Squidoo...Makes a Great Single Property Website!

By
Real Estate Agent with Boylan and Company

I am a big fan of single property websites. I love the idea of having that kind of space to stretch out and tell potential buyers all about a listing.

I also realize that creating a single property site has technological or financial limitations for some Listing Agents.

I have found a great alternative to the bona-fide single property site. Seth Godin has created a website called Squidoo. Squidoo is a great platform for people that know stuff, all kinds of stuff. This site allows people with knowledge to share their expertise with the world.

Squidoo, calls the individual pages you can create Lenses. Lenses do a great job of incorporating a wide range of social media types. You can incorporate, Flicker Photos, YouTube videos, Del.icio.us links etc…you get the idea. Oh, and here’s the good news, it’s all free!

This got my thinking, I know the homes we list and sell, so why not use Squidoo to tell the world? So I have created a lens for one of our listings. This lens incorporates images, video, descriptions and links…hmm, sound a little like a single property website!

 

Colorado Springs Home For Sale

 

Click Here to take a look at my Lens. I think you'll find the opportunity to add any information you want for your listings

Hope This Helps!

 

Provided By Joe Boylan: http://www.springshomes.com

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Location:
Colorado El Paso County Colorado Springs Fairfax
Groups:
WEB 2.0 Marketing on Steroids for Real Estate
Website Ideas, Content and Help for newbies.
Tags:
single property sites
squidoo

Comments 8 New Comment

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Rainer
53,855
Kevin Tinsley
Washington State Tacoma Seattle VA Home Loans
VAHomeLoans.com

Joe,  Great tip.  I'm always looking for ideas to share with my referral partners.  Thanks, Kevin

October 23, 2008 08:44 AM
Rainmaker
215,905
Troy Erickson
Your Chandler, Ahwatukee, and East Valley Realtor
Terra Solis Realty, LLC www.ChandlerRealEstate.weebly.com

I have yet to try realbird, postlets, or squidoo for my listings.  Time for me to get on the ball and give these a shot.  I will take a look at your lens.  It sounds like a great concept.

October 29, 2008 01:48 AM
Rainmaker
1,295,562
Sam Miller
Knox County Ohio
RE/MAX Stars Realty

Joe, Thanks for the tip and this is a service I was not aware of.  

October 29, 2008 09:56 PM
Rainer
3,671
Pat Cheung
Townizen.com
Townizen.com (Social Network for Real Estate Professionals)

Joe, interesting way to use Squidoo...Never thought of that! 

Let me also suggest Townizen.com as a GREAT way to show off your listings in a beautiful and engaging way. It's a free listing platform, and you can include countless images and even embed video into the listing. The walkthrough feature allows you to step potential buyers through the house room by room. It's truly an awesome way to show off the listings you're really proud of...kinda like the single property idea you're talking about. 

Go check it out...Townizen.com has a lot of other features, but it's the perfect supplement to the MLS to show off your listings in a more beautiful way!

November 24, 2008 12:13 PM
Rainer
80,819
Bobby Carroll
Real Estate Marketing
Dakno Marketing

Hi Joe - While I love the premise of using many portals (Trulia, Zillow, Google Base, Craigslist etc.) to "feature" a listing, I would challenge you to maybe use Squidoo and a lens in a more effective manner and still highlight a single property listing. I suggest you write instead about the entire neighborhood and showcase the listing as a great example of properties available there. That way you benefit on many more levels.

  • Search engines love Squidoo so I say maximize this portal and link the lens back to your website and even link keywords back to internal neighborhood pages (if you have them) on your website and blog. That way you will rank better for the neighborhoods you target in your area.
  • The likelihood a potential buyer will click on that single property lens and actually schedule a property showing is far less than someone who is looking for a specific area neighborhood so go with the numbers.

Let me know what you think of my idea.

Bobby Carroll - Dakno Real Estate Marketing
@Realestatecoach

December 08, 2008 09:21 AM
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Joe Boylan

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