Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 4
I put together a 30 second quick tip video to help you get the rioght mindest when working withLuxury Home Clients... Video - Don't Be IntimidatedFree Luxury Home Sales ConsultLuxury Home Sales TrainingTo your success,Hugh 
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 65
I just read a question on the Q &A section posed by Maureen Harmonay  who asked, “Do you require buyers’ agents to accompany their clients during showings of your listings?” I thought I’d share my thoughts on this topic. We are listing agents, and our main focus is to deliver our sellers to the c...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 52
When you're writing to attract prospects - let your personality show! Whether you’re writing a blog post, a web page, or an email to a prospect, one of the first things you need to do is get rid of the notion that your high school or college composition teacher is going to critique your work.They...
By PropertyMinder Inc., Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 2
Your Buyers, Your Sellers, Your Leads, Your Clients:AccelerAgent has you covered on all fronts. View this email in your browser   Brush up on Buyer Branding.Your contacts and leads should stay on your website at least 40 times per year, and for at least 45 seconds each time. Or else proper brand...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 19
 Welcome To Our New ListingAt50 Merrick AvenueEast Meadow, NY 11554ONLY $295,000 If you're looking to move to a Nassau County Long Island 55 and over residence...Here it is!The Bel Aire is a 4 Story Mid-Rise Elevator Building in East Meadow Long Island. This 3rd Floor Condo is the perfect size fo...
By Michael Thornton, Home Inspector - Nashville, TN area - 615.661.0297
(Complete Home Inspections, Inc.)
Comments 3
    It does not matter how big or how small your business is, we are all in the marketing business. If we do not find ways to generate interest in our product or our business, we will not be in business. One of the things that I like about the ActiveRain platform is that it gives me opportunities...
By Winston Heverly, GRI, ABR, SFR, CDPE, CIAS, PA
(Winston Realty, Inc.)
Comments 4
Chris Miller, shared a post some time ago that still can be used today. There are many useful ideas that can & should be used to further help guide your next real estate transaction. Use these suggestions as a starting point and customize further to your own specific situation. Thanks for sharing...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 12
Another real estate grammar question: Should you write "different from" or "different than?"Do you sometimes question whether your choice of words was correct, then have to stop and find the answer?That happened this morning when I wrote a comment on my post about letting your personality show wh...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 8
We usually want the buyer's agent to accompany the showing of our listings, correct?Here's what Barbara Todaro thinks about the showings - as a listing agent. I just read a question on the Q &A section posed by Maureen Harmonay  who asked, “Do you require buyers’ agents to accompany their clients...
By Wayne and Jean Marie Zuhl, The Last Names You'll Ever Need in Real Estate
(Hallmark Realtors)
Comments 97
Make Your Open House Stand Out! Hold open houses after work or during lunchtime on weekdays. Hold the open all day long from unconventional times of 9am to 6 pm. If the property has an amazing view of sunset, hold your Open House during that time. Provide easy to eat snacks and cold beverages, of...
By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 2
In order to remain successful the business owner must be able to change but must remain focused.   Please visit the original blog if you wish to leave comments. If you have been having great business success you know that it is not by accident.  You created a business plan and stayed focused on t...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 2
Now, formatting may be a challenge - however, this is a great post that teaches you what you should write!Thanks for the original post from Marte Cliff . When you're writing to attract prospects - let your personality show!  Whether you’re writing a blog post, a web page, or an email to a prospec...
By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 8
Motivational Power Quote   Put Your Time to Its Best Use “Don’t let the fear of the time it will take to accomplish something stand in the way of your doing it. The time will pass anyway; we might just as well put passing time to the best possible use.” Earl Nightingale 1921 - 2012, Motivational ...
By Carolyn Roland-Historic Homes For Sale In Delaware, Cecil County, and S. Chester County, Carolyn Roland, GRI, CRS
(Patterson-Schwartz Real Estate)
Comments 56
A client who is looking for a piece of land on which to build a house for his family asked me about a particular parcel in Wilmington that has been on the market for 3 years (great starting news). Under “Disclosures” on the MLS, the listing agent has included maps of the property with large print...
By John McCormack, AlbuquerqueHomes.com, Albuquerque Homes Realty
(Albuquerque Homes Realty * www.AlbuquerqueHomes.com)
Comments 51
Rio Rancho NM Homes Priced Under $100,000  Are you looking for Rio Rancho NM Homes For Sale priced under $100,000? Realtor® John McCormack with Albuquerque Homes Realty and AlbuquerqueHomes.com just sold 201 Saffin Drive SE Rio Rancho NM 87124 for under $100,000.00   These out of state buyers wer...
By Anna Banana Kruchten - Phoenix Real Estate Broker, Arizona's Top Banana of Real Estate!
(Phoenix Property Shoppe)
Comments 30
It's Friday Fun Time  - Are you up for a Half Flight of Bacon? I bet you think I'm joking!   I can hear your disbelief .....   Wine comes in flights or half flights, right? Not Bacon!  There is no such thing as a half flight of Bacon, is there?   Bacon is being served with half flights of wine? C...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 19
Whenever a store is remodeled in Beverly Hills, the business creates a beautiful structure to camouflage the construction inside.  This one stood out as it reflected the Sephora brand beautifully.  It wraps the entire corner of  Beverly Drive and Dayton Way, and made a magnificent statement using...
Like many real estate markets around the United States right now, Wauwatosa's Real Estate market is thiving.  Many homes are selling with multiple offers in just a few days and prices are increasing becuase of the demand.  See below for the market statistics for the last 30 days in Wauwatosa WI. ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 18
 Do you know what puts a smile on your Broker/owner’s face?  They all have one common thread, and that’s appreciating an agent who makes money.  However, it goes well beyond making money.  That smile is generated whenever money is made because of the thought that goes into that agent’s marketing....
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 26
We travel and study every market where we work to understand the differences that make it special in unique.  If you were living in an area in the US where rain is plentiful, you would criticize the curb appeal or the dying lawn.Our client, Chris Palme, just listed this beautiful home for $3,295,...