Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 66
Is Respect in Real Estate Marketing important, or optional? Today when I was feeling a little miffed I started thinking about respect. And since I'm always thinking about real estate marketing, I started thinking about them together. You definitely want respect. You want people to keep their ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 6
​Are We Ready For A Long Island Condo? That's a question we get asked frequently as Realtors on Long Island. We believe there are many reasons for buying a Condo instead of a house in Nassau or Suffolk County Long Island. A Condo is a good option for anyone who wants to own a home without the...
By Melissa Zavala, Broker, Escondido Real Estate, San Diego County
(Broadpoint Properties)
Comments 5
You sleep. You wake. You eat. You go to the gym. You spend time with family. You show property. You write contracts. And at the same time you must generate more leads so that you can do it all over again—day in and day out. That’s where the Internet can help you. When you leverage the tools avail...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 22
Another Closing for Tammy Todaro at 109 Jefferson Road in Franklin MA- On The Market For One Day And Closed at Full List Price OverviewMapsPhotosFeaturesDescription 109 Jefferson Road in Franklin MA-VideoNeighborhoodMarket Stats $549,900 Single Family Home Main Features 4 Bedrooms2 Bathrooms1 Pa...
By Silvia Dukes PA, REALTOR, Florida Waterfront and Country Club Living
(Tropic Shores Realty - Ich spreche Deutsch!)
Comments 9
  Body Language - What Are You Saying Without Speaking a Word?   Body language is an important part of how we present ourselves and can also play a big role in business negotiations.   But not only is body language an important factor in face-to-face communication, it also comes across in our onl...
By Lee Davenport, Our Business Is Your Success! 404.444.5777
(RE/MAX Around Atlanta)
Comments 3
Lead generation.  There are many ways to do it but the key is doing it effectively.  One great and inexpensive way to generate real estate leads is to blog strategically through SEO (search-engine optimization) blogging, which means your blog can easily be found using various search engines.   A...
By Sharon & Bruce Walter, West Lafayette homes for sale
(Keller Williams Realty Lafayette, IN)
Comments 2
Prophets Ridge West Lafayette 3 bedroom ranch home for sale near Purdue Research Park, wheel chair accessible interior hallway and bedroom en suite located at 4705 Elijah, West Lafayette, IN 47905.             ACCEPTED OFFER!!!   West Lafayette Prophet's Ridge 3 bedroom brick faced ranch home...
By Sharon & Bruce Walter, West Lafayette homes for sale
(Keller Williams Realty Lafayette, IN)
Comments 2
    Lafayette IN 47909 Stratford Glen 4 bedroom home for sale fenced yard 2 car garage near Mayflower Mill and McCutcheon Schools located at 106 Berwick Drive, Lafayette, IN 47906.   Lafayette IN 47909 Stratford Glen 4 bedroom home for sale is close to Mayflower Mill Elementary and McCutheon  Hig...
By Sondra Meyer, Colorado Horse Property Specialist
(Star View Real Estate)
Comments 8
I think one of my favorite things about getting a new listing is taking the pictures of the property.  I enjoy REALLY looking at a home or a piece of land, trying to figure out would be the best shots.  With digital cameras and a large memory card, I can take more pictures than I will ever need. ...
By Sharon & Bruce Walter, West Lafayette homes for sale
(Keller Williams Realty Lafayette, IN)
Comments 6
  Lafayette IN 2 bedroom home for sale with garage,  basement, and hardwood flooring located at 2230 North 18th Street, Lafayette IN 47904.                                                       For sale at $69,900   2 bedroom home for sale in Lafayette, Indiana has clean and usable unfinished bas...
By Corinne Guest, Barrington's Country Suburban Home Matchmaker
(Barrington Realty Company)
Comments 5
Whether you love or hate ZTR is up to you. I don't hate them but I am certainly unlikely to ever get into bed with them again. In years past I have tried all of their products and been majorly disappointed with the results or lack of. I know of quite a few on Active Rain that use them and get...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
How to Use Lighting to Stage Your Lakeland Sandpiper Home for Sale How to Use Lighting to Stage Your Lakeland Sandpiper Home for Sale If you are thinking about selling your Lakeland Sandpiper home, make sure you stage it in the “right light.” Staging with the right light makes any room look bett...
By Pam Dent, Realtor - Charlottesville Virginia Homes and Horse Farms
(Gayle Harvey Real Estate, Inc.)
Comments 0
Charlottesville VA Horse Farm for Sale | 819 Stonegate Lane,Nellysford, VA 22958 Be surrounded by a breathtaking scene of a perfect country landscape in this Charlottesville VA Horse Farm for sale. This lovely 1 story brick home has 3 bedrooms and 2.5 bathrooms, and sits on 29.09 acres of lush gr...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
Comments 0
  On a recent broker training the other day, we came up with a great idea on how to generate seller leads at your Open House!   Watch the video below to see how to be ready to generate seller leads when someone says "Oh, I am just a neighbor" or "I just stopped by, I live in the ar...
By Waynette Hoover Araj
(RE/MAX Central Realty)
Comments 4
Asheboro NC Home for Sale | 401 Pinewood Rd, Asheboro, NC 27205 Experience the excitement of life in the fairway in this Asheboro NC home for sale. This lovely 2 story traditional home that has been lovingly updated has 4 bedrooms and 2.5 bathrooms, and overlooks Fairway #1 of Pinewood Country Cl...
By Art Welch, Broker
(Realty World Superstars)
Comments 0
This Awesome 3 Bedroom 2 Bath Lake Home in Goodyear is a Premium Corner lot location close to lake, shopping, golf. The Awesome 3 Bedroom 2 Bath Lake Home in Goodyear has an Open floor plan with high ceilings, large eat in kitchen dining room, large great room, den, master with separate tub and s...
By Claude Cross, Charlotte NC Homes For Sale
(Claude Cross-Charlotte NC Real Estate(Homes By Cross, Inc.) )
Comments 1
Skyecroft Homes An up to date look at Skyecroft homes for sale and Skyecroft neighborhood information. This is a popular community located about ten miles from Ballantyne in South Charlotte. These are luxury homes located on estate sized lots set back within the gated community of Skyecroft in Wa...
By Alberto Pacheco, Experience and Trust
(Keller Williams Porter Ranch)
Comments 2
June-14 Median Sold Price of Existing Single-Family Homes Sales State/Region/County Jun-14 May-14   Jun-13   MTM% Chg YTY% Chg MTM% Chg YTY% Chg CA SFH (SAAR) $457,160 $466,320 r $428,700 r -2.0% 6.6% 1.5% -4.8% CA Condo/Townhomes $372,070 $376,040   $342,840   -1.1% 8.5% 0.4% -0.2% Los Angeles ...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 15
This is the postcard that will be mailed to 1,000 homes in the area of 50 Shady Lane in Franklin MA.  This home is in a sought after neighborhood and this mailing will alert everyone in that area of its availability.  Yes, another wise homeowner selected Tammy Todaro of The Kuney Todaro Team to ...
By The Romanski Group
(The Romanski Group/ Keller Williams Realty)
Comments 2
There is a rumor circulating right now that there may be a possible merger between Trulia and Zillow, two of the most widely used real estate listing sites on the internet. Like wildfire, the rumor has begun to spread throughout the real estate network on the internet. But what does this really m...