Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Valorie L. Ford, Valorie Ford & Co, Charlottesville/Albemarle Real
(Keller Williams Realty)
Comments 13
As you no doubt already know, the way that we present ourselves to others is much more than just words.  We are constantly being observed whether we realize it or not and the way that we stand or sit can say a lot about our confidence level. In the world of business it is vital that clients have...
By Richard Zaretsky, Florida Real Estate Attorney
(THE ZARETSKY LAW GROUP P.A. - Board Certified Real Estate Atty and AUTOMATED LAND TITLE COMPANY)
Comments 46
On September 30th the Consumer Financial Protection Bureau - created under the sweeping Dodd Frank Act - showed it is continuing its campaign to penalize violations of kickback schemes in the real estate industry. Citing illegal quid pro quo referral agreements as being a violation of RESPA, it s...
By Jenn Hart, Richmond, VA, REALTOR®, 804-317-7997
(Jefferson Properties)
Comments 51
Recently I challenged myself to host a networking event in my area.  It would be a great way to get myself out in the community while also connecting local professionals.  Good idea, right?  The devil is in the details: How was I going to set it up?  Whom would I invite?  Where would I hold the e...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 29
                                      We are all very excited on The Kuney-Todaro Team to have Angela Todaro join our group.  Angela's marketplace will be Blackstone and Millville, MA where she grew up.  Angela has a large sphere of influence in that area, and she'll do very well.  Angela has re...
Last night, I had the opportunity to speak to a group of about 30 college students who are aspiring business owners and leaders. As I stood there, I couldn't help picture myself back in the day...hungry for knowledge and excited about having the whole world at my fingertips. We talked about outra...
By Kyle Reyes
Comments 7
This past weekend, a buddy of mine was helping me pick up some furniture.  He only asked one thing in return. There's a farm about a mile from our house.  It's called Sweet Pea.  He wanted to swing by to pick up some fresh Greek Yogurt for his wife. When we arrived at the farm, there was a hay ri...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 3
Timber Appraisal and Wildlife Evaluation Having a good Timber appraisal and Wildlife Habitat inventory can make the difference in finding the right buyer for forestland properties. A good Forest inventory and appraisal will allow your seller to properly price and market the property both to inve...
By Bob Ratliff, RE/MAX-CC, Cedar Park & Leander, REALTOR® 512-587-5689, Your Cedar Park Real Estate Consultant, REALTOR®
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR®)
Comments 13
Lago Vista Lot For Sale ~ Highland Lakes Renowned Lago Vista lot for sale with gentle slope perfect for building your dream home next to Highland Lakes Golf Course with views of rolling hill-country terrain, estate homes and golf course community. Recognized Lago Vista Schools with new High Schoo...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 13
Realtors Lawrence "Larry" And Sheila Agranoff  SOLD Another House On Long Island, And This Time It's In Bay Shore New York. This 4 Bedroom 2.5 Bath Colonial Floor Plan with Eat-In-Kitchen, Den, Basement, Attached Garage, Mid-Block Location, and Fenced Yard Has Been Sold in Suffolk County by Lawr...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 73
                                          I never understood the word “burnout.”  It’s used freely within the real estate profession by agents.  It also seems to me that whenever an agent’s production has declined, the word “burnout” surfaces.  Is that word now synonymous with non-production so t...
By Jay Mecray - (480) 256-9771, #JayMecray #CommercialRealEstate #Arizona #Phoenix
(Arizona Property Solutions)
Comments 1
Starbucks For Sale Tempe AZ     Contact: Jay Mecray Phone: 480-256-9771 Email:  Jay@AZ-Property-Solutions.com #JayMecray #CommercialRealEstate #Phoenix #Chandler #Mesa #Tempe #Ahwatukee #Scottsdale #Arizona #StarbucksForSaleTempeAZ Starbucks For Sale Tempe AZ Listed at $2,659,500       Send To   ...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
** Don't Miss Out ** This Awesome 4 Bedroom 2 Bath Acre HUD Home in Buckeye Den home on a little over an acre is waiting for you. This Awesome 4 Bedroom 2 Bath Acre HUD Home in Buckeye features a Spacious Kitchen with Island and plenty of counter space. Dining room adjacent to Family room with fi...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 14
        This is La Brisa, an historic estate in Coconut Grove that comes with some pretty mind-blowing superlatives, and it just hit the market for $65 million, more than any property in Miami-Dade County.  The property itself is a 6.9 acre waterfront lot in Coconut Grove that was originally plat...
International Real Estate Buyers of Properties in US are Growing! According to National Association of Realtors’ recently released new statistics on the international real estate market, it now accounts for $92 billion (with Big B) in transactions and 1 in 12 residential real estate transactions ...
By Sheri Sperry, (928) 274-7355 ~ MCNE, SRS, CRS, Past-Pres. SLREP
(Re/Max Sedona)
Comments 2
West Sedona Cottage For Sale - $320,000 This adorable West Sedona Cottage for sale inspired from the Frank Lloyd Wright style is Sedona from another time. Attention to detail includes the beautiful vaulted wood ceilings which were carried throughout the house and to the side patio. Bathrooms upd...
By Pauline Donnelly, Real Estate Coach
Comments 0
During my years selling real estate, before I’d set out on my career as a sales coach, I used to find myself in frequent conversations with clients about the importance of setting the right sales prices for their homes. Sellers were often intent on overpricing their homes, wanting (quite underst...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
(Listings-to-Leads)
Comments 0
Getting Started with Listings-to-Leads Monday's from 12 - 12:30pm PDT REGISTER HERE (show your time zone) Learn how to generate referrals and leads with the marketing for your listings!   Facebook Buyer & Seller Lead Generation Agents with 0 - 5 Listings: Tuesday's from 12 - 12:30pm PDT REGISTER ...
This is a game changer.  You're going to want to share it with everyone who does video. And everyone who does NOT yet do video.  Then kick their butts a little and tell them why they should be using it. For the first time, Facebook has passed YouTube for the nuber of video views on desktop.  In A...
By Laura Foreman, Copywriter, Buffini & Company
(Referral Maker Real Estate CRM)
Comments 18
Safety is a top concern for many real estate agents, especially when meeting a client somewhere other than the office. Although showings, listing appointments and open houses are standard in the industry, they also leave an agent vulnerable being attacked by a stranger. This isn’t to scare you—mo...
Traditional Real Estate Dead By 2020? I recently read an article entitled "Will Traditional Real Estate Exist in 5 Years?" by Anthony Caciopo.  In it, the author cites his extensive experience in real estate (25 years), 5 of which have been involved extensively in auctions.  It was his opinion t...