Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
Another Suffolk County Long Island Condo was SOLD by Lawrence "Larry" And Sheila, Real Estate Associate Broker and Real Estate Salesperson. Again it's in Coram Long Island. This was a 2 bedroom 2 bath Ranch Floor Plan that we SOLD in Bretton Woods. The Buyer liked that this All-Age Condo was pet ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 23
This was a day of learning, and what better “dynamic duo” than to attend a “Realbird” webinar with “Katerina Gasset” as the keynote speaker.  Katerina never disappoints!  One topic was “Take Back Your Listings.”My team members are listing agents.  That’s our focus.  I do the marketing which inclu...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 13
Indian Head Forest is an all-age Condo community in Commack Long Island. As a courtesy, Lawrence "Larry" and Sheila, Real Estate Associate Broker and RE Salesperson are providing you with the Community Profile of this lovely neighborhood. Indian Head Forest in Commack Long Island 11725 can be rea...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 13
 RE/MAX of New England announced the top 25 teams for the month of March 2015.  The Kuney-Todaro Team ranked #6 in New England and #4 in Massachusetts for that month.  The market is in dire need of more inventory, and the team members are digging deeply to secure fresh inventory in this extreme s...
By Fred Griffin, Licensed Florida Real Estate Broker
(Frederick Griffin, Licensed Real Estate Broker)
Comments 8
     Do you have obnoxious, inconsiderate, annoying neighbors?  These people can be more than a nuisance - they can ruin your chances of selling your house.  Bad neighbors can wreck the value of nearby houses, they can lower comparable prices, they can deter potential Buyers from wanting to live...
By Will Hamm
(Hamm Homes)
Comments 5
How often do you follow a road map to get to where you want to go?  In our business, it is important to have a plan and you need to work that plan.  Four things you need to do in business planing are:A.  Cultivate relationships with a large number of prospects simultaneously.B.  Don't try to pre-...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 4
Once upon a time, there was Periscope - an optical instrument, I guess, used in land and sea warfare.Now, there is a NEW Periscope.And what is it? Read this re-blog from Magnets USA . Periscope. You’ve probably seen the word buzzing around Twitter. But what is it, and how can it impact the future...
By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 23
Kyle Reyes has a great article on the topic of employee engagement.  Your employees want to be a part of the success and you want them to take ownership.  Read Kyle's points and apply them to your business.  You will nice the difference.I'll never forget the first time I asked my boss for a raise...
By Nancy Alexander, Realtor- Stone Harbor & Avalon NJ
(RE/MAX At The Shore, Avalon, N.J.08202)
Comments 0
  Stone Harbor New Jersey Real Estate Sales Update As of April 25, 2015 Below is an overall look to sum up sales statistics since March 8, 2015 according to Cape May County Multiple Listing Service. There are now 80 single family homes for sale in Stone Harbor as of April 25, 2015 Average list pr...
By Nancy Alexander, Realtor- Stone Harbor & Avalon NJ
(RE/MAX At The Shore, Avalon, N.J.08202)
Comments 0
  Avalon New Jersey Real Estate Sales Update As of April 25, 2015 Avalon NJ Homes For Sale as of April 25, 2015 Below is an overall look at sales statistics according to Cape May County Multiple Listing Service to sum up activity in Avalon N.J. since March 8, 2015 Sales in the luxury market in Av...
By Mary Weiss
(ActiveRain)
Comments 4
  Agents of the past who thought they were being creative in using more positively spun terms for their listings basically ruined it for you. Anyone can pick up a thesaurus and find a new word for "small," (insert "cozy") but after a while, you come up with the same stale, dry, gritty words that ...
By Dale Bledsoe, Realtor in Tracy, California
(Crown Key Realty)
Comments 7
One of the tools I have employed for several years is asking my clients to decide upon a regret price. That being a price they would regret having offered or accepted. I tell them if you offer $395K for a home you really like and its listed at $400K would you have regret if you find out it sold f...
By Teresa Ryan, Teresa Ryan
(Ryan Hill Realty)
Comments 0
Midlothian IL Home for Sale - 4435 152nd St Overview Maps Photos Market Stats $73,500 Single Family Home Main Features 3 Bedrooms2 BathroomsInterior: 1,087 sqftLot: 0.17 acre(s)Year Built: 1975 Location 4435 152nd StMidlothian, IL 60445USA *** WONDERFUL HOME WAITING FOR YOU *** Don't wait to see...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 2
There was medium activity on the Solon area real estate market this week, 9 new listings were added to the market, 3 properties were put back on market, 8 listings remained on market from previous weeks, the price was changed for 14 of the listed properties, there were 4 sales.NEW LISTINGSHouse l...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 29
Finding a niche in your luxury real estate practice where you can dominate is a daunting task, especially if your marketplace is crowded with competing agents.  It requires thinking outside the proverbial box. Here is an example of out of the box thinking If you were to open a bakery/pastry shop ...
By James Hoff
(Bullock Russell Real Estate Services)
Comments 29
We are all here to sell houses and most of us just want to close as many deals as we can each year.To this day, I don't understand the reasoning behind listing agents that only put ONE photo on the MLS to advertise their property. To market a property the correct way, you'll need more than that f...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 16
This is a postcard that will be mailed to 7,650 single family homes in Franklin MA offering a Free Market Analysis from the agent who is currently leading the way in closed transactions in Franklin.  This postcard can be found online and now it will be mailed to complement the online with offline...
By Petra Norris, Realtor, Lakeland FL Homes for Sale
(CDV TransAtlantic, Inc.)
Comments 1
Make Going to Open Houses Simple and Fun in Sandpiper  Ever wondered how you’re supposed to act and if it’s a good idea to talk with a Lakeland 55+ communities real estate agent whenever you’re in an open house? This part of house hunting is not like going to the mall and shopping. You have to fo...
By Tamra Lee Ulmer, FORCE~NRBA ~ Over 1000 REO Assets SOLD!
(Arizona Resource Realty)
Comments 8
919 N. Easy Payson, AZ 85541 Adorable Home in Payson North! Home   Virtual Tour   Photo Gallery   Property Map   Financing   Request Showing   Contact Me   Tamra Lee Ulmer A-REO BROKER Office: 928-474-2550: Mobile: 928-978-5180: Price : $89,000.00 Bedrooms : 2 Bathrooms : 2.00 Square Foot : 1,15...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 40
When coming up with a brand name for your personal luxury real estate brand or company brand, it is important to examine all the connotations a brand name may have that are both positive and negative.  A good brand name is one that exudes quality in luxury real estate.  Here is an example:  The n...