Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 0
Charleston SC Home for sale - 1702 Eallystockert Rd  One lucky family will get the chance to enjoy this dazzling Charleston SC Home for sale! You will instantly fall for this charming home situated in the desired neighborhood of Hemmingwood! It is nestled on a 0.15 acre cul-de-sac lot with 1,445...
Buckle up. Today we’re going on a ride of hyper-targeting. I’m going to challenge everything you thought you knew about advertising. You’re going to want to call your marketing team in after reading this. Last week, I was inundated with a mix of emails, phone calls and comments after I wrote a pi...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 16
Top 10 Items Long Island Home Buyers Are Now Looking For   Here on Long Island, buyers are out and about viewing homes even though the Cold Winter Weather is in the air. The following are the Top 10 Items that our buyers have on their "Wish List".  Wonder if these are the same Top 10 items all ov...
By Ron & Alexandra Seigel, Luxury Real Estate Marketing
Comments 28
In the realm of strategic branding, the ultimate coup is creating and defining your own brand category and then becoming the “category killer” (think Kleenex, Scotch Tape, iPod). This is what you want to strive for in marketing luxury real estate: staking your claim on a market niche that is unc...
By Bob Ratliff, Broker Associate - REALTOR® 512-587-5689, Your Cedar Park & Leander, REALTOR® CRS GRI
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR® CRS GRI)
Comments 17
Happy Newlyweds Closed on their new home today It was wonderful helping Riley & Angella close on their new home after getting married only three days prior. One Couldn't ask for a better gift to each other - a new home. Here is wishing you two much happiness and many fond memories in your new Aus...
By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 34
Nicole Doty - Gilbert Real Estate Expert inspired me with her post Can You Handle the Truth. No one wants to intentionally tell a lie.  On the other hand everyone wants to be liked and this fact can prevent people from saying what needs to be said.  I am not saying that you should offer a truthfu...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 21
Whenever we receive a phone call for a market analysis, we always ask the caller where he/she found us.  We usually receive the same two answers, and they are either via a “postcard” or the answer is “we see you everywhere.” Whenever we hear the latter answer, I know that there are a combination...
By Kyle Reyes
Comments 15
It was a childhood classic. And one that might leave you considering Marcia Brown to be a marketing genius. You may not remember her name. But I’m pretty sure most of you remember her children’s book – “Stone Soup”. It’s a must-have for your kids AND your office. It’s the story of three soldiers...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 1
Another Suffolk County Long Island Condo was SOLD by Lawrence "Larry" And Sheila, Real Estate Associate Broker and Real Estate Salesperson.   This time it's in Middle Island New York In Birchwood At Spring Lake.   This was a 2 bedroom 2 bath Ranch Floor Plan with a Den that we SOLD.   The Buyer r...
By John Pusa, Your All Time Realtor With Exceptional Service
(Sellstate Pacific Realty)
Comments 1
On February 25, 2015, the U.S. Department of Housing and Urban Development (HUD) and the U.S. Census Bureau reported nationwide new home sales were down 0.2% to 481,000 units in January of 2015 from 482,000 units in December of 2014, but increased 5.3% from 457,000 units in January of 2014. The m...
By Utah Hassle Free Group
(Keller Williams Success Realty)
Comments 1
Ah - yet another blog about social media.  In starting to write this I did a Google Search of List of Social Media Sites.   The results astounded me a little - list of the 15 most popular social media sites - list of the 40 most popular.  Of course wikipedia has an alphabetical list of social med...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 2
  Kyle Reyes is an amazing blogger with something valuable to say every day, if you are not subscribed to his blog yet, then head on over there right away.   It was a childhood classic. And one that might leave you considering Marcia Brown to be a marketing genius. You may not remember her name. ...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 0
This week there was a lot of activity on the Shaker Heights area real estate market, 16 properties were listed during the week, 1 property was put back on market, 12 contingent listings remained from previous weeks, price was changed in 12 of the listed properties, and 4 properties were sold NEW ...
  This is reblog to a press release released on PR.log on Thursday  BanCorp Properties is re-launching its widely popular buyer’s rebate program in an effort to increase market share in the San Juan Capistrano real estate market. The company believes the market is critical for its continued succ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 44
I just read a post written by Jenna Dixon titled “Resisting the Emotional Vortex” and I thought I’d share my thoughts on this topic.  We are in a business that demands consistent marketing and focus that should not be interrupted.  We are surrounded daily by external forces that challenge us. It...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 30
Whether you dedicate yourself to blogging and sharing content via the internet, or you consistently use direct mail campaigns, or you drip email all over your SOI...the goal is the same.  You want the phone to ring.  Every call has potential.  It is how you measure your success, it is how you lea...
By Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224
(Room Service Home Staging)
Comments 31
Tech Talk for Real Estate Agents! At our last WCR Greater Palm Beach County monthly resource meeting, we had a return visit from Craig Grant of The Real Estate Technology Institute.  Craig spoke to us last year and I was very happy to have him fill us in on the latest tech information.   Let me s...
By Tamra Lee Ulmer, FORCE~NRBA ~ Over 1000 REO Assets SOLD!
(Arizona Resource Realty)
Comments 2
9726 W. Fossil Creek Road Strawberry, Az 85544 Beautiful Strawberry Home! Home   Virtual Tour   Photo Gallery   Property Map   Financing   Request Showing   Contact Me   Tamra Lee Ulmer A-REO BROKEROffice: 928-474-2550: Mobile: 928-978-5180: Price : $202,000.00 Bedrooms : 3 Bathrooms : 2.00 Squa...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
Stone Hill, Manhasset is an upscale community on Long Island's famed North Shore in Nassau County New York. SEARCH HERE FOR LONG ISLAND HOMES AND CONDOS With 24-hour security at the gatehouse, this private luxury community of Stone Hill Manhasset can be reached by Exit 36N on The Long Island Exp...
By Kyle Reyes
Comments 10
So we've spent a couple of weeks now dealing with this whole "RFP" application for a prospective client. A buddy of mine who is a business consultant sums it up nicely. "Request For Propaganda." Isn't that really all that it is, besides a huge pain in the butt? "Here - look at us - we are the bes...