Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Richard Zaretsky, Florida Real Estate Attorney
Comments 45
On September 30th the Consumer Financial Protection Bureau - created under the sweeping Dodd Frank Act - showed it is continuing its campaign to penalize violations of kickback schemes in the real estate industry. Citing illegal quid pro quo referral agreements as being a violation of RESPA, it s...
By Jenn Hart, Richmond, VA, REALTOR®, 804-317-7997
(Jefferson Properties)
Comments 51
Recently I challenged myself to host a networking event in my area.  It would be a great way to get myself out in the community while also connecting local professionals.  Good idea, right?  The devil is in the details: How was I going to set it up?  Whom would I invite?  Where would I hold the e...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 19
                                      We are all very excited on The Kuney-Todaro Team to have Angela Todaro join our group.  Angela's marketplace will be Blackstone and Millville, MA where she grew up.  Angela has a large sphere of influence in that area, and she'll do very well.  Angela has re...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 3
Timber Appraisal and Wildlife Evaluation Having a good Timber appraisal and Wildlife Habitat inventory can make the difference in finding the right buyer for forestland properties. A good Forest inventory and appraisal will allow your seller to properly price and market the property both to inve...
By Jay Mecray - (480) 256-9771, #JayMecray #CommercialRealEstate #Arizona #Phoenix
(Arizona Property Solutions)
Comments 1
Starbucks For Sale Tempe AZ     Contact: Jay Mecray Phone: 480-256-9771 Email: #JayMecray #CommercialRealEstate #Phoenix #Chandler #Mesa #Tempe #Ahwatukee #Scottsdale #Arizona #StarbucksForSaleTempeAZ Starbucks For Sale Tempe AZ Listed at $2,659,500       Send To   ...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 14
        This is La Brisa, an historic estate in Coconut Grove that comes with some pretty mind-blowing superlatives, and it just hit the market for $65 million, more than any property in Miami-Dade County.  The property itself is a 6.9 acre waterfront lot in Coconut Grove that was originally plat...
By Valorie L. Ford, Valorie Ford & Co, Charlottesville/Albemarle Real
(Keller Williams Realty)
Comments 12
As you no doubt already know, the way that we present ourselves to others is much more than just words.  We are constantly being observed whether we realize it or not and the way that we stand or sit can say a lot about our confidence level. In the world of business it is vital that clients have...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
Comments 0
Getting Started with Listings-to-Leads Monday's from 12 - 12:30pm PDT REGISTER HERE (show your time zone) Learn how to generate referrals and leads with the marketing for your listings!   Facebook Buyer & Seller Lead Generation Agents with 0 - 5 Listings: Tuesday's from 12 - 12:30pm PDT REGISTER ...
This is a game changer.  You're going to want to share it with everyone who does video. And everyone who does NOT yet do video.  Then kick their butts a little and tell them why they should be using it. For the first time, Facebook has passed YouTube for the nuber of video views on desktop.  In A...
Last night, I had the opportunity to speak to a group of about 30 college students who are aspiring business owners and leaders. As I stood there, I couldn't help picture myself back in the day...hungry for knowledge and excited about having the whole world at my fingertips. We talked about outra...
By Laura Foreman, Copywriter, Buffini & Company
(Referral Maker Real Estate CRM)
Comments 18
Safety is a top concern for many real estate agents, especially when meeting a client somewhere other than the office. Although showings, listing appointments and open houses are standard in the industry, they also leave an agent vulnerable being attacked by a stranger. This isn’t to scare you—mo...
By Bob Ratliff, RE/MAX-CC, Cedar Park & Leander, REALTOR® 512-587-5689, Your Cedar Park Real Estate Consultant, REALTOR®
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR®)
Comments 12
Lago Vista Lot For Sale ~ Highland Lakes Renowned Lago Vista lot for sale with gentle slope perfect for building your dream home next to Highland Lakes Golf Course with views of rolling hill-country terrain, estate homes and golf course community. Recognized Lago Vista Schools with new High Schoo...
Traditional Real Estate Dead By 2020? I recently read an article entitled "Will Traditional Real Estate Exist in 5 Years?" by Anthony Caciopo.  In it, the author cites his extensive experience in real estate (25 years), 5 of which have been involved extensively in auctions.  It was his opinion t...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 14
Are you thinking of putting your Long Island House on the market this Fall?    Selling your house or condo, especially if you’ve never done it before, can be a challenge. You may think that all you have to do is put a sign in the front yard, and the buyers will appear.   We as Realtors know it’s ...
By Michele Smylie Clark, ,#480-390-4182,
Comments 0
8307 E Vista De Valle, Scottsdale, AZ                                      Today October 23rd,  3:00-5:30   Another beautiful day in Scottsdale, AZ, a perfect day to check out Pinnacle Peak Country Club. Kayla Williams will be hosting an open house today 3:00-5:30 come by and say hello!  Watch t...
By Michele Smylie Clark, ,#480-390-4182,
Comments 0
Desert Hills is located off of Carefree Highway, between the city of Cave Creek, and Anthem.  Quiet and tranquil, with a country feel and yet just minutes from shopping and dining.  Property was designed to take advantage of mountain and cityviews.   Best priced home in the area!   While attendi...
By Bob Ratliff, RE/MAX-CC, Cedar Park & Leander, REALTOR® 512-587-5689, Your Cedar Park Real Estate Consultant, REALTOR®
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR®)
Comments 3
Lago Vista Lot For Sale Lago Vista Extraordinary views from Lake Travis Lot  Located on cul-de-sac lot ready for your dream home. Unrestricted view of Lake Travis allows new owner to enjoy breathtaking sunsets and hill country views. Lago Vista POA Amenities offer club houses, boat ramps, marina,...
By Jenifer Lower, Team Service Above Expectation
(Bozeman Montana Real Estate .net)
Comments 1
I’ll help you make the right move!   MARKET KNOWLEDGE Real estate is all about knowing a snapshot in time as it applies to the longer reaching trends of the local housing market. This knowledge comes directly from an agent’s engagement with the market (closings). In the Gallatin Valley last year,...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 72
                                          I never understood the word “burnout.”  It’s used freely within the real estate profession by agents.  It also seems to me that whenever an agent’s production has declined, the word “burnout” surfaces.  Is that word now synonymous with non-production so t...
By Alicia Ale, Realtor Miami Florida Luxury Homes
(Miami Riviera, llc - Real Estate & Inmobiliaria)
Comments 0
Vizcayne Miami FL Turnkey Condo For Sale | 244 Biscayne Blvd #4808   Wake to the splendor of breathtaking ocean views and entertain to the dazzle of the downtown night lights in this luxurious Viscayne Miami FL luxury corner unit condo for sale. Located at the heart of downtown Miami, the newly ...