Welcome to the neighborhood "Block Party"

By
Real Estate Agent with Next Generation Real Estate Services

For the clients that we represent who are purchasing a home we ask them if they would like us to throw them a Welcome to the Neighborhood "Block Party" as their closing gift.  We send invites out to all of their neighbors announcing that our clients would love to meet their new neighbors, as well as sending invites to our client's guest list for their close friends/family.  It doesn't take place of their housewarming but instead shows all of their friends and family where the home is and we get to meet all of them as well as any neighbors that show up.  We then create some gift baskets (could get them donated from other sources) and have everyone sign a guest book (to be left for the buyers with their neighbors contact info on it) and do a raffle for the first RSVP, first person to the party, etc.

Of course, we provide simple food/drinks and have a couple of boxes we just keep in storage with our "party supplies" in them.  We have a couple of carnival games for the kids, tablecloths, containers for food, etc. so it is very easy to coordinate.  We also put flyers on the community mailboxes for added advertising and never let anyone inside the home (except the garage if it is inclement weather). 

What it gives us is a list of contacts, interaction with people who know someone who is happy with our services, introduction to their possible referrals and a few photos of our clients in front of their new home.  There is nobody in our area that does this and we have done a few and got good response, especially those that have kids that they wanted to meet the other kids in the area quickly.

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Rainer
13,587
Clint & Mindy Cronic
Next Generation Real Estate Services

Amy,

As a lender you could partner up with your favorite Realtors to help offset expenses and get advertising for both of you and maybe even meet people in the neighborhood thinking of refinancing or changing homes.  Just an idea...

August 15, 2008 11:01 AM
Rainmaker
197,232
Nicky Dou
TOP LOCAL REALTOR in Northwest Arkansas
kw | Keller Williams Market Pro Realty

Thats a great idea! I will be trying that soon. I have done housewarming parties but this seems more fun and casual!

August 20, 2008 04:48 PM
Rainer
97,817
Lara O'Keefe
North Texas Home Finders

What an incredible idea!

August 20, 2008 08:54 PM
Rainmaker
243,647
Kent Simpson
Real Estate Is About People
Tierra Antigua Realty - Downtown

That sounds like fun AND a good business idea.  Good on yer Clint & Mindy! (as my Aussie friends say)

September 05, 2008 10:16 PM
Ambassador
1,518,686
Christine Donovan
Broker/Attorney 800-610-7253 DRE01267479 - Costa M
Donovan Blatt Realty

This sounds like a lot of fun, and you get to be the hero by introducing your client to their new neighborhood.

September 06, 2008 01:55 AM
Anonymous
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Rainer
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Clint & Mindy Cronic

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