Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 128
Remember when the gurus said a web page or blog post needed to be 200 words in order for Google to pay attention?  Then do you remember when that increased to 400? And now, although he does mention some high ranking sites with few words and many photos, Neil Patel recommends writing 2,000 to 3,00...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 46
No two people are alike, and because of that fact, focusing on attributes beyond production and skill level is essential.  We work to earn income.  When we need to work as a “team” on a particular task rather than independently, it’s imperative for the team members to “mesh.” The words “team” an...
By Sidney Kutchuk, Property Management & Sales Experts 951-217-6745
(Property Management & Sales at REALTY WORKS TEMECULA, CA 92590 (951) 217-6745)
Comments 3
1226 N Beverly Glen Blvd,Los Angeles - Two on OneJust Listed for sale.   Exclusive Bel Air / Beverly Glen platinum triangle OverviewMapsPhotosNeighborhoodMarket Stats $629,000 Single Family Home Main Features 2 Bedrooms2 Bathrooms2 UnitsInterior: 1,100 sqftLot: 3,847 sqft Location 1226 N Beverly ...
By George Souto, Your Connecticut Mortgage Expert
(George Souto NMLS #65149 FHA, CHFA, VA Mortgages Connecticut)
Comments 45
 I have been involved in sales for about 40 years.  During those 40 years, I have attend several seminars on how to be successful in sales.  Two thing always comes through loud and clear and are common in every presentation.  The first is in order To Be Successful In Sales We Have To Market Ourse...
By Randy Mitchelson, Internet Marketing Expert, Author, Activist
(iPartnerMedia.com and Homeland Heroes Home Loans)
Comments 4
                        Calling all do-it-yourselfers!   The Small Business Development Center in Southwest Florida is offering a 2-part webinar series to help customers find your business.    Participants will learn why and how to establish their business page on both Facebook and Google.   Inst...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 137
Right now I'm working on articles for a full color glossy magazine that one of my clients will distribute to homeowners via his 40+ agents in the field. It will center around remodeling projects that add the most value, staging, inexpensive fix-ups, and tips on what buyers are looking for today. ...
By Kathryn J., (Rentec Direct-Property Management Software)
(Rentec Direct)
Comments 16
I am meeting with my son soon so we can discuss some of the programs that are out there that offer student loan consolidation.   I know there has been a lot of talk lately about these millennial's and why they are not buying houses, one of these reason just might be these darn student loans.    A...
By Suzanne De Vita, Online Associate Editor
(RISMedia)
Comments 27
Our global economy (and the infinite abyss that is the Internet) can make it seem like your reach has to extend far beyond the parameters of your market. And while that can be true in some cases, buying and selling real estate remains, at its core, a localized service.But these days, social media...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 3
I just had to write this quick blog...the quote below is so true... No one keeps track of your mistakes and no one cares - but you... What I find is what Realtors (we) tend to do is to try to be perfect and not make mistakes or look bad in front of a client, when actually clients are real forgivi...
   This is a reblog to a press release released on PR.Com on Thursday. With long-term interest rates at historical lows and inventory remaining constant, BanCorp Properties sees a positive landscape for increasing brand awareness as well as grabbing additional market share in this strategic Sout...
By Jacob Thomas, Weston, Davie, Coopercity, Southwest Ranches, Miramar Realtor, South Florida Estate Homes Inc.
(South Florida Estate Homes Inc)
Comments 2
US Real Estate News- 10 cities Expected to Bloom in 2015. Real estate market data provided by your local expert, Jacob Thomas- SFEHomes US Real Estate News- 10 cities Expected to Bloom in 2015.   More Buyers in House-Hunting ModeIt may be mid-winter, but the latest housing reports show an uptick ...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 0
  Enjoy amazing sunset views from this outside slip! Relax and enjoy the dolphins jumping in the Folly River. Easy ocean access. Slip is 20' wide and 40' long, it will accommodate a 55' boat. The slip includes city water and power hook ups. Great deals like this do not last long! Call Janet Kuehn...
By Rob Arnold, Metro Orlando Full Service - Investor Friendly & F
(Sand Dollar Realty Group, Inc.)
Comments 1
Marketing is truly not that hard.  Just making yourself visible to your customers and potential customers can go a long way.  Then stay consistent and keep at it.  So many people try marketing for a little while and then stop doing it and thus fall off the radar.  Success does not happen overnigh...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 19
Hello Loft! We have been showing 55 and Over Condos to buyers who are liking a new trend. Instead of extra space in a dark, cold basement, we have been showing upper-level Condos with loft spaces. These lofts may be a nice multi-functional area for an office, recreation, an extra room for guests...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 34
  Timing is everything when we discuss the effectiveness of direct mail marketing.  If the postcards land during that decision making period that homeowners experience, the phone will ring.  That’s why consistent mailing is important. Since I have three team members who work in Franklin MA, and I...
By Jacob Thomas, Weston, Davie, Coopercity, Southwest Ranches, Miramar Realtor, South Florida Estate Homes Inc.
(South Florida Estate Homes Inc)
Comments 0
SFL Real Estate news- Freddie Mac advises buyers to move quickly. Real estate market data provided by your local expert, Jacob Thomas- SFEHomes SFL Real Estate news- Freddie Mac advises buyers to move quickly.   TODAY'S TOP STORIES   Shrinking inventory may raise prices again It's supply-and-dema...
By Lawrence Bellido, Real Estate Consultant and Team Leader
(Keller Williams Advantage III Realty)
Comments 2
  OPEN HOUSE! Beautiful Vista Lakes Home! Close to Shopping Centers, Lake Nona Medical City, Orlando International Airport and Orlando's most important attractions.•Where•5756 Port Concorde LaneOrlando, FL 32829•When•Saturday, January 31, 201511:00 am - 4:00 pm•Who•Dave Lall(407) 373-3441        ...
$114,900, 3Bd/1Ba Single Family House, 1306 sqft.     Ryan Tranchita | RE/MAX Realty 100 | 414-699-6844 W164N9031 Water St, Menomonee Falls, WI 53051 W164N9031 Water St Menomonee Falls, WI. Ryan Tranchita. REMAX Realty 100. 414-699-6844 3Bd/1Ba Single Family House   $114,900 Sq Footage 1306 sqft...
$199,900, 3Bd/1.5Ba Single Family House, 1390 sqft.     Ryan Tranchita | RE/MAX Realty 100 | 414-699-6844 1392 N Lapham St, Oconomowoc, WI 53066 1392 N Lapham St, Oconomoc, WI 53066 REMAX Realty 100 Ryan Tranchita 414-699-6844 3Bd/1.5Ba Single Family House   $199,900 Sq Footage 1390 sqft. Bedroo...
By Richard Weisser, Richard Weisser Coweta Newnan Homes for Sale
(Better Homes and Gardens Real Estate Metro Brokers)
Comments 16
Slumps! We all have them from time to time. Those little lulls in the business cycle that make us wonder if the phone will ever start ringing again. Fortunately, there are some sure-fire ways to jump-start  activity and most are relatively  easy to implement. So here we go: Take a vacation. This ...