller
prelisitng package
week 2 challenge

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Rainmaker
350,701
Donna Yates Real Estate - serving
North Georgia Metro & Mountains
ReMax Town and Country

I just finished a real estate coaching program and he really promoted the need for a pre-listing package. Terry Murphy was a guest speaker and she shared some dynamic information too.  I'm looking for others who have great ideas so I greatly appreciate this post. 

January 28, 2011 08:34 AM
Rainmaker
309,182
Liz Flint
Houston\Tomball Realtor (832)816-8066
Century 21 Hardee-Team Realty

Hi Jeanette, have you honed and refined the presentation since you first put it together?

June 06, 2011 11:35 PM
Rainer
156,006
Bob Publicover
Thinking outside the box
Publicover Realty Group, inc

Very nice approach to connecting with the prospect.

Videos are a great tool for every occassion and the best is that trey're FREE.

I would love for you to work at my Company.

June 13, 2011 08:54 AM
Rainmaker
580,682
Joy Daniels
Joy Daniels Real Estate Group, Ltd.

I think this is great, definitely something that we have been comtemplating - pre-listing appointments . . . doing them by email is a great idea.  Thanks!

August 15, 2011 08:48 PM
Anonymous
Gray Homestead Real Estate

Thanks, I’ve seen your blog before during my, all of the ex-pats are linked together, which is really cool. Thanks for the mention and I put your link up

here too.

November 24, 2011 05:31 PM
Rainmaker
242,242
David Pylyp
RE/MAX Realty Specialists Inc.,

Thank you for encouraging the Pre Listing Package

I have now updated my PRE listing package for those considering selling their homes in west Toronto.   It is being prepared and well presented that increases our value as professional realtors 

 

Thank you 

 

David Pylyp

Living in Toronto

November 26, 2011 01:46 AM
Rainmaker
179,945
Tatyana Makarov
Your Greater Hartford Area Realtor
Coldwell Banker Residential Brokerage

Just was your post, Jeanette,

Nice video. Best of luck in 2012!

Tatyana.

January 11, 2012 11:16 PM
Rainer
46,963
Lisa Hickling

You are just too cool for school Jeanette! Well done and thanks for sharing some inspiration.

May 11, 2012 11:35 AM
Rainmaker
130,631
Mountain Coastal Group -San Diego Neighborhood Experts from Beaches to the Mountains
Mountain Coastal San Diego Neighborhood Experts
www.WhereToBuyInSanDiego.com 619.316.7445

Funny several years latter, we are still talking about making video a part of our plan, and yet it isn't consistent.

December 08, 2012 01:38 PM
Rainmaker
326,290
Steven Nickens
R(S)GRI ABR, Maui Real Estate Hawaii
Island Sotheby's International Realty

Nice job, very impressive

February 01, 2013 12:32 PM
Rainmaker
318,091
BILL CHERRY
William S. Cherry & No Co., Wealth Coach
William S. Cherry & No Co., Wealth Coach

I suppose step by step listing presentations are important.  I don't know.  I do know that in my case they get in the way.

I prefer to give my presentation eyeball to eyeball, from memory of the pertinent details, then leave my supporting documentations for them to look at later.

I'm there to close a listing agreement, not to teach,

But in the final analysis, what's best is what works for you.  One thing is for certain, new agents have no business trying to wing it, and their brokers need to make certain that they don't.

Your Power Point is to the point and visually looks very good.  Both are important to success.

February 22, 2013 06:32 AM
Rainer
336,470
Brad MacKenzie
Turning Houses into Homes on the South Shore
Success! Real Estate

I didn't realize how old this post was.  I was going to say that the good thing is that you can work on it.  You can practice.  The presentations can get better.  Sure the first one is shaky and put together in a rush, but we learn what works and what doesn't soon enough!

June 30, 2013 05:53 PM
Rainmaker
537,348
Ginger Harper
Your Southport~Oak Island Agent!
Coldwell Banker Sea Coast Advantage

Great Blog Jeannette..

 

I will book mark this for future reference.  Great Post..

August 17, 2013 02:29 PM
Rainmaker
743,747
Carol Zingone
Global Realtor Based in Jax Beach, FL
Berkshire Hathaway Home Services Florida Network Realty
I like the idea of a video as well - thanks for the inspiration!
October 14, 2013 04:00 AM
Rainmaker
298,610
Inna Ivchenko
Los Angeles / Valley Homes
Mannis Real Estate Group

Thanks for the ideas,

they are timeless.

I believe that if you have a great listing presentation( even if it is only a basic powerpoint), you'll just need minor adjustments to your blue print;  otherwise: you are ready for your listing appointment:)

November 03, 2013 12:33 AM
Rainmaker
1,336,557
Andrew Mooers
Northern Maine Real Estate-Aroostook County Broker
MOOERS REALTY

Like surgery, the twists, turns that happen in the listing process is like tennis. You know where to place the ball to stay inbounds, you make it easy setting the expectations for the other side of the net. How you market is the best way to show the seller this is the treatment, the level of professionism and detail your cute cape is going to get when you decide the two of us are a good fit, match. And sign right here (pointing) on that dotted line to get the process started.

November 09, 2013 03:45 AM
Rainmaker
60,401
Teresa Cooper
SC Lowcountry - Charleston, Dorchester, Berkeley
Home Solution Real Estate Services

Jeanette - great post, I like the ideo of the personal vide cameo.  How about an update on what you're doing with your listing presentation now?

November 10, 2013 05:05 PM
Rainer
42,676
Mario Gattavara
(Lake Oroville Area)
IMPACT California Properties

I thought Madori was a drink there for a minute. Until I read the post in full.

I like the templates. 

Listing presentations should sem natural around the client. Walk in like you already have the listing, 95% of the time you will. Backed by your great services of course.

I listed 21 houses my first month in real estate. In the worst part of town. Reasoning; I needed to get comfortable with the process. You need to have confidenc, even if you are new or old in the business.

Good luck and success to you! 

December 19, 2013 12:01 PM
Rainmaker
326,290
Steven Nickens
R(S)GRI ABR, Maui Real Estate Hawaii
Island Sotheby's International Realty

Thanks for the info, it's always good to see how other people approach a listing appointment.

December 20, 2013 01:11 AM
Rainmaker
340,746
John Mosier
Prescott's Patriot REALTOR & Land Man 928 533-8142
High Country Realty - Prescott - AZ

Getting a listing appointment is an accomplishment in itself. You are presenting some great ideas on how to make the most of it.

December 23, 2013 09:26 AM
Anonymous
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Rainmaker
162,824

Jeannette Neerpat

e-Pro Coral Springs/Parkland Real Estate
For a FREE Market Anaylsis
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