Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 34
No I Don't Want To See That Condo...   Have you ever worked with a client where you knew you had something to show them that wasn't on their "must see" list?   We were working with a buyer who explained to us exactly what he didn't want in a Condo. He didn't want anyone living above him or below...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 70
Using the wrong word makes whole sentences make no sense, so it really does pay to learn which is proper.   Three problem pairs that I've been seeing a lot lately are: Compliment /complement Loose / lose Devices / devises Let's start at the top: A compliment is something you pay when you say some...
By Michele Smylie Clark, ,#480-390-4182,
Comments 1
8307 E Vista De Valle, Scottsdale, AZ                        Open House 10:00-3:00 today Saturday 12/27/2014   Check out Pinnacle Peak Country Club. AJ Sherant will be hosting an open house 10:00-3:00 come by and say hello!  
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
Another Nassau County Long Island Condo was SOLD by Lawrence "Larry" And Sheila, Real Estate Associate Broker and Real Estate Salesperson. This time it's at The Meadows, 1790 Front Street, East Meadow New York.   The Buyer liked that it was a convenient Nassau County location, and that it had 3 b...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 19
There’s nothing more welcomed than a holiday that occurs just before a weekend.  For many, that means a very long weekend.  I celebrate Christmas, and for me, that holiday ran from Wednesday through the weekend.  That’s a 5 day holiday. There are many who hate the thought of returning to marketi...
By Kyle Reyes
Comments 6
Your closet is full of stories and they're doing absolutely no good sitting on a shelf. One of our favorite clients, Always Best Care Senior Services, is sponsoring a coat drive. There are lots of great causes to support - especially at this time of year. That's what makes it easy to forget so ma...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 16
  This is the first postcard that will be mailed in 2015 for a Free Market Analysis in Franklin MA from Lorraine Kuney, Franklin's Top Agent in 2014.  This postcard will land in 7,200+ mailboxes during the first week of 2015.  Spring starts January 1st, so there's no reason to wait any longer, i...
It's the world's largest soft drink maker.  And they want you to start texting.  Sort of like the rest of the world. According to an internal memo from Chief Information Officer Ed Steinike at Coca Cola, office voicemail was shut down this month to "simplify the way we work and increase productiv...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 2
  The true definition of Internet Marketing is a conglomeration of ever changing techniques that grow as internet usage continues to spread. Internet marketing involves utilizing various means of advertising in the realm of the internet. It can be used to describe plans using banner advertisement...
By Deborah Laemmerhirt, CT, Ridgefield,Wilton,Greenwich,NewCanaan, Brookfield,Newtown,Roxbury,Bridgewater,Washington,Sherman, Luxury Homes,WaterFront,Equestrian,NewConstruction
(Keller Williams Luxury Homes International)
Comments 2
Why Hire a Real Estate Agent When Selling Your Candlewood Lake Home   It is always best advised to hire the assistance of a real estate agent when selling your Candlewood Lake home for sale. Although the law does not oblige home buyers and sellers to hire a real estate agent, some states require ...
  If you're one of those P.C. Grinches that doesn't want to hear anything about Santa, than this piece isn't for you.  But for all those of you who want to find a lesson in marketing through the spirit of Christmas, read on. I don't care what you may or may not celebrate.  My hope for each and ev...
By Sybil Campbell, REALTOR ABR, SFR, SRES - Amelia Island
(Century 21 John T. Ferreira and Son Inc. 500 Centre St. Amelia Island, Fl 32034)
Comments 18
I got the house I want, what a great Christmas gift for me, thank you Jesus!   My agent called today to let me know that I got the house I wanted at the price I wanted.  If everything goes according to schedule, I'll be closing on it February ninth and moving in some time that week.  The link bel...
By Lou Ludwig, CRB, CRS, CIPS, GRI, SRES, TRC, e-PRO
(Ludwig & Associates)
Comments 7
The Glass of Your Life  “Stop asking if the glass is half full or half empty. Instead ask ‘what’s in it?’ How did it get there? What can I do with it?” David Kaufman, Actor      As I see it. . . . . . . . The glass of your life   How do you see your glass of life? Do you see your glass as being f...
By Jeff Ballard, South Florida Luxury Home Specialist 954-218-3547
(Florida Exclusive Living Inc. - Fort Lauderdale Luxury Home Realtor)
Comments 2
It is that time of the year again!  If you already haven't done so it is time to start planning for the New Year.  2015!  It is almost here and ready for you to have your best year yet!  -What are some of your plans for New Year? -Send out more Mailers? -Educate yourself on new technology? -Have...
By Jason Wells, ESQ
(Keller Williams Realty East Valley)
Comments 3
Tempe Short Sale This outstanding four bedroom, three bath home located in the popular Tempe subdivision of McClintock Manor. This home features a large family room with a fireplace and french doors that lead to the backyard, a spacious kitchen with backsplash, tile flooring, plenty of cabinet st...
By Debbie James Somers & Company, Debbie James
(Somers & Company)
Comments 3
Seacrest Beach Real Estate | Market Report November 2014     Why is Seacrest Beach Real Estate one of the hottest 30A communities?   Seacrest Beach real estate offers a more affordable alternative to Rosemary Beach FL real estate and Alys Beach, without sacrificing proximity to the atmosphere, sh...
By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 23
Consumers and business customers are highly educated and knowledgeable about a product or service before they meet you.  They don't need a purveyor of information as much as they need an assistant buyer.  A skilled salesperson will help a prospect decide by asking the right questions.  Unfortunat...
By Jason Wells, ESQ
(Keller Williams Realty East Valley)
Comments 1
Leah Ln_Redhair Fantastic listing in the popular El Dorado Lakes Golf Community next to shopping, entertainment and dining! This home features many wonderful upgrades and amenities including a courtyard entry with fountain, huge master suite with sitting room/home office, his and hers walk-in clo...
By Kyle Reyes
Comments 9
We recently had the pleasure of shooting a unique kind of real estate video for one of our clients. This time, we weren't featuring a home.  We were featuring a unique selling proposition for the community. The introduction is the agent talking about the community.  Then comes the music video. I'...
By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 39
Some of you are rockin' FB like a Bruce Springsteen concert! Kudos to you for using this social medium to generate new prospects, leads, and clients...that's what we all need to be doing with our Facebook Fan Pages. For those who are not yet hearing the music, there is still time to tweak or set...