Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Bryan Robertson, Broker, Author, Speaker
(Catarra Real Estate, Inc)
Comments 39
Generating leads is the key to surviving in real estate.  Without leads, what's the point? Some agents are better than others and many pay someone to generate leads for them.  This is why many of us pour money into syndicators and other services.  Hey, whatever gets the job done.  Here's what I w...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 0
A few Important Words on Curb Appeal  (infographic) I think we all know how important First Impressions can be and of course the curb appeal of our home is as important as any other first impressions when we are in the business of presenting homes for sale or rent. The nice folks at the Door Empo...
By Jay Mecray - (480) 256-9771, #JayMecray #CommercialRealEstate #Arizona #Phoenix
(Arizona Property Solutions)
Comments 2
Nightclub / Bar For Lease Copper Square Phoenix     Contact: Jay Mecray             #JayMecray Phone: 480-256-9771 Email:  Jay@AZ-Property-Solutions.com Nightclub / Bar For Lease Copper Square Phoenix Listed at $7,992/mo.       Send To   Subdivision Copper Square Category Bar Nightclub For Lease ...
Chances are, most of the people who read these blogs do so because they want knowledge.  They're hungry to learn and they're hungry to grow. So when you hear the "experts" talk about all of the bells and whistles of SEO (search engine optimization), you get excited.  You pull out your wallets.  B...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 84
                                  I just read a post written by Dan Dee McGinnis titled “Have You Ever Been On Top of The World?” and I thought I’d share my thoughts on this topic.  There are a variety of real estate agents who surround us every day.  They produce at different levels, and they a...
Dear Friends, So we're doing some business with a great real estate agent out here in Connecticut.  She's hungry to learn when it comes to social media, marketing and all things digital.  She's sweet, charismatic and incredibly knowledgeable.  She's a rare breed - understanding that there's lots ...
By Kevin B. Tolbert PA Team, New Home Construction and Luxury Specialist!
(Keller Williams Realty of Port Saint Lucie)
Comments 5
Open House October 19, Sunday 11:00 AM - 3:00 PM Address 3259 Southeast River Vista Drive, Port Saint Lucie, FL   Click for Directions!   Price Click For Current Price3 beds 3 BATHROOMS ( 3 full ) 2436 Square Feet   View Property Website for more information,pictures, current price, maps, school...
By Kyle Reyes
Comments 26
If you were to put on the news, you'd hear little of the positive and lots about the negative.  Trust me - I used to work in the business.  There's something to be said for "if it bleeds, it leads". Last Thursday here in Connecticut, a 14-month old child and his dad were in a tragic accident invo...
By Barbara Todaro, "New Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 44
                                        I read a well written and very energizing post today by Maureen Harmonay titled “Barbara Corcoran’s Secrets to Success” and I thought I’d share my thoughts on this post.  There was one statement in that post that should be remembered by all real estate agen...
By Michelle Real, Founder at The Real Team Coldwell Banker Previews
(Coldwell Banker)
Comments 16
Recently, I listed a home on 4030 N. Atlantic Blvd Fort Lauderdale, Florida. One of the deciding factors as to why the seller decided to choose me versus other Realtors is that I mentioned in the marketing plan that we would shoot extensive aerial footage of the home and the neighborhood in order...
By Art Welch, Broker
(Realty World Superstars)
Comments 3
This Awesome 4 Bedroom 2 Bath Family Home in Tonopah is a Santa Fe style home. Awesome 4 Bedroom 2 Bath Family Home in Tonopah has split floor plan with large great room, open kitchen with breakfast bar, dining, front room, large rear covered patio. This Awesome 4 Bedroom 2 Bath Family Home in To...
No Motivated Seller Leads a Problem? Have you ever had a time where you couldn't find ANY motivated sellers?  When you are looking for Seller leads in real estate, it's critical.    There are tons of programs for Realtors® and Investors to buy or use to help find a so called "How to Find a Motiva...
By Art Welch, Broker
(Realty World Superstars)
Comments 4
This Awesome 3 Bedroom 2 Bath Acre Lot Home in Tonopah has a Great Location, This Awesome 3 Bedroom 2 Bath Acre Lot Home in Tonopah is a Single level  on an acre with private well. This Awesome 3 Bedroom 2 Bath Acre Lot Home in Tonopah is in great condition offers a large open floor plan with lar...
By RealSupport, Inc., - Virtual Real Estate Marketing
(RealSupport Inc.)
Comments 5
Many real estate professionals are already aware of the importance of Google+, but not many know exactly how to use this newer social network or understand the value that it can create for their online marketing. While Facebook, Twitter, LinkedIn and other social networks are also essential for a...
Farmers told you Kale was the best thing since sliced bread.  So you put it in your smoothies. Apple told you their phones were just what you needed to look cool and be organized.  So you bought them. ActiveRain told you 20 blogs a week were the best way of rockin' out the real estate world.  So ...
People are all about this whole #TBT (Throwback Thursday) thing...so we figured we'd throw it back just a little bit.  Not to the 80's - but instead, to February.  Because therein lies a valuable marketing message. I'll never forget the time I was staying at a hotel and broke the toilet lid.   Do...
I have this ongoing love-hate relationship with Starbucks.  This week, there's a little of both.Some weeks I hate Starbucks because of the amount of times I find myself drawn to their caffeine like a drug addict looking for a fix.Some weeks I hate Starbucks because the allure of a girly frap cal...
By Alan May, Evanston & Northshore of Chicago real estate
(Coldwell Banker Residential)
Comments 18
Online Leads. It's terminology that sends chills into the hearts of Realtors across the country.  I might as well have said "Wheat Bread"... (oooh... I've got goose bumps). Most of those leads come in through visits to specific websites... and they're irritated when contacted: "How did you get my...
    I'll bet you thought that speed dating was something only singles did.   Wrong.   You are doing it with your customers every single day.  So here's the question - are you making dates?   I'll explain in a second - but first: the background.   Earlier this year, our team at The Silent Partner ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 11
We're still looking for you to list your Encore At Lake Grove Condo  with us. Currently October 2014, there are no units for sale. Now is the PERFECT time to list your Encore At Lake Grove residence with Lawrence "Larry" & Sheila and get it                                                         ...