Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By George Souto, Your Connecticut Mortgage Expert
(George Souto NMLS #65149 FHA, CHFA, VA Mortgages Connecticut)
Comments 50
 I have been involved in sales for about 40 years.  During those 40 years, I have attend several seminars on how to be successful in sales.  Two thing always comes through loud and clear and are common in every presentation.  The first is in order To Be Successful In Sales We Have To Market Ourse...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 133
Remember when the gurus said a web page or blog post needed to be 200 words in order for Google to pay attention?  Then do you remember when that increased to 400? And now, although he does mention some high ranking sites with few words and many photos, Neil Patel recommends writing 2,000 to 3,00...
By Chris Mamone
(Diamond Residential Mortgage Corporation)
Comments 6
I have got to say this was one of the craziest weeks of my career in the lending industry. There were more downs then ups and I'm glad I've come to a place where I can keep my head up, but it definately kept spinning as the week progressed. The Wins Appraisals ordered and completed on two deals. ...
By Kathryn J., (Rentec Direct-Property Management Software)
(Rentec Direct)
Comments 18
I am meeting with my son soon so we can discuss some of the programs that are out there that offer student loan consolidation.   I know there has been a lot of talk lately about these millennial's and why they are not buying houses, one of these reason just might be these darn student loans.    A...
By Suzanne De Vita, Online Associate Editor
(RISMedia)
Comments 29
Our global economy (and the infinite abyss that is the Internet) can make it seem like your reach has to extend far beyond the parameters of your market. And while that can be true in some cases, buying and selling real estate remains, at its core, a localized service.But these days, social media...
By Sarah Cole, Sarah Cole
(VA on Demand Social Media Consultant - http://sarahcolevaondemand.com/)
Comments 2
Riley, my cat, says it is time as I have finally finished setting up the courses.  Whether you, your assistant or the agents working in your office need some tips, strategies and tools for any of the following platforms, I hope you'll consider these courses.  The videos are short and sweet and a...
  This is a reblog to a press release release on PRLog.com on Friday  With a steady replenishing of San Clemente home inventory in combination with long-term interest rates hovering at historical lows, BanCorp Properties sees an opportunity to increase both market share in the San Clemente real ...
By Lydia Puller, Realtor, San Rafael Luxury Homes for Sale
(Alain Pinel Realtors)
Comments 3
Top 5 Items That Buyers Want Most from Luxury Homes for Sale in San Rafael   Think of luxury homes and the first things that might come to mind are the posh and extravagant features and amenities like pools, tennis courts, high-tech kitchens, in-house gyms, game rooms, and much more - but what ar...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 47
No two people are alike, and because of that fact, focusing on attributes beyond production and skill level is essential.  We work to earn income.  When we need to work as a “team” on a particular task rather than independently, it’s imperative for the team members to “mesh.” The words “team” an...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 1
Ladson SC Home for sale - 708 Winthrop St B    This Ladson SC Home for sale is too special to miss! Don’t miss out on this amazing property which has very pleasing features! This charming unit offers 3 bedrooms, 2 bathrooms, laminate floors, separate dining room, family room with fireplace, cove...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
4 Bedroom Two Story Home for Sale with a Pool | 9118 Oakwood Dr   Come visit this 4 bedroom home for sale with a pool in  Lake Wales FL and it will sell itself! Sitting in over 2 acres of land and has it’s own Lake Heiler, some awesome features of this home include 1/2 bath, 2-car attached garag...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 35
  Timing is everything when we discuss the effectiveness of direct mail marketing.  If the postcards land during that decision making period that homeowners experience, the phone will ring.  That’s why consistent mailing is important. Since I have three team members who work in Franklin MA, and I...
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 5
Real estate agents normally don't like the sellers to be there at a showing, but there are the exceptions. Say the home is older and they have lived in it for many years, it can be a joy to listen to their history in the home. Let's say they moved and raised their family there, the sellers know a...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
Lake Wales FL 4 Bedroom Home for Sale with a Pool | 9118 Oakwood Dr    Experience country living at its best in this outstanding 4 bedroom home for sale with a pool in Lake Wales FL! Standing in approximately 2 acres of land and surrounded by the serenity and privacy of nature, this home boasts o...
By Lori Mode, Mode and Durham, Your Elk Grove Real Estate team
(Keller Williams Realty - Elk Grove, CA Homes for Sale)
Comments 2
         Clean & Classy Single Story Dream     Home Photos Local Schools     SOLD         The Mode & Durham Team Keller Williams Realty | Elk Grove 916-405-5765 Licensed In:CA License #:00935148       7801 Wymark Drive Elk Grove, CA 95758 Bedrooms: 3 Bathrooms : 2 ( 2 full ) List Price: $320,000...
By Marco Giancola, Realtor (305)608-1922, Miami Beach Florida
(Douglas Elliman Real Estate)
Comments 12
    This exquiste mediterranean waterfront mansion on Pinetree Dr. Miami Beach is now on the rental market. Built as a part time resident for the founder of K-mart, S.S.Kress back in the 1930's and recently renovated at a cost of $32,000,000. This 11 bedroom, 13 full bath,15,000+ sq. ft. private ...
By Lori Mode, Mode and Durham, Your Elk Grove Real Estate team
(Keller Williams Realty - Elk Grove, CA Homes for Sale)
Comments 1
3 Bedrooms | 2 Full Baths | 2004 SF | 1999 Copy and paste this link to our website for complete property details and pics: http://briv.it/f2Kr   Large open floor plan for main living areas. Huge family room with fireplace and media niche. Kitchen with tons of counter space and slider to back yard...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 14
The real estate referral jackpot doesn't quite work the way that you think it does. The referrals that I'm talking about are out-going referrals to service providers looking for their own pay day without any pay out. I'm not dancing around any RESPA rules here, I don't ask for or accept payment f...
By Maria Holland, Realtor, ABR, GRI, CDPE, SFR
(RE/Max Elite, ABR,GRI, CDPE, SFR)
Comments 2
Fall in love with this all brick home in the quiet community of Arbor Lakes in Thompsons Station just off Lewisburg Pike.  You will love the room between your neighbors!  A lovely green space is situated right out your front door and for your enjoyment. The back yard is fully fenced and total ya...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 4
Are you a Franklin homeowner who needs a Free Market Analysis?  You're in luck!!  You landed on the right title with your Google search.  Tammy Todaro of The Kuney-Todaro Team is a listing agent and a member of The Kuney-Todaro Team, the "#1 Team in Franklin's #1 Office."  She focuses on listing...