Longevity: Capturing and Working a Unique Market Niche -Stepping Up to Your Niche, Part II

By
Real Estate Broker/Owner with Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc. 209970

Have you ever wondered what the secret of longevity in the practice of real estate IS?

I have. I have spent many long hours pondering how to make my career prosper (and me , too) and have come to the conclusion that  when you step up to the task to follow your passion in your practice of real estate, you energize your career as I mentioned in Part I. 

I am passionate about healthy homes in sustainable communities. I have been following that passion and have found that there are uncommon advantages in capturing and working a unique  market niche.

Looking at various market niches... the Over 55...the Second/Vacation...the Hospitality...Horsey and Equestrian...Land...all appear to have something in common. It may be  a certain "zest" that I mentioned.

For me, and all of our Brokers at our Firm here in Asheville, that "ingredient"  is the very attractive concept of stewardship we like to underscore in the SUSTAINABLE real estate market.  Seems that the idea of stewardship is more and more popular these days.. There are thousands of eco-related outreach organizations.Here are just a few eco-friendly sites directly related to the practice of real estate...

      U.S. Green Building Council

Environmental Building News

EPA Green Building

 Of course my all-time favorite, being that it is right here in Asheville, is the Green Building Council.  If you want to see some remarkable work, visit the above site! AND notice how many REALTORS® are members of the Green Building Council.

Part III is brewing and I will post it soon.
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Curious about sustainable Green real estate possibilities ? Simply pedal on over to  Convivial Blogger Greenolina's  "Green Wheels" BLOG  and SUBSCRIBE 

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Stepping Up to Your Niche, Part II. .The Eco-Steward Firm, ALL Eco-Certified® Real Estate Consultants!  Copyright © 2009 All Rights Reserved

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Asheville NC Real Estate Journal for Mountain Homes and Land Legacies- Asheville 1031 Realty© 2014. My Designations: NAR GREEN®, EcoBroker®, Eco Certified ®Real Estate Consultant, ePRO®. Unauthorized reproduction of any information including photos and graphics on this site is a violation of existing copyright laws.  All rights reserved.


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Groups:
ECO-ALL-STARS & "BOOMERS"
EcoBrokers
Healthy Lifestyle - Green Lifestyle
Target Marketing
Tags:
asheville green buyers broker
asheville area conservation land
asheville green real estate

Comments 10 New Comment

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Rainmaker
325,189
Jeff R. Geoghan
Marketing VP & Real Estate Agent Trainer
Coldwell Banker Select Professionals

I've been happy to be the only realtor prusuring any sort of green niche in all of Central PA for years now.

 

January 20, 2009 08:26 PM
Rainer
73,665
Sabrina Kelley
Pikes Peak Region Realtor, Teller, Park and El Paso County Colorado
ERA The Herman Group

I am finding my legs on how to market this niche after living it for the past several years.

JaneAnne how are you able to post blogs at your current avg. rate of ten a day? Amazing!

January 21, 2009 01:31 AM
Rainer
83,712
Mary Bigelow
2010 Letnulls Do It AGAIN!!!!
GLREA

You have given some great resources for this "niche." Do you find there are times when you are combining niches? Such as Aging in Place features combined with healthy homes?

January 21, 2009 07:09 AM
Ambassador
730,592
THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes
Knowledge. Insight. We Walk the Extra Acreage !
Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc.

Jeff~

OMGoodness! I had no idea!!! Would it help if you had some "green"lenders? (I just bumped into one who does a national business...and will be happy to introduce you...)

January 21, 2009 10:11 AM
Ambassador
730,592
THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes
Knowledge. Insight. We Walk the Extra Acreage !
Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc.

Sabrina~

January is "FIND TALENT MONTH" for me...so I am reblogging post from folks with life-affirming messages...with little editorial comments on each post...that's how =)

January 21, 2009 10:12 AM
Ambassador
730,592
THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes
Knowledge. Insight. We Walk the Extra Acreage !
Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc.

Mary~
You asked..." Do you find there are times when you are combining niches?Such as Aging in Place features combined with healthy homes?.." NOW THAT is an amazing topic!!! The answer is YES...and I would love to see a post or 50 on the subject...to include perhaps..walkable communities, transportation, energy efficiency, special financial remedies...

January 21, 2009 10:14 AM
Rainer
73,665
Sabrina Kelley
Pikes Peak Region Realtor, Teller, Park and El Paso County Colorado
ERA The Herman Group

Pass the word along to me also on national green lenders. I have someone looking for a loan on Solar Power.

January 21, 2009 03:59 PM
Ambassador
730,592
THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes
Knowledge. Insight. We Walk the Extra Acreage !
Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc.

Sabrina~

I will send you an email... It is SO good to know a NATIONAL lender who is dedicated to sustainable choices in living...

January 23, 2009 08:52 AM
Rainmaker
645,016
June Piper-Brandon
Piecing Dreams One Home at a Time
Century 21 New Millenium

What a great niche and growing in importance every day.  Thanks for sharing.

January 24, 2009 03:31 PM
Ambassador
730,592
THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes
Knowledge. Insight. We Walk the Extra Acreage !
Signature Mountain Homes and LAND- Asheville 1031 Realty, Inc.

June~

I agree. It seems that many , many of our clietns are looking for sustainable choices in homes and land.... more on the ECo-FRIENDLY niche in later posts in this series...

January 25, 2009 11:27 AM
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THE TRAILBLAZER TEAM - ASHEVILLE Land and Signature Mountain Homes

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