Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Randy Mitchelson, Internet Marketing Expert, Author, Activist
(iPartnerMedia.com and Homeland Heroes Home Loans)
Comments 1
                        Calling all do-it-yourselfers!   The Small Business Development Center in Southwest Florida is offering a 2-part webinar series to help customers find your business.    Participants will learn why and how to establish their business page on both Facebook and Google.   Inst...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 37
When does a real estate agent say “NO” to a homeowner’s request for a Market Analysis?  NEVER!!  There are many reasons for a Market Analysis request.  How shortsighted for a real estate agent to deny the request because the homeowner states he/she is not selling.  Many situations in life do not...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 2
If something is holding you back from entering the Luxury Home Market...I will attempt to give you the confidence you need in this video to add at least 1-4 Luxury Home Sales to your business every year... Having sold over $100 Million of Residential Real Estate and the past few years specializin...
By Bob Ratliff, Broker Associate - REALTOR® 512-587-5689, Your Cedar Park & Leander, REALTOR® CRS GRI
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX - REALTOR® CRS GRI)
Comments 22
4019 Meadow Bluff Way in Teravista Neighborhood of Round Rock TX 78665 Under Contract. Our buyers went under contract five days ago on this lovely home located in Prestigious Teravista. After putting in two other offers on other homes at full price and losing out to multiple offers our buyers suc...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 10
This is the just listed postcard that will be mailed today to 1,500 Franklin MA homeowners in the area of Concord Street.  Showings on this home started yesterday at the Open House.  There were 20 people who viewed this property during the 2 hour open house, and there are currently two offers on...
By Michele Connors, Your Eastern North Carolina Realtor
(The Overton Group, LLC & CB First Realty )
Comments 4
We all get the calls DAILY asking for us by name, trying to butter us up with charm and falsely acting like they are our best friend calling to catch up on things... of course with the sound of dozens of other conversations in the background. They then go into their sales script and we have to fi...
By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 2
"So if you want to be successful in 2015 set your goals, answer your phone, put in the time and increase your marketing and tighten up your response time."  Enjoy this success story and please visit the original blog to leave your comments.     The Value of Listings and Goal Setting        Our Li...
By Liz Froment, Real Estate Content Creation (Blogs, Emails, Copy)
Comments 2
I'm sure by now you've all heard how important social media is for your business. Social media provides an interesting platform for real estate professionals. Especially considering the vast majority of people who are looking to buy and sell a home are looking online first.   The problem is, soci...
By Michael J. Perry, Lancaster Relo Specialist
(KELLER WILLIAMS of Central PA)
Comments 27
     As a real estate trainer, I get the opportunity to network with hundreds of real estate practitioners per year . Because I'm big on Lead Generation, we eventually get on the subject of Marketing. What amazes me is that the majority(90%+) of agents have no defined target market that they are ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 70
Several agents have recently mentioned starting a team and asking my opinion on how to do it.  I thought I’d share my thoughts, and let me preface this post by saying there are many ways to create a team.  There are many reasons to create a team.  Every team leader has a different style and a di...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 127
Right now I'm working on articles for a full color glossy magazine that one of my clients will distribute to homeowners via his 40+ agents in the field. It will center around remodeling projects that add the most value, staging, inexpensive fix-ups, and tips on what buyers are looking for today. ...
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 19
Many of my clients are business or property owners in Carmel-by-the-Sea. There are good times and bad times to try to see them. These are clients who want to talk to me about their real estate needs during the "ebb" of their business week, rather than the "flow". When are these, you might ask? We...
By Larry Matthews, Larry Matthews AMP DAC
(Hants Realty Limited)
Comments 7
    The Value of Listings and Goal Setting        Our Listing inventory could be considered our proverbial pot of gold or our inventory on the shelves. The more inventory the better chance of making a sale the better your chance of making a sale the more money you can make. Every year at this ti...
 Delafield Wisconsin Real Estate is a wonderful place to work and enjoy life, and Delafield Wisconsin is a great place to live. The following MLS information is for 12/24/2014 to 1/24/2015. In the Delafield Wisconsin Real Estate market 5 homes sold; 1 were list and sold by the same company, and 4...
The following is the real estate market activity for the last thirty days in Waukesha County Real Estate . Waukesha County Real Estate is thriving right now and a great place to buy a home.   The following MLS information is for 12/16/2014 to 1/16/2015   In the Waukesha County Real Estate market ...
  This is a reblog to a press release released on Press Release Point on Monday.  BanCorp sees a an excellent opportunity to capitalize on Mission Viejo market share as interest rates remain at historical lows allowing more buyers to enter the market, able to afford higher value homes due to inc...
The following information is from the MLS and is for the period of 12/18/2014 to 1/18/2015. Please feel free to look at more New Berlin Wisconsin Real Estate per the MLS button link below.     In the New Berlin Wisconsin Real Estate market 23 homes sold; 3 were list and sold by the same company, ...
 You can click here at Muskego Wisconsin Real Estate  to search for your next home.  I would love to hear from you.    The following information is from the MLS and is for the period of 12/23/2014 to 1/23/2015.   In the Muskego Wisconsin Real Estate market 16 homes sold; 2 were list and sold by t...
By Michael Jacobs, PasadenaCA Real Estate Representation 818.516.4393
(Coldwell Banker Residential Brokerage)
Comments 43
  It’s Time To Take Down That Christmas Tree If Your Home is For Sale     Check the calendar.   It’s January 24, 2015   Nearly a month after Christmas.   It’s Time To Take Down That Christmas Tree   Especially If Your Home Is On The Market For Sale   This past week I was previewing homes as I do ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 42
Why does marketing work for some and not for others?  Marketing is a method of finding and connecting the potential client to the marketer.  To accomplish this task, one needs to understand and mirror the potential client.  After reading a well written post by my friend, Jenna Dixon, titled “Pla...