Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 12
One of the most important aspects of working on a team is the ease and frequency of creating synergy.  The definition of synergy is “The interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects.”   In a well groomed and careful...
By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 4
Tomorrow is the Super Bowl and speaking of game changers Barbara Todaro has a game changer in team synergy.  We must consider office environment when talking about breaking down walls and silos.  Creating a physical environment conducive to collaboration is just as important as a mental one. r On...
By Richard Weisser, Richard Weisser Coweta Newnan Homes for Sale
(Better Homes and Gardens Real Estate Metro Brokers)
Comments 17
Slumps! We all have them from time to time. Those little lulls in the business cycle that make us wonder if the phone will ever start ringing again. Fortunately, there are some sure-fire ways to jump-start  activity and most are relatively  easy to implement. So here we go: Take a vacation. This ...
    Lafayette IN 47905 Brookfield Heights Waterfront 3 bedroom ranch home for sale near Caterpillar, IU Arnett Hospital, Interstate 65 located at 228 Penridge Lane, Lafayette IN 47905.                          SOLD !!!              Lafayette, Indiana 47905 Brookfield Heights Waterfront 3 bedroom ...
By Art Welch, Broker
(Realty World Superstars)
Comments 2
Spectacular custom Awesome 4 Bedroom 4 Bath Family Home in Goodyear on 1/2 acre hillside lot in ''The Retreat'' of beautiful Estrella Mountain Ranch! From your arrival on this Awesome 4 Bedroom 4 Bath Family Home in Goodyear up the brick paved driveway to the entry thru the custom iron & glass do...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
This beautiful, north facing Fantastic 4 Bedroom 3 Bath HUD Home in Gilbert in Gilbert won't last! The Fantastic 4 Bedroom 3 Bath HUD Home in Gilbert is privately located in a cozy cul de sac street inside the beautiful Layton Lakes subdivision and close to a spacious green belt! The Fantastic 4 ...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Elegance Begins at the Entrance of this Awesome 3 Bedroom 3.5 Bath Family Home in Goodyear located in the Fairways of Estrella. Enter this Awesome 3 Bedroom 3.5 Bath Family Home in Goodyear through a privately-positioned front courtyard, introduced by an Iron Gate & stone-lined outdoor fireplace....
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 140
Remember when the gurus said a web page or blog post needed to be 200 words in order for Google to pay attention?  Then do you remember when that increased to 400? And now, although he does mention some high ranking sites with few words and many photos, Neil Patel recommends writing 2,000 to 3,00...
By George Souto, Your Connecticut Mortgage Expert
(George Souto NMLS #65149 FHA, CHFA, VA Mortgages Connecticut)
Comments 51
 I have been involved in sales for about 40 years.  During those 40 years, I have attend several seminars on how to be successful in sales.  Two thing always comes through loud and clear and are common in every presentation.  The first is in order To Be Successful In Sales We Have To Market Ourse...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Unlock the Key with this Awesome 4 Bedroom 2.5 Bath Family Home in Goodyear to Extravagance with all the upgrades & amenities you've come to expect from builder, T.W. Lewis with this Awesome 4 Bedroom 2.5 Bath Family Home in Goodyear. This attractively maintained Awesome 4 Bedroom 2.5 Bath Family...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Picturesque views from a nearly 1/4 acre corner lot, this Awesome 4 Bedroom 2 Bath Estrella Home in Goodyear allows plenty of space for you & your guests to stretch out in this Awesome 4 Bedroom 2 Bath Estrella Home in Goodyear near the lake. Features of this casual & comfortable beauty inside th...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 74
Several agents have recently mentioned starting a team and asking my opinion on how to do it.  I thought I’d share my thoughts, and let me preface this post by saying there are many ways to create a team.  There are many reasons to create a team.  Every team leader has a different style and a di...
By Bryan K. McCoy
(Century 21 Platinum Real Estate)
Comments 1
  34662 N HAPPY JACK Drive San Tan Valley, AZ 85142 3 Bedroom Home For Sale in Morning Sun Farms,85142 Price : $157,000.00 Bedrooms : 3 Bathrooms : 2.00 Square Foot : 1,584 Lot Size : 6,534 sq.ft. Community : Morning Sun Farms County : Pinal Property Type : Single Family Year Built : 2004 MLS Num...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 50
No two people are alike, and because of that fact, focusing on attributes beyond production and skill level is essential.  We work to earn income.  When we need to work as a “team” on a particular task rather than independently, it’s imperative for the team members to “mesh.” The words “team” an...
By Rob Arnold, Metro Orlando Full Service - Investor Friendly & F
(Sand Dollar Realty Group, Inc.)
Comments 2
Marketing is truly not that hard.  Just making yourself visible to your customers and potential customers can go a long way.  Then stay consistent and keep at it.  So many people try marketing for a little while and then stop doing it and thus fall off the radar.  Success does not happen overnigh...
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 9
What can I say, I love to go to Il Fornaio towards the end of the day for a Latte. Not only has it quieted down by then, but it lengthens my work day with that extra shot of caffeine. Luckily several of my commercial clients in Carmel-by-the-Sea want to extend their business day as well so we go ...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 61
When you write it, you want them to read it - and you want them get the point of your message.  Use these editing tips to help accomplish that goal:   First, write. Then edit.  Don't edit as you go along, or you'll interrupt yourself and hinder your flow of ideas. So on the first draft, write ev...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 20
Hello Loft! We have been showing 55 and Over Condos to buyers who are liking a new trend. Instead of extra space in a dark, cold basement, we have been showing upper-level Condos with loft spaces. These lofts may be a nice multi-functional area for an office, recreation, an extra room for guests...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 14
    This exquiste mediterranean waterfront mansion on Pinetree Dr. Miami Beach is now on the rental market. Built as a part time resident for the founder of K-mart, S.S.Kress back in the 1930's and recently renovated at a cost of $32,000,000. This 11 bedroom, 13 full bath,15,000+ sq. ft. private ...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 17
The real estate referral jackpot doesn't quite work the way that you think it does. The referrals that I'm talking about are out-going referrals to service providers looking for their own pay day without any pay out. I'm not dancing around any RESPA rules here, I don't ask for or accept payment f...