Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Michele Ladd, Paying it Forward
(Heroes Home Advantage)
Comments 0
Congratulations on your first TV Commercial for Lee and Ron.  Your phone is going to start ringing right away.  Thank you for ALL you do for your HEROES
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 1
Here is a quick 30 second video...How important is knowledge when trying to gain the confidence of a Luxury Home Buyer or Seller? Video - KnowledgeFree Luxury Home Sales ConsultLuxury Home Sales TrainingTo your success,Hugh 
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
Want To Know What It Takes To Be Successful Realtors On Long Island? The best way is by letting some of our past clients speak for us: "Larry and Sheila have a special way of being very genuine towards their clients while being assertive to achieve their objectives. They worked very hard in advis...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 71
I just read a question on the Q &A section posed by Maureen Harmonay  who asked, “Do you require buyers’ agents to accompany their clients during showings of your listings?” I thought I’d share my thoughts on this topic. We are listing agents, and our main focus is to deliver our sellers to the c...
By John McCormack,, Albuquerque Homes Realty
(Albuquerque Homes Realty *
Comments 58
Rio Rancho NM Homes Priced Under $100,000  Are you looking for Rio Rancho NM Homes For Sale priced under $100,000? Realtor® John McCormack with Albuquerque Homes Realty and just sold 201 Saffin Drive SE Rio Rancho NM 87124 for under $100,000.00   These out of state buyers wer...
By Michael Thornton, Home Inspector - Nashville, TN area - 615.661.0297
(Complete Home Inspections, Inc.)
Comments 17
    It does not matter how big or how small your business is, we are all in the marketing business. If we do not find ways to generate interest in our product or our business, we will not be in business. One of the things that I like about the ActiveRain platform is that it gives me opportunities...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 19
 Do you know what puts a smile on your Broker/owner’s face?  They all have one common thread, and that’s appreciating an agent who makes money.  However, it goes well beyond making money.  That smile is generated whenever money is made because of the thought that goes into that agent’s marketing....
By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional, 931-920-6730)
Comments 43
The Education Not the Letters Impress Me. The letters from REALTOR® Designations and Certifications don't mean a thing to most people and even other agents and professionals in the real estate industry don't know what they mean or represent. These letters, the Designation and Certification letter...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 29
Listing agents and buyer agents market differently.  We are listing agents, and our marketing starts offline.  Potential sellers who are thinking of calling a real estate agent for a market analysis will not usually go online to search for that agent.  Direct mail marketing is the most powerful m...
By Lenn Harley, Real Estate Broker - Virginia & Maryland
(Lenn Harley,, MD & VA Homes and Real Estate)
Comments 17
Don't forget Popeye!!His famous declaration:"I yam who I yam" still rules.  Courtesy, Lenn Harley,, 800-711-7988, serving home buyers in MD and VA._______________________________________________________________________________________________ When you're writing to attract prospec...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 8
***************************************************************************************    These are the latest charts for market share and top production of single family home sales in the Town of Franklin MA and within the top real estate office in the town of Franklin MA.  Tammy Todaro of The ...
By Jim McCord, Specialist in Luxury Home sales
(Keller Williams Advisors)
Comments 3
I've been a licensed realtor for 22 years.  In that time I've tried dozens of systems to list fsbos and xprds.  5 years ago another agent shared one with me that is nothing short of phenomenal.  Watch this one minute video, then call me.  859-866-2354.  You'll want to utilize this and share with ...
By Wanda Kubat-Nerdin, Your Preferred St. George Area Real Estate Agent.
(PK Real Estate Utah, St. George, UT 84770)
Comments 6
St. George Utah Homes for Sale: 1065 West Eagle Circle 84770 | MLS# 15-165201 | Priced to Sell! Buyer agents, bring your clients to this most spectacular setting. Sellers are motivated and want this amazing dream home SOLD now! They recently reduced the list price to $375K and the showing request...
By James Hoff
(Bullock Russell Real Estate Services)
Comments 17
... is less of a driving factor than many agents realize and is not the question you should be answering for a prospective client. Understanding market conditions is key and it’s your job as the agent to find the leverage based on market and apply that to the season/time of year. Admittedly, I li...
By Winston Heverly, GRI, ABR, SFR, CDPE, CIAS, PA
(Winston Realty, Inc.)
Comments 6
Chris Miller, shared a post some time ago that still can be used today. There are many useful ideas that can & should be used to further help guide your next real estate transaction. Use these suggestions as a starting point and customize further to your own specific situation. Thanks for sharing...
By Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome
( HomeRome Realty )
Comments 8
  My Seller Is A Tease  With my new exciting listing coming on the market, I have done a  few teaser ads . Decked Out And Enjoy The Red ChairDo You Know About IPE ? Four Fireplaces  My seller seems to be enjoying the marketing and has decided to join in with these two photos.   'View over my kitc...
By Solutions Real Estate
(Solutions Real Estate)
Comments 3
WWW.HOMESFORGUYSWITHCARS.COMThe Ford Car Club Council, Inc. and the Ford Motor Company will be celebrating their 30th Year of the Fabulous Fords Forever Car Show held each year at Knott’s Berry Farm in the north parking lot of Independence Hall.It is the Largest All Ford Show in the West celebrat...
By Claudia S. Nelson, Local Expert Making a Difference!
(Keller Williams Realty )
Comments 4
2281 Potomac Club Pkwy Woodbridge VA Just Listed by Claudia S. Nelson, with Keller Williams Realty in Woodbridge CALL 571-446-0002  2281 Potomac Club PkwyWoodbridge VA 22191 JUST LISTED  Potomac Club  Featuring:  3 Level End Unit Townhouse  Shows like a model home  2 Car Garage Large Deck Hardwoo...
By Matthew Klinowski
Comments 1
Lely Resort is home to three beautiful golf courses. Flamingo Island is one of the most intriguing public courses and the only Robert Trent Jones Sr. design in the area. Also a public course, the Mustang is a challenging Lee Trevino design, also the only one around. Lely is a nice community, loca...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 7
Now, formatting may be a challenge - however, this is a great post that teaches you what you should write!Thanks for the original post from Marte Cliff . When you're writing to attract prospects - let your personality show!  Whether you’re writing a blog post, a web page, or an email to a prospec...