Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Fred Griffin, Licensed Florida Real Estate Broker
(Frederick Griffin, Licensed Real Estate Broker)
Comments 98
     Do you have obnoxious, inconsiderate, annoying neighbors?  These people can be more than a nuisance - they can ruin your chances of selling your house.  Bad neighbors can wreck the value of nearby houses, they can lower comparable prices, they can deter potential Buyers from wanting to live...
By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 15
How often have you turned to the web to read reviews of a trendy restaurant or a hotel you’re considering visiting?  If you’re anything like the majority of consumers out there, you read reviews and testimonials pretty regularly, and guess what? Your real estate prospects do too.Social proof is a...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
Top 6 Restaurants near Carillon Lakes Community People living in Carillon Lakes community know very well that it is a place for keeps. Aside from the beautiful serene environment, accessible businesses, friendly neighborhoods and terrific homes, it offers quite a number of choice restaurants with...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 0
I put together a straightforward talk about what to expect if you decide to dabble in the Luxury Home Market...Remember you don't have to dominate the Luxury Home Market...if you can add 1,2,3, or 4 Luxury Home Sales to your existing business ever year it will dramatically increase your income......
By Diane Jones
(Keller Williams Legacy One)
Comments 4
  Home Photos Local Schools       PRICE REDUCED!         Diane Jones Keller Williams Legacy One Realty 480-529-8692 Questions?Schedule a Showing! Licensed In: Arizona     Extras For You!>>> Property VIDEO       1593 West Shannon Court Chandler, AZ 85224 Bedrooms: 3 Bathrooms : 3 ( 2 full, 1 half...
By Lise Howe, Assoc. Broker and Attorney Licensed in DC, MD, VA,
(Keller Williams Capital Properties)
Comments 19
To my children of course this is totally normal to be checking emails at 35000 feet  - but I think it is very cool to be on Jetblue right now on my way to a Luxury Retreat for Keller Williams and the spring masterminds in Huntington Beach CA and I am logged into the free wi-fi so I can stay in to...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 39
This morning's email brought a quote that made me laugh because of its truth: "A synonym is a word you use when you can't spell the other one." --Baltasar Gracián How many times have you decided to choose another word because you either couldn't spell the one you had in mind, or you weren't sure ...
By Julie Escobar, Syndicated Columnist, Writer, Marketing Dir.
Comments 5
It Doesn't Have to Be Tough - It Does Have to Be Consistent By Julie Escobar One of our favorite sayings is, “creating is hard, clicking is easy” – in terms of empowering agents with the right marketing pieces for the right people at the right time.  So many agents, new – and experienced have two...
By Mary Diaz, Tampa's Real Estate Matchmaker
Comments 0
Top 5 Ways to Protect Your Home for Sale in South Tampa Area You have made all the necessary preparations. You have dusted every corner, repainted the walls, and reorganized the furniture. You even have the paperwork ready for the potential buyer’s perusal. But there is one more thing that you sh...
What to Do if Your McDowell Mountain Ranch Home for Sale Does Not SellIf your home for sale in McDowell Mountain Ranch Scottsdale has been on the market for too long, buyers may get the impression that there is something wrong with the home or it is overpriced. To avoid a bad reputation, some sel...
By Alicia Ale, Realtor Miami Florida Luxury Homes
(Miami Riviera, llc - Real Estate & Inmobiliaria)
Comments 0
6 Housewarming Gift Ideas Perfect for Key Biscayne Waterfront Condos’ New Owners  Finding the perfect housewarming gift  for friends who just moved in to their new waterfront condo in Key Colony Key Biscayne can be a bit tricky. You want to give your housewarming hosts something they will be prou...
By Sarah Cole, Sarah Cole
(VA on Demand Social Media Consultant -
Comments 1
For those of you who know how to utilize the Hootlet app and know the differences in what each platform post should look like, please feel free to skip this.  This is a video I was going to put in my classes, but I thought maybe some of my AR friends might find it helpful as well.  Sarah A. ColeS...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 4
Moncks Corner SC Home For Sale - 244 High Hill Dr   This dazzling Moncks Corner SC Home for sale is a great start to home ownership! Don’t delay inspecting this home located in the peaceful neighborhood of High Hill! Traditional style property rests on a 0.27 acre lot with 1,828 sqft of living s...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 1
Spring Meadows is a Co-op community in Hauppauge Long Island. To reach this community, take The Long Island Expressway to Exit 57 N.  Turn Left and go over Route 454. A Left to Blydenberg and another Left on Village Drive. Located off Townline Road and Motor Parkway.  The neighborhood is served b...
By Doug Johnson, Digital Marketing Professional
Comments 2
If you are a listing agent then you might already understand how big of an impact photography can have on the success of your business. If you are new to the industry or a bit old school, then you might not have realized the importance of this. The truth is, if you want to get more people interes...
By Debbie James Somers & Company, Debbie James
(Somers & Company)
Comments 6
4 Hottest Trends for Your Luxury Home for Sale  Decorating your beachfront 30A luxury home for sale is one of the most liberating home-improvement projects you could do. The scenic location, by the Gulf of Mexico, gives you a sense of creativity and whimsy that you won’t get in an urban setting. ...
By Elite Team, Realtors/Career Consultant
(Keller Williams Realty Acadiana)
Comments 6
 Home prices have come down 20, 30, 40% or more in the last three years and mortgage rates are lower than they've been in 50 years and you still haven't bought a home.  Really?Housing affordability is over 180, an all-time high when 100 is considered good and you're still renting.  Really?  Are y...
By Sandra Paulow, REALTOR, Associate Broker, GRI, SFR
(Aspen Properties, Inc. )
Comments 1
 I had to re-blog this post.  This is really common in areas where there is not an active HOA.  People live in those areas because there isn't and HOA but it is also an invitation to people who live like pigs too.  I always wonder, how do they live like that? There are things you can do though.  ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 5
Preparing your house for sale is necessary when it comes to getting every dollar you can. Things that a seller may consider unimportant may be a concern to a potential buyer. Perception is important when it comes to selling your home.Here are some tips to help prepare your home for a sale...  Out...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 2
There was medium level of activity on the Chagrin Falls real estate market this week. During the week 7 new listings were put on market, 2 listings were returned to market, 6 listings remained on market, the price was changed for 6 listed properties, 5 properties were sold.NEW LISTINGSHouse liste...