Longevity: Capturing and Working a Unique Market Niche -Stepping Up to Your Niche, Part II

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Education & Training with Asheville 1031 REFERRING BROKERAGE 209970

Have you ever wondered what the secret of longevity in the practice of real estate IS?

I have. I have spent many long hours pondering how to make my career prosper (and me , too) and have come to the conclusion that  when you step up to the task to follow your passion in your practice of real estate, you energize your career as I mentioned in Part I. 

I am passionate about healthy homes in sustainable communities. I have been following that passion and have found that there are uncommon advantages in capturing and working a unique  market niche.

Looking at various market niches... the Over 55...the Second/Vacation...the Hospitality...Horsey and Equestrian...Land...all appear to have something in common. It may be  a certain "zest" that I mentioned.

For me, and all of our Brokers at our Firm here in Asheville, that "ingredient"  is the very attractive concept of stewardship we like to underscore in the SUSTAINABLE real estate market.  Seems that the idea of stewardship is more and more popular these days.. There are thousands of eco-related outreach organizations.Here are just a few eco-friendly sites directly related to the practice of real estate...

      U.S. Green Building Council

Environmental Building News

EPA Green Building

 Of course my all-time favorite, being that it is right here in Asheville, is the Green Building Council.  If you want to see some remarkable work, visit the above site! AND notice how many REALTORS® are members of the Green Building Council.

Part III is brewing and I will post it soon.
________________________________________________________________________________________________

Curious about sustainable Green real estate possibilities ? Simply pedal on over to  Convivial Blogger Greenolina's  "Green Wheels" BLOG  and SUBSCRIBE 

__~o
 -\_<,                                       
(*)/'(*)    ..........      ............to keep on rolling into the sustainable  world you can create today and tomorrow!. .........................    .............

Stepping Up to Your Niche, Part II. .The Eco-Steward Firm, ALL Eco-Certified® Real Estate Consultants!  Copyright © 2009 All Rights Reserved

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Rainmaker
326,097
Jeff R. Geoghan
Coldwell Banker Select Professionals - Lancaster, PA
REALTOR, Marketing VP & Real Estate Agent Coach

I've been happy to be the only realtor prusuring any sort of green niche in all of Central PA for years now.

 

Jan 20, 2009 08:26 PM #1
Rainer
73,665
Sabrina Kelley
ERA The Herman Group - Woodland Park, CO
Pikes Peak Region Realtor, Teller, Park and El Paso County Colorado

I am finding my legs on how to market this niche after living it for the past several years.

JaneAnne how are you able to post blogs at your current avg. rate of ten a day? Amazing!

Jan 21, 2009 01:31 AM #2
Rainer
83,712
Mary Bigelow
GLREA - Coopersville, MI
2010 Letnulls Do It AGAIN!!!!

You have given some great resources for this "niche." Do you find there are times when you are combining niches? Such as Aging in Place features combined with healthy homes?

Jan 21, 2009 07:09 AM #3
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Jeff~

OMGoodness! I had no idea!!! Would it help if you had some "green"lenders? (I just bumped into one who does a national business...and will be happy to introduce you...)

Jan 21, 2009 10:11 AM #4
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Sabrina~

January is "FIND TALENT MONTH" for me...so I am reblogging post from folks with life-affirming messages...with little editorial comments on each post...that's how =)

Jan 21, 2009 10:12 AM #5
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Mary~
You asked..." Do you find there are times when you are combining niches?Such as Aging in Place features combined with healthy homes?.." NOW THAT is an amazing topic!!! The answer is YES...and I would love to see a post or 50 on the subject...to include perhaps..walkable communities, transportation, energy efficiency, special financial remedies...

Jan 21, 2009 10:14 AM #6
Rainer
73,665
Sabrina Kelley
ERA The Herman Group - Woodland Park, CO
Pikes Peak Region Realtor, Teller, Park and El Paso County Colorado

Pass the word along to me also on national green lenders. I have someone looking for a loan on Solar Power.

Jan 21, 2009 03:59 PM #7
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Sabrina~

I will send you an email... It is SO good to know a NATIONAL lender who is dedicated to sustainable choices in living...

Jan 23, 2009 08:52 AM #8
Rainmaker
716,930
June Piper-Brandon
Century 21 New Millenium - Baltimore, MD
Piecing Dreams One Home at a Time

What a great niche and growing in importance every day.  Thanks for sharing.

Jan 24, 2009 03:31 PM #9
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June~

I agree. It seems that many , many of our clietns are looking for sustainable choices in homes and land.... more on the ECo-FRIENDLY niche in later posts in this series...

Jan 25, 2009 11:27 AM #10
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