Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 67
Several agents have recently mentioned starting a team and asking my opinion on how to do it.  I thought I’d share my thoughts, and let me preface this post by saying there are many ways to create a team.  There are many reasons to create a team.  Every team leader has a different style and a di...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 122
Right now I'm working on articles for a full color glossy magazine that one of my clients will distribute to homeowners via his 40+ agents in the field. It will center around remodeling projects that add the most value, staging, inexpensive fix-ups, and tips on what buyers are looking for today. ...
 Delafield Wisconsin Real Estate is a wonderful place to work and enjoy life, and Delafield Wisconsin is a great place to live. The following MLS information is for 12/24/2014 to 1/24/2015. In the Delafield Wisconsin Real Estate market 5 homes sold; 1 were list and sold by the same company, and 4...
The following is the real estate market activity for the last thirty days in Waukesha County Real Estate . Waukesha County Real Estate is thriving right now and a great place to buy a home.   The following MLS information is for 12/16/2014 to 1/16/2015   In the Waukesha County Real Estate market ...
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 3
Many of my clients are business or property owners in Carmel-by-the-Sea. There are good times and bad times to try to see them. These are clients who want to talk to me about their real estate needs during the "ebb" of their business week, rather than the "flow". When are these, you might ask? We...
The following information is from the MLS and is for the period of 12/18/2014 to 1/18/2015. Please feel free to look at more New Berlin Wisconsin Real Estate per the MLS button link below.     In the New Berlin Wisconsin Real Estate market 23 homes sold; 3 were list and sold by the same company, ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
If you're interested in a Single Family Home in Nassau County Long Island with a Gated Entry, you may want to know more about The Horizon At Jericho.     Nestled on Annette Way in Jericho New York, you can reach The Horizon from The Long Island Expressway Exit 41N To Jericho Tpke East, To Robbins...
 You can click here at Muskego Wisconsin Real Estate  to search for your next home.  I would love to hear from you.    The following information is from the MLS and is for the period of 12/23/2014 to 1/23/2015.   In the Muskego Wisconsin Real Estate market 16 homes sold; 2 were list and sold by t...
By Michael Jacobs, PasadenaCA Real Estate Representation 818.516.4393
(Coldwell Banker Residential Brokerage)
Comments 43
  It’s Time To Take Down That Christmas Tree If Your Home is For Sale     Check the calendar.   It’s January 24, 2015   Nearly a month after Christmas.   It’s Time To Take Down That Christmas Tree   Especially If Your Home Is On The Market For Sale   This past week I was previewing homes as I do ...
By Bob Ratliff, Broker Associate - REALTOR® 512-587-5689, Your Cedar Park & Leander, REALTOR® CRS GRI
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR® CRS GRI)
Comments 6
4019 Meadow Bluff Way in Teravista Neighborhood of Round Rock TX 78665 Under Contract. Our buyers went under contract five days ago on this lovely home located in Prestigious Teravista. After putting in two other offers on other homes at full price and losing out to multiple offers our buyers suc...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 42
Why does marketing work for some and not for others?  Marketing is a method of finding and connecting the potential client to the marketer.  To accomplish this task, one needs to understand and mirror the potential client.  After reading a well written post by my friend, Jenna Dixon, titled “Pla...
By Ted Cantu
(i Cantu Media LTD)
Comments 3
Here are the top keywords that pop up when searching for the term - real estate investors - in Google trends, ( This is a tool that will help you find the correct keyword search terms and also show you hot cities and metro areas where these keywords are being searched.   It...
By Kyle Reyes
Comments 13
A couple of weeks ago, my brother was driving down the highway when he noticed a decked out truck loaded with LED lights.  The vehicle wrap indicated that the truck belonged to a company specializing in the lights.  The wrap talked all about how technologically advanced the company was. My brothe...
By Ryan Tranchita
Comments 3
If you are looking to purchase Real Estate here are some tips on things you really shouldn't do and what you can expect.   BUYERS: THINGS YOU ABSOLUTELY SHOULD NOT DO!!!• Don't quit your job • Don't change your job • Don't get a promotion • Don't buy any large ticket items (like five dollars or m...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 18
Direct mail marketing gets results - and if you don't agree, here is just one example! What it needs is - new ideas. And who else can be better than Barbara Todaro ? This is a sample of the most powerful postcard that a homeowner can receive.  The sale pending postcard is sent after a purchase an...
By Mary Ellen Vanaken, North Atlanta Luxury Home Specialist
(Keller Williams Realty)
Comments 2
Jamestown Home in Alpharetta Sold by Mary Ellen Vanaken Team   This home on Scarlet Drive sold for $353,615 which was over $10,000 more than the listing price. The Mary Ellen Vanaken Team real estate agents were excited to help the new homeowners purchase this property in the sought after commun...
By Eileen Burns, FL Luxury Homes Hollywood Lakes,Golden Isles/Beach
(Trans State Commercial RE Ft. Lauderdale/Miami/Palm Beach)
Comments 7
 Welcome Active Rain Newbie "First Posts" by Eileen Burns   Real Estate Relevant Information here in Active Rain Joining real estate social media giant Active Rain becomes more exciting with member participation. Please click on the stories and comment so Newbies can feel the magnitude of our ass...
By Laura Foreman, Copywriter, Buffini & Company
(Referral Maker Real Estate CRM)
Comments 3
Although you may intend to add good habits to your daily routine, these bad habits can sabotage your progress and impede your performance. As a result, you don’t feel as if you’re getting much done, even though you’re working harder than ever. Work smarter and more efficiently, and nip these bad ...
By April Tammarine
Comments 6
4 bedroom 3 bathroom home Tramonto AZ. Popular San Marco floor plan features french doors open to shaded courtyard. Majestic mountain views from the back yard of this 4 bedroom 3 bathroom home Tramonto AZ.  Amazing architecture awaits you inside this 4 bedroom 3 bathroom home Tramonto AZ. Planta...
By Lydia Puller, Realtor, San Rafael Luxury Homes for Sale
(Alain Pinel Realtors)
Comments 1
Don’t Miss The 8 Best Places to Visit In San Rafael CA   If you are planning to buy a luxury home for sale in San Rafael CA, you’ve picked the perfect place!     San Rafael luxury homes for sale are located in a community that provides the perfect environment for families and people of all ages w...