Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By George Souto, Your Connecticut Mortgage Expert
(George Souto NMLS #65149 FHA, CHFA, VA Mortgages Connecticut)
Comments 47
 I have been involved in sales for about 40 years.  During those 40 years, I have attend several seminars on how to be successful in sales.  Two thing always comes through loud and clear and are common in every presentation.  The first is in order To Be Successful In Sales We Have To Market Ourse...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 129
Remember when the gurus said a web page or blog post needed to be 200 words in order for Google to pay attention?  Then do you remember when that increased to 400? And now, although he does mention some high ranking sites with few words and many photos, Neil Patel recommends writing 2,000 to 3,00...
By Lydia Puller, Realtor, San Rafael Luxury Homes for Sale
(Alain Pinel Realtors)
Comments 2
Top 5 Items That Buyers Want Most from Luxury Homes for Sale in San Rafael   Think of luxury homes and the first things that might come to mind are the posh and extravagant features and amenities like pools, tennis courts, high-tech kitchens, in-house gyms, game rooms, and much more - but what ar...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 46
No two people are alike, and because of that fact, focusing on attributes beyond production and skill level is essential.  We work to earn income.  When we need to work as a “team” on a particular task rather than independently, it’s imperative for the team members to “mesh.” The words “team” an...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
4 Bedroom Two Story Home for Sale with a Pool | 9118 Oakwood Dr   Come visit this 4 bedroom home for sale with a pool in  Lake Wales FL and it will sell itself! Sitting in over 2 acres of land and has it’s own Lake Heiler, some awesome features of this home include 1/2 bath, 2-car attached garag...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 1
Ladson SC Home for sale - 708 Winthrop St B    This Ladson SC Home for sale is too special to miss! Don’t miss out on this amazing property which has very pleasing features! This charming unit offers 3 bedrooms, 2 bathrooms, laminate floors, separate dining room, family room with fireplace, cove...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
Lake Wales FL 4 Bedroom Home for Sale with a Pool | 9118 Oakwood Dr    Experience country living at its best in this outstanding 4 bedroom home for sale with a pool in Lake Wales FL! Standing in approximately 2 acres of land and surrounded by the serenity and privacy of nature, this home boasts o...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 10
    This exquiste mediterranean waterfront mansion on Pinetree Dr. Miami Beach is now on the rental market. Built as a part time resident for the founder of K-mart, S.S.Kress back in the 1930's and recently renovated at a cost of $32,000,000. This 11 bedroom, 13 full bath,15,000+ sq. ft. private ...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 13
The real estate referral jackpot doesn't quite work the way that you think it does. The referrals that I'm talking about are out-going referrals to service providers looking for their own pay day without any pay out. I'm not dancing around any RESPA rules here, I don't ask for or accept payment f...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 4
Are you a Franklin homeowner who needs a Free Market Analysis?  You're in luck!!  You landed on the right title with your Google search.  Tammy Todaro of The Kuney-Todaro Team is a listing agent and a member of The Kuney-Todaro Team, the "#1 Team in Franklin's #1 Office."  She focuses on listing...
By Maria Holland, Realtor, ABR, GRI, CDPE, SFR
(RE/Max Elite, ABR,GRI, CDPE, SFR)
Comments 2
Fall in love with this all brick home in the quiet community of Arbor Lakes in Thompsons Station just off Lewisburg Pike.  You will love the room between your neighbors!  A lovely green space is situated right out your front door and for your enjoyment. The back yard is fully fenced and total ya...
    Lafayette IN 47905 Brookfield Heights Waterfront 3 bedroom ranch home for sale near Caterpillar, IU Arnett Hospital, Interstate 65 located at 228 Penridge Lane, Lafayette IN 47905.                          SOLD !!!              Lafayette, Indiana 47905 Brookfield Heights Waterfront 3 bedroom ...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 6
I have written a few 2000 word posts, they were a waste of my time since my readers ignored them or said that they were bookmarking them to read later.I am convinced that people in Active Rain would like to read posts that are between 50-100 words. Every one is pressed for time and the quicker th...
By Jon Zolsky, Daytona Beach, FL, Selling Daytona paradise for heavenly good prices
(Daytona Condo Realty, 386-405-4408)
Comments 6
It is quite rare for me to reblog. But I am doing it now. Not only the post is very good, I would say excellent, but the comments add a lot to the post. I am always struggling with my long-winded posts. I thought it was a problem. What a relief to learn that after all it might be not. I agree wit...
By Casey Joiner, Scenic Sotheby's International Realty
(Scenic Sotheby's International Realty www.caseyjoiner.com)
Comments 0
We just put an amazing Bay Front home Under Contract in Destin. This property has a private dock with deep water access, a theater room, private pool, and so much more. Located in The Estates at Indian Pointe, this property is luxury at its finest.   Check out the video, HERE!        
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 2
Real estate agents normally don't like the sellers to be there at a showing, but there are the exceptions. Say the home is older and they have lived in it for many years, it can be a joy to listen to their history in the home. Let's say they moved and raised their family there, the sellers know a...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 15
We are in a business (and that may be true of most of the businesses) where we have to work with many different minds. Now if we continue to serve each of them same way, do you think it will be easy to work with EVERYONE? Here's a re-post from Jenna Dixon. Play to your audience:  know who they ar...
By Randy Mitchelson, Internet Marketing Expert, Author, Activist
(iPartnerMedia.com and Homeland Heroes Home Loans)
Comments 4
In another recent blog post I published December 30, (see here: http://actvra.in/4sQC ), I alerted website owners about Google's new mobile search feature that clearly denotes which websites are mobile responsive.Today, I read a post by Matt Southern about how Google is proactively emailing websi...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 14
To all my friends in colder places here is a shot from the balcony of a unit in the extraordinary Continuum Condominium at South Point in Miami Beach.  This is an not an enhanced photo, it was taken with my iPhone. Our beautiful waters are truly Caribbean blue and the azure skies-well almost eve...
By Kevin Hardin
(MCM Realty)
Comments 2
CFPB took action today against Wells Fargo and JPMorgan Chase for illegal marketing services arrangements i.e illegal kickbacks. Copy of complaint. The consent orders, filed today, “would require $24 million in civil penalties from Wells Fargo, $600,000 in civil penalties from JPMorgan Chase, and...