Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Carla Starkie, Full service residential mortgage broker
(360 Mortgage, Inc.)
Comments 55
This morning I had a Realtor ask me what the heck she can do to get all these buyers that are in NO HURRY to get off the fence and buy a house already! :)Well, the #1 thing you can do is find them a house they HAVE TO HAVE.  But other than that.... is there any real way to motivate them?  Well, I...
As of this morning, I've received no fewer than 147 emails from assorted vendors wishing me a Happy Thanksgiving. The text messages started flowing at 11am yesterday.  I'm sure that by 5pm they'll reach a fever pitch, flowing as freely as the wine being passed around many Thanksgiving tables. Oh,...
By George Souto, Your Connecticut Mortgage Expert
(George Souto NMLS #65149 FHA, CHFA, VA Mortgages Connecticut)
Comments 58
There are many four letter words, but there is A Four Letter Word We Need To Stop Using In The Real Estate Industry.  That four letter word is SLOW, and we need to eliminate this word from our vocabulary.  This is a message we need to be reminded of every year around this time, because this is th...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 39
If you've read samples of my agent bios, you know that they all include some kind of personal information. It may be where the agent was raised, where they went to school, their hobbies, their charitable work, or something about their pets. Why? What does that have to do with their expertise as a...
By A Timeshare Broker, Inc
(A Timeshare Broker, Inc.)
Comments 0
DVC Financing for Black Friday and the Holiday Season    ResalesDVC.com and ATimeshare.com     From our family to yours - prompt, friendly, and efficient service! We are a family owned and operated company and have been specializing in Disney resales since 1998. We have an excellent rating with t...
By Bob Ratliff, Broker Associate - REALTOR® 512-587-5689, Your Cedar Park & Leander, REALTOR®
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR®)
Comments 31
Everyday Specials in our Hot Austin Real Estate Market   Hi it’s Black Friday and my name is Bob Ratliff, REALTOR® and with my real estate experience in the Austin Multiple listing market areas I can help you discover our Black Friday everyday Specials. I provide my clients with the most positive...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 21
When you're building a real estate career the need to market your services never ends. You need to keep doing something every day to meet a new prospect, to nurture a current prospect, to connect with a past client, or to put your name in front of searchers.  Yes, you're busy. Some days you think...
By Dan Dee McGinnis, DTM, NADOTA, The Pumpkin Man
(Homesmart International)
Comments 0
  Becoming Better   You are somewhere in America or another country reading this and I was thinking of you when I prepared this message on Thanksgiving evening, here in Phoenix Arizona in the year of our Lord 2014. And I was thinking about a question that came to mind, see what you think of this...
By Becky Kolb, Sun Lakes Arizona Expert
(ReMax Infinity - The KOLB Team)
Comments 6
Are you using professional video in your listings? We began utilizing professional video about a year ago when title companies would offer their services in exchange for loyalty to their title services. It worked great until the title company connected to the videographer was sub-par and clients ...
A few years back, I was doing business with someone who was paying a boatload of money on a monthly retainer.  There was nothing like cashing that check every single month. Until that sneaky little gut feeling hit me. I had no evidence that he was doing anything wrong.  At the time, he wasn't.  J...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 7
Nearly every day an email entitled "The Client Letter" arrives in my inbox. Sometimes it includes ideas that I take and run with for a blog post or even my newsletter. Today the author, Jason Leister, brought up the subject of "fairness" and how we all want to be treated fairly. He went on to dis...
By Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome
( HomeRome Realty )
Comments 6
  Sycamore Farm Exciting New Listing In Monkton     It is an honor when sellers decide to use HomeRome Realty to sell their long time family home. This center hall colonial, built in 1812, has five bedrooms, four have full baths and the fifth has a powder room.   While counting, there are also fi...
By Mary Diaz, Tampa's Real Estate Matchmaker
Comments 2
1 Story Hillsborough County Home For Sale | 6918 Donald Ave Tampa FL   Looking for a superb one story home with excellent proximity to major establishments you need? You might have just hit the spot! This one story Hillsborough County home for sale in Oakwood Villa Subdivision is perfectly situat...
By Debbie James Somers & Company, Debbie James
(Somers & Company)
Comments 3
Seacrest Beach Real Estate | Market Report September - October 2014 Why is Seacrest Beach Real Estate one of the hottest 30A communities? Seacrest Beach real estate offers a more affordable alternative to Rosemary Beach FL real estate and Alys Beach, without sacrificing proximity to the atmospher...
By Alicia Ale, Realtor Miami Florida Luxury Homes
(Miami Riviera, llc - Real Estate & Inmobiliaria)
Comments 1
5 Things To Know Before You Buy A Waterfront Condo in Key Colony   There are several things you need to pay attention to before making the final decision of buying a condo. It is highly recommended that you hire a real estate lawyer or ask from your trusted realtor to help you understand document...
By Michael Downer
(Coldwell Banker Residential Brokerage)
Comments 1
Staging Tips for your Glenbrooke Townhome this Holiday Season   With the holidays just around the corner, it’s that time of the year where calendars are packed with parties and everyone’s budgets are strained with gift-givings. If you’re planning to put your Glenbrooke Townhome on the market, you...
By Dale Dresel, Maricopa City & Goodyear Neighborhood Realtor©
(HomeSmart Success, Maricopa & Goodyear AZ)
Comments 0
*Perfect Affordable Winter Homes for Sale in Goodyear Arizona*   Palm Valley Home for Sale w/ 5 Beds in Goodyear, AZ! Pride of Ownership!  Beautiful 5 bedroom plus loft! Master suite with sitting area, separate sinks with vanity desk, garden tub and separate shower and large walk in closet. Backy...
By Rob Kinnon
(BuyPlaya Real Estate Advisors)
Comments 3
This beautiful 2 story home is located in Rioja. Rioja is a new residential development located in Playacar, one of the most sought after gated Golf Course communities in the Riviera Maya. This development is located next to the golf course and is comprised of 27 free standing homes. The communit...
By Rain Silverhawk, Realtor, Sandpoint Idaho Real Estate 208-610-0011
(Keller Williams Sandpoint)
Comments 2
There is never a shortage of things that need to be done, but there are several things that you can do when you have a few spare minutes.  Marte came up with a great starter list to keep you going forward. When you're building a real estate career the need to market your services never ends. You ...
By John Pusa, Your All Time Realtor With Exceptional Service
(Sellstate Pacific Realty)
Comments 1
On November 25, 2014, California Association of Realtors (C.A.R) reported that non-distressed property sales were 91.9% of all sales in September of 2014 higher from 90.9% in September of 2014, and increased from 85.5% in October of 2013. While, there were 3.8 months supplies of available invento...