Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 29
No I Don't Want To See That Condo...   Have you ever worked with a client where you knew you had something to show them that wasn't on their "must see" list?   We were working with a buyer who explained to us exactly what he didn't want in a Condo. He didn't want anyone living above him or below...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 6
Another Nassau County Long Island Condo was SOLD by Lawrence "Larry" And Sheila, Real Estate Associate Broker and Real Estate Salesperson. This time it's at The Meadows, 1790 Front Street, East Meadow New York.   The Buyer liked that it was a convenient Nassau County location, and that it had 3 b...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 16
  This is the first postcard that will be mailed in 2015 for a Free Market Analysis in Franklin MA from Lorraine Kuney, Franklin's Top Agent in 2014.  This postcard will land in 7,200+ mailboxes during the first week of 2015.  Spring starts January 1st, so there's no reason to wait any longer, i...
It's the world's largest soft drink maker.  And they want you to start texting.  Sort of like the rest of the world. According to an internal memo from Chief Information Officer Ed Steinike at Coca Cola, office voicemail was shut down this month to "simplify the way we work and increase productiv...
By Kyle Reyes
Comments 2
Your closet is full of stories and they're doing absolutely no good sitting on a shelf. One of our favorite clients, Always Best Care Senior Services, is sponsoring a coat drive. There are lots of great causes to support - especially at this time of year. That's what makes it easy to forget so ma...
  If you're one of those P.C. Grinches that doesn't want to hear anything about Santa, than this piece isn't for you.  But for all those of you who want to find a lesson in marketing through the spirit of Christmas, read on. I don't care what you may or may not celebrate.  My hope for each and ev...
By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 23
Consumers and business customers are highly educated and knowledgeable about a product or service before they meet you.  They don't need a purveyor of information as much as they need an assistant buyer.  A skilled salesperson will help a prospect decide by asking the right questions.  Unfortunat...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 1
  The true definition of Internet Marketing is a conglomeration of ever changing techniques that grow as internet usage continues to spread. Internet marketing involves utilizing various means of advertising in the realm of the internet. It can be used to describe plans using banner advertisement...
By Kyle Reyes
Comments 9
We recently had the pleasure of shooting a unique kind of real estate video for one of our clients. This time, we weren't featuring a home.  We were featuring a unique selling proposition for the community. The introduction is the agent talking about the community.  Then comes the music video. I'...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Great 2 Bedroom 2 Bath HUD Home in Apache Junction. What will you do with all the space on this Great 2 Bedroom 2 Bath HUD Home in Apache Junction 1 1/4 acre corner lot! Plenty of room for all your toys in your Great 2 Bedroom 2 Bath HUD Home in Apache Junction, animals or use your imagination. E...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 69
Using the wrong word makes whole sentences make no sense, so it really does pay to learn which is proper.   Three problem pairs that I've been seeing a lot lately are: Compliment /complement Loose / lose Devices / devises Let's start at the top: A compliment is something you pay when you say some...
By Art Welch, Broker
(Realty World Superstars)
Comments 0
** A MUST SEE ** This Fantastic 4 Bedroom 2.75 Bath Home in Tolleson has Large Kitchen with island open to Family Room. Master Bedroom in this Fantastic 4 Bedroom 2.75 Bath Home in Tolleson has large with walk in closet, dual sinks, oval soaking tub with separate shower. This Fantastic 4 Bedroom ...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 0
 Top 5 Things Carillon Lakes Community Homebuyers Miss to Check     Because home buying is a thrilling experience where you can get drowned in new vocabularies, stressed  by negotiations, and pre-occupied by fear of not getting your dream home, it is easy to miss a couple of things when inspectin...
By Michele Smylie Clark, ,#480-390-4182, #azpropertymatchmaker@gmail.com
Comments 1
Make 2015 the best year yet moving to Sun City West.  55+ active adult community.  55+ Shang Ra Lei, Resort amenities and golf courses, clubs and classes galore and this property is in one of the lowest tax zones in the entire US.    Don't spend another year shoveling snow, when you could be enjo...
By Lou Ludwig, CRB, CRS, CIPS, GRI, SRES, TRC, e-PRO
(Ludwig & Associates)
Comments 17
Christmas Brings Out The Child in Us “There nothing sadder in this world than to awake Christmas morning and not be a child.” Erma Bomback, American Author and Humorist   As I see it. . . . . . . . Christmas brings out the child in us   Childhood was a wonderful time . . . . our days were full of...
By Deborah Laemmerhirt, CT, Ridgefield,Wilton,Greenwich,NewCanaan, Brookfield,Newtown,Roxbury,Bridgewater,Washington,Sherman, Luxury Homes,WaterFront,Equestrian,NewConstruction
(Keller Williams Luxury Homes International)
Comments 1
Why Hire a Real Estate Agent When Selling Your Candlewood Lake Home   It is always best advised to hire the assistance of a real estate agent when selling your Candlewood Lake home for sale. Although the law does not oblige home buyers and sellers to hire a real estate agent, some states require ...
By Sybil Campbell, REALTOR ABR, SFR, SRES - Amelia Island
(Century 21 John T. Ferreira and Son Inc. 500 Centre St. Amelia Island, Fl 32034)
Comments 16
I got the house I want, what a great Christmas gift for me, thank you Jesus!   My agent called today to let me know that I got the house I wanted at the price I wanted.  If everything goes according to schedule, I'll be closing on it February ninth and moving in some time that week.  The link bel...
By Lou Ludwig, CRB, CRS, CIPS, GRI, SRES, TRC, e-PRO
(Ludwig & Associates)
Comments 6
The Glass of Your Life  “Stop asking if the glass is half full or half empty. Instead ask ‘what’s in it?’ How did it get there? What can I do with it?” David Kaufman, Actor      As I see it. . . . . . . . The glass of your life   How do you see your glass of life? Do you see your glass as being f...
By Jason Wells, ESQ
(Keller Williams Realty East Valley)
Comments 1
Mountain View Dr_Carr Charming 3 bedroom, 2 bathroom home in a prime Avondale location near shopping, dining and entertainment. This lovely home features low maintenance landscaping, vaulted ceilings, faux wood blinds, ceiling fans throughout and covered patio! Wells Realty and Law GroupsWells Re...
By Jason Wells, ESQ
(Keller Williams Realty East Valley)
Comments 1
1980 E Dava Dr, Tempe Immaculately kept corner lot property in the popular Oasis subdivision. This beautiful property is located in a prime Tempe location near shopping, entertainment, schools, and freeways. Some of the many wonderful features and amenities include vaulted ceilings, formal living...