Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Kyle Reyes
Comments 76
Man, there are a LOT of people hating on Millennials these days.I didn't even realize just how bad it was until the article I published last week - With the Rise of the Millennial Comes The Fall of the Suit.I'm not sure if it's anger, jealousy or perhaps ignorance.  But there seems to be a lot of...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 95
 If you want to be top of mind in your luxury real estate marketplace, you have to be the most knowledgeable agent in your area.   As we used to tell our clients, when asked why they should work with us and sign an exclusive representation, “we know where the bones are buried.”   This meant that ...
By BILL CHERRY, Broker & Wealth Coach
(Keller Williams Dallas Premier)
Comments 7
  Next summer I will celebrate my fiftieth year of continued service as a licensed Texas real estate broker. And in the main, it is how I've earned the major part of my living, and still do, now as a Keller Williams agent in Dallas. It's interesting how real estate brokerage has allowed itself to...
By BILL CHERRY, Broker & Wealth Coach
(Keller Williams Dallas Premier)
Comments 16
   There are two relatively new practices which I admit that I don't fully understand.Real estate yard signs have been cropping up with riders that say "Coming Soon." I'm not sure what stage of the listing process those Coming Soon houses are in, but no one can find them in the MLS. So I suppose ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 24
 Private groups on Facebook are very inspirational, especially when the roster is filled with “like-minded” real estate agents.  General communication and sharing of what one is presently doing to create business can be very powerful to others.  No two real estate agents will perform the same tas...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 11
 We are Realtors Lawrence "Larry" and Sheila Agranoff and we list and sell Condos at the 55 and Over Subdivision of Fairfield At St. James, Long Island NY 11780.  Buyers Ask: Where Can I Find Fairfield At St. James? You can navigate to Fairfield At St James by taking Route 347 to Moriches Road. F...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 17
Real Estate Agents have very challenging job - meeting some strangers sometimes at some strange place!How can they keep safe?The answer is in this re-blog from Laura Foreman . Safety is a top concern for many real estate agents, especially when meeting a client somewhere other than the office. Al...
By Linda Thompson
(Selling By Design-Staging)
Comments 20
 A few months ago Selling By Design Staging received a call from an out of town investor inquiring about staging his newest remodel. After talking to him and viewing the property I gave him a quote for staging that included furniture and accessories.He thanked me, sounded enthusiastic, and said h...
By John Pusa, Your All Time Realtor With Exceptional Service
(Pacific Realty)
Comments 3
On May 21, 2015, Realtytrac.com reported there were 5,141 distress properties in April of 2015, increased 5.0% from March of 2015, and up 10.0% from April of 2014. While 42.5% were pre foreclosures, 24.2% were auctions, and 33.3% were REOs; one in every 1337 homes were in foreclosure in April of ...
By David Bracklow, GRI / Homes for Sale in Chandler Az
Comments 4
Check out this great home 1515 N SANTA ANNA CT Chandler, AZ 85224 1515 N Santa Anna Ct Beautiful 3 bedroom 2 bath 2 car garage. Nicely remodeled with high end design throughout. If you want privacy, then this is the house for you! Its on a  cul-de-sac, on a 10,000 sq.ft lot located in a great par...
By Andrew Monaghan, CRS, GRI, EPro Associate Broker
(Your Phoenix Home Source)
Comments 0
Fantastic 2 bedroom home in a Pebble Creek Goodyear's amazing adult community! Inviting paver front courtyard & fall in love with the brilliant architectural design that highlights the vaulted ceilings, tile flooring, custom paint and plantation shutters on the picture windows! Open concept floor...
By Kimi Correa, RA, SRS, ABR, MRP, Helping Sellers and Buyers in the State of Hawaii
(Elite Pacific Properties LLC)
Comments 3
For more information 
By Andrew Monaghan, CRS, GRI, EPro Associate Broker
(Your Phoenix Home Source)
Comments 0
GOLF COURSE VIEW WITH GARAGE!! Happiness is just a doorstep away with this luxurious condo! Picture windows throughout to view the stunning golf course! Kitchen has breakfast bar, plenty of cabinets and white appliances! Large master suite has plush carpet and picture window. Spacious walk in clo...
By Andrew Monaghan, CRS, GRI, EPro Associate Broker
(Your Phoenix Home Source)
Comments 0
The home is meticulously maintained with resort like landscaping and not a blade of grass out of place. Upon arriving at this spacious 2432 sq. ft. home, you enter along a shrub lined walkway through a custom wood front door into the Spacious living area, continuing into the family room with its ...
By Andrew Monaghan, CRS, GRI, EPro Associate Broker
(Your Phoenix Home Source)
Comments 0
Spacious 5, possible 6, bedroom home in Tatum Highlands! This 3,013 sq ft home features a formal living and dining room as well as family/great room w/fireplace. Eat-in Kitchen and kitchen island. Separate guest bedroom/office downstairs complete with Murphy Bed. Backyard features beautiful fence...
By Paul S. Henderson, Realtor, Tacoma Washington Agent/Broker & area authority!
(RE/MAX Professionals.)
Comments 6
Last year I sold a townhouse in the Ballard section of Seattle! I don't usually list houses in that market and prefer to refer clients to agents who are more familiar with the nuances of city living but I was working with a nice millennial couple selling their first home. I couldn't say no.I took...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Cool 3 Bedroom 2 Bath HUD Home in Mesa. Save Thousands! This Cool 3 Bedroom 2 Bath HUD Home in Mesa with low maintenance desert landscaping is centrally located in the subdivision. The Cool 3 Bedroom 2 Bath HUD Home in Mesa features a huge fenced yard, private pool, vaulted ceilings, split floor ...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
(Listings-to-Leads)
Comments 0
 In the Listings-to-Leads Mastermind group, there are a lot of amazing agents sharing and brain storming some very very powerful ideas for new lead generation ideas. The information in this blog post and video at the bottom is the result of a recent thread there. Many listings you sell have a 'su...
By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional, 931-920-6730)
Comments 34
Your House Smells Like Cat PeeBeing a responsible listing agent means passing on bad feedback with the good. Our goal as the listing agent and seller is to get the property sold and that is only going to happen if buyers respond favorably to the home.  If the buyers agents are turned off then tho...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 34
How many real estate agents write blog posts about new subdivisions?  I think many agents who focus on selling new homes will write blog posts about local subdivisions that are being marketed by the builder/developers.  Bloggers, have you thought about buying domain names of subdivisions that are...