Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

Chances are, most of the people who read these blogs do so because they want knowledge.  They're hungry to learn and they're hungry to grow. So when you hear the "experts" talk about all of the bells and whistles of SEO (search engine optimization), you get excited.  You pull out your wallets.  B...
By Bryan Robertson, Broker, Author, Speaker
(Catarra Real Estate, Inc)
Comments 39
Generating leads is the key to surviving in real estate.  Without leads, what's the point? Some agents are better than others and many pay someone to generate leads for them.  This is why many of us pour money into syndicators and other services.  Hey, whatever gets the job done.  Here's what I w...
By Kyle Reyes
Comments 6
Every experience we have in life leads us to where we are today - for better or for worse. In my case, til death do us part. I'm one of the lucky ones.  I survived the dating scene with my soul still (mostly) intact. Somehow, I managed to score the most beautiful woman in the world. And I got to ...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 10
                              Who sells the most condos in Franklin MA?  Lorraine Kuney of The Kuney-Todaro Team of RE/MAX Executive Realty has closed the greatest market share of condos in Franklin MA with 28 closings to this date.  There is no question as to which agent to call for that Free Ma...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 12
We're still looking for you to list your Encore At Lake Grove Condo  with us. Currently October 2014, there are no units for sale. Now is the PERFECT time to list your Encore At Lake Grove residence with Lawrence "Larry" & Sheila and get it                                                         ...
By Andrew Mooers, Northern Maine Real Estate-Aroostook County Broker
Comments 5
Sometimes a Maine real estate listing during the marketing gets a big boost. The owner who already has an attractively priced, quality property listing opens the wallet. Pulls out the checkbook. Has the means to keep going. To let nothing slide and to keep the property in Maine for sale in top no...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
You are now ready to sell your current Long Island home, and need to decide who to hire as your Listing Realtor to get it SOLD.       Today's home seller has many choices of Realtors to hire on Long Island. Last count there were over 25,000 of us!     But Wait...   Not all Long Island Realtors ar...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 0
Moncks Corner SC Home for sale - 324 Bradley Bend Dr   This Moncks Corner SC Home for sale is the opportunity you've been waiting for! Located in the beautiful and tranquil neighborhood of Moss Grove Plantation, this stunning home rests on a 0.14 acre lot with 2,322 sqft of living space featurin...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 1
A few Important Words on Curb Appeal  (infographic) I think we all know how important First Impressions can be and of course the curb appeal of our home is as important as any other first impressions when we are in the business of presenting homes for sale or rent. The nice folks at the Door Empo...
By Karen Fiddler, Broker/Realtor, Laguna Beach & Lake Arrowhead, CA (949)510-2395
(HOM Sotheby's Intl Realty, 949-510-2395)
Comments 7
Reacting or that a word?   Ok, I'm not sure what the graphic has to do with this post, but I needed a picture and I liked it? I read a post called out in Kathy Streib's weekly post: What I Learned This Week At Active Rain. This post was written by Maureen Harmonay about Barbara Co...
By Jenn Hart, Richmond, VA, REALTOR®, 804-317-7997
(Jefferson Properties)
Comments 13
Recently I challenged myself to host a networking event in my area.  It would be a great way to get myself out in the community while also connecting local professionals.  Good idea, right?  The devil is in the details: How was I going to set it up?  Whom would I invite?  Where would I hold the e...
By Winston Heverly, GRI, ABR, SFR, CDPE, CIAS, PA
(Winston Realty, Inc.)
Comments 1
Are you relentless to be noticed with a goal to win?     A couple of years ago, my wife and I bought this green pot at a yard sale. What was in it was a plant that you see from the picture below, but the ones from two years ago have since died off and was replaced by another plant that is hidden....
By Jay Mecray - (480) 256-9771, #JayMecray #CommercialRealEstate #Arizona #Phoenix
(Arizona Property Solutions)
Comments 2
Nightclub / Bar For Lease Copper Square Phoenix     Contact: Jay Mecray             #JayMecray Phone: 480-256-9771 Email: Nightclub / Bar For Lease Copper Square Phoenix Listed at $7,992/mo.       Send To   Subdivision Copper Square Category Bar Nightclub For Lease ...
By Ron Barnes, "Most agents claim they're #1 - I THINK YOU'RE #1!
(Associate Broker at Berkshire Hathaway Home Services Georgia Properties)
Comments 1
I saw a post several days ago about do's and don'ts in real estate. Generally I agreed with the content until it was mentioned that when choosing an agent, the public would be best served to avoid anyone using an actual paper contract. Carrying a file folder is tantamount to showing clients aroun...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 84
                                  I just read a post written by Dan Dee McGinnis titled “Have You Ever Been On Top of The World?” and I thought I’d share my thoughts on this topic.  There are a variety of real estate agents who surround us every day.  They produce at different levels, and they a...
Dear Friends, So we're doing some business with a great real estate agent out here in Connecticut.  She's hungry to learn when it comes to social media, marketing and all things digital.  She's sweet, charismatic and incredibly knowledgeable.  She's a rare breed - understanding that there's lots ...
By Kevin B. Tolbert PA Team, New Home Construction and Luxury Specialist!
(Keller Williams Realty of Port Saint Lucie)
Comments 5
Open House October 19, Sunday 11:00 AM - 3:00 PM Address 3259 Southeast River Vista Drive, Port Saint Lucie, FL   Click for Directions!   Price Click For Current Price3 beds 3 BATHROOMS ( 3 full ) 2436 Square Feet   View Property Website for more information,pictures, current price, maps, school...
By Kyle Reyes
Comments 26
If you were to put on the news, you'd hear little of the positive and lots about the negative.  Trust me - I used to work in the business.  There's something to be said for "if it bleeds, it leads". Last Thursday here in Connecticut, a 14-month old child and his dad were in a tragic accident invo...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 44
                                        I read a well written and very energizing post today by Maureen Harmonay titled “Barbara Corcoran’s Secrets to Success” and I thought I’d share my thoughts on this post.  There was one statement in that post that should be remembered by all real estate agen...
By Michelle Real, Founder at The Real Team Coldwell Banker Previews
(Coldwell Banker)
Comments 16
Recently, I listed a home on 4030 N. Atlantic Blvd Fort Lauderdale, Florida. One of the deciding factors as to why the seller decided to choose me versus other Realtors is that I mentioned in the marketing plan that we would shoot extensive aerial footage of the home and the neighborhood in order...