send closing gifts to the office

By
Real Estate Agent with Realty Executives

One of the best referral generators I've heard of is simply a delicious fruit basket.  

A realtor would send a fruit basket to his client after the close of a successful close of escrow.

Unlike candy, which tends to get hoarded by the recipient, fruit has a built-in expiration date, so people keep it on display to share.

He sends this fruit basket to his client's place of employment, which makes them feel special. When co-workers ask where it came from, the client simply says, "My realtor gave it to me." This opens the door to many subsequent referrals

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referral generator

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Rainer
129,777
Rich Dansereau
Positive Real Estate Professionals - Knoxville, TN

This is a great idea. I generally send thank you cards (with business cards inside) after a successful closing.

Oct 06, 2008 01:57 PM #1
Rainer
12,255
Barbara Kehl
Barbara Kehl Realty - Yuma, AZ
Yuma Arizona Real Estate

Jason, this is a wonderful idea!  Thank you.  I am going to share it with the girls in the office.

Have a wonderful day!

Nyana - Office Manager, Barbara Kehl Realty

Oct 06, 2008 03:12 PM #2
Rainer
102,590
Jean Groesbeck
Coldwell Banker Bain - Anacortes, WA
Broker, CRS, e-PRO, ABR, ASP, CNE, IMS

I never thought about candy being hoarded but you are right! Great tip!

Nov 28, 2008 10:45 AM #3
Rainer
740
Nicole Brauner
Elite Realty - Pahrump, NV

I have used fruit baskets in the past and I have received great response from my clients.

Dec 27, 2008 03:51 PM #4
Rainmaker
70,388
Nancy McNamee
Keller Williams Realty - Roseville, CA

Hmm, that sounds yummy...I'll remember that but wouldn't it be better to hand deliver one if you had time so you would have contact witht the client.

Feb 08, 2010 10:48 AM #5
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Rainer
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Jason Mitchell

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