Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Patricia Feager, MBA, GRI, Cert Negotiations Expert, Military Relo Prof, The Little REALTOR® That Could
(Keller Williams Realty)
Comments 32
  The holidays are just around the corner. Magazines are now flooding into my mailbox with all kinds of gift previews and enticements to buy for holiday gift exchange. Strangely enough, these are magazine companies I never saw before or ordered from either. But that's not the point. For amusement...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 15
This question came up again today, when I read the intro for a post on a LinkedIn group. It said "head over heals..." OUCH!! That's not much different than "...waist your time on..." or "need to reign in..." or "selling there house" that I've seen on other posts.  If the writer is someone I know ...
By Ron & Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 13
 Consistently staying in touch with your sphere of influence through a blog and/or a newsletter can reap a steady flow of referrals from those who already know you and also engage your prospects.   But, what is the secret that the most successful luxury real estate marketing professionals know a...
By Rebecca Gaujot, the GO TO REALTOR, Lewisburg WV Real Estate, Greenbrier County
(Coldwell Banker Stuart & Watts Real Estate)
Comments 9
Ranch House for Sale, BR/2BA in White Sulphur Springs WV 24986   Move-in Ready Ranch, 3BR/2BA in White Sulphur Springs WV is looking for a new owner.  This modular 1200 sq.ft. ranch house has 3BR, 2BA, washer, dryer, refrigerator, dishwasher, kitchen pantry, water softener, central a/c, and well ...
By Jay Mecray - (480) 256-9771, #JayMecray #CommercialRealEstate #Arizona #Phoenix
(Arizona Property Solutions)
Comments 2
One Acre Residential Lot For Sale Gilbert     Contact: Jay Mecray Phone: 480-256-9771 Email:  Jay@AZ-Property-Solutions.com #JayMecray #CommercialRealEstate #Phoenix #Arizona One Acre Residential Lot For Sale Gilbert Listed at $249,000       Send To   Subdivision Gilbert AZ Category Land For Sale...
By Kaycee Wegener
(Rentec Direct )
Comments 3
While going through the Rentec Direct Blog archives I stumbled upon a gem of message written by the Rentec Direct’s President, Nathan Miller, examining the importance of treating your tenant as a valued customer.  With years of customer service and public relations under my belt, the idea resonat...
Chances are, most of the people who read these blogs do so because they want knowledge.  They're hungry to learn and they're hungry to grow. So when you hear the "experts" talk about all of the bells and whistles of SEO (search engine optimization), you get excited.  You pull out your wallets.  B...
By Jenn Hart, Richmond, VA, REALTOR®, 804-317-7997
(Jefferson Properties)
Comments 37
Recently I challenged myself to host a networking event in my area.  It would be a great way to get myself out in the community while also connecting local professionals.  Good idea, right?  The devil is in the details: How was I going to set it up?  Whom would I invite?  Where would I hold the e...
By Ron Barnes, "Most agents claim they're #1 - I THINK YOU'RE #1!
(Associate Broker at Berkshire Hathaway Home Services Georgia Properties)
Comments 36
I saw a post several days ago about do's and don'ts in real estate. Generally I agreed with the content until it was mentioned that when choosing an agent, the public would be best served to avoid anyone using an actual paper contract. Carrying a file folder is tantamount to showing clients aroun...
By Bryan Robertson, Broker, Author, Speaker
(Catarra Real Estate, Inc)
Comments 40
Generating leads is the key to surviving in real estate.  Without leads, what's the point? Some agents are better than others and many pay someone to generate leads for them.  This is why many of us pour money into syndicators and other services.  Hey, whatever gets the job done.  Here's what I w...
By Ellie McIntire, CDPE, Howard County Homes for Sale
(Ellicott City Clarksville Howard County Maryland Real Estate)
Comments 1
The Howard County Home Sales Market Report for September 2014   Here's the latest Market Report in Howard County for September 2014! A total of 287 Homes sold! 5% higher compared to last year's sold listing. 131 of them were sold within 30 days. The average sold price is $427,606, 4% higher compa...
By Kyle Reyes
Comments 28
Every experience we have in life leads us to where we are today - for better or for worse. In my case, til death do us part. I'm one of the lucky ones.  I survived the dating scene with my soul still (mostly) intact. Somehow, I managed to score the most beautiful woman in the world. And I got to ...
By Sidney Kutchuk, Property Management & Sales Experts 951-217-6745
(Property Management & Sales at REALTY WORKS TEMECULA, CA 92590 (951) 217-6745)
Comments 4
Important Renter Questions from The Best Temecula Property Management   Searching for an apartment might seem like an easy task, especially in this day and age. People who have done this in the past can attest to how much work there is to do to be ready and how important it is to understand every...
Dear Friends, So we're doing some business with a great real estate agent out here in Connecticut.  She's hungry to learn when it comes to social media, marketing and all things digital.  She's sweet, charismatic and incredibly knowledgeable.  She's a rare breed - understanding that there's lots ...
By Richard Zaretsky, Florida Real Estate Attorney
(THE ZARETSKY LAW GROUP P.A. - Board Certified Real Estate Atty and AUTOMATED LAND TITLE COMPANY)
Comments 1
On September 30th the Consumer Financial Protection Bureau - created under the sweeping Dodd Frank Act - showed it is continuing its campaign to penalize violations of kickback schemes in the real estate industry. Citing illegal quid pro quo referral agreements as being a violation of RESPA, it s...
By Deborah Laemmerhirt, CT, Ridgefield, Bethel,Kent,Brookfield, Newtown, Redding,Roxbury,Bridgewater, Luxury Homes, Water Front Properties, Equestrian
(Keller Williams Luxury Homes International)
Comments 0
How a Lake Zoar Real Estate Agent Can Help You Sell Your Lake Property   Selling your Lake Zoar real estate takes preparation and professional marketing with the help of an experienced Lake Zoar real estate agent. Here are some ways how an agent can walk you through the important things to know i...
By Mary Diaz, Tampa's Real Estate Matchmaker
Comments 0
6 Great Reasons Why You Should Choose To Live in South Tampa   Living in South Tampa is more than just owning a waterfront home. Residents take pride in owning a home in this area because of the great neighborhoods, interesting places and events that happen throughout the year. These are some of ...
Do you really want people to do business with you...or do you just want to say that you own a business?   It's a fair question.  Perhaps it's a question you never thought you'd be asked...but it's still a fair question.   Allow me to explain.   We have the unique privilege of working with all sor...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 50
                                        I read a well written and very energizing post today by Maureen Harmonay titled “Barbara Corcoran’s Secrets to Success” and I thought I’d share my thoughts on this post.  There was one statement in that post that should be remembered by all real estate agen...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 33
                                          This Free Market Analysis message will be seen online and offline via many different sites and sources.  My day started by posting this chart on Active Rain.  From there, I posted it on my website www.todarosellsfranklinma.com and then I posted it on Goo...