Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 18
I’ve frequently mentioned that we market to buyer agents because they have the buyers.  It’s just common sense.  We are listing agents and without the cooperation and participation from buyer agents, we would never move forward.  We would be treading water.Agents like to do business with other ag...
By Hella Mitschke Rothwell, Hawaii & California Real Estate Broker
((808) 226-1095 or (831) 626-4000)
Comments 7
Have I mentioned on my California blog that real estate is off the charts? Well, the same thing is happening here in my Hawaii brokerage. I will be writing about my new listing here early next week.In the meantime, check out the fabulous lychee tree in my backyard here in Mililani on Oahu. And th...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 1
There was medium activity on the Maple Heights real estate market this week. During the week 8 houses were were listed during the week, two houses were returned to market, 5 listed houses were changed to contract,  the price was changed for 4 listed houses, 3 houses were sold during the week.NEW ...
By Kyle Reyes
Comments 5
Many people tend to think that the boss is the only one who can do the firing.I'm sure you've all had that moment where you WISH you could turn the tables and fire your boss.But what if I told you that you can?Let's this about this for a second.  The act of letting someone go in business is nothi...
By Mike Ouellette
Comments 17
For the past 9 years I've been playing professional hockey around the world. So how does a Canadian kid crazy about hockey end up in Hawaii of all places? Well, there's the the obvious answers of beaches, weather, surfing, palm trees, and adventure... but the driving force above and beyond all th...
By Fred Griffin, Licensed Florida Real Estate Broker
(Frederick Griffin, Licensed Real Estate Broker)
Comments 134
     Do you have obnoxious, inconsiderate, annoying neighbors?  These people can be more than a nuisance - they can ruin your chances of selling your house.  Bad neighbors can wreck the value of nearby houses, they can lower comparable prices, they can deter potential Buyers from wanting to live...
By BILL CHERRY, Broker & Wealth Coach
(Keller Williams Dallas Premier)
Comments 25
   There are two relatively new practices which I admit that I don't fully understand.Real estate yard signs have been cropping up with riders that say "Coming Soon." I'm not sure what stage of the listing process those Coming Soon houses are in, but no one can find them in the MLS. So I suppose ...
By Art Welch, Broker
(Realty World Superstars)
Comments 1
Sweet 4 Bedroom 3 Bath HUD Home in San Tan Valley. This stately Sweet 4 Bedroom 3 Bath HUD Home in San Tan Valley will have you saying WOW! This Sweet 4 Bedroom 3 Bath HUD Home in San Tan Valley has Attractive entry with arch way into the open Island Kitchen with tons of counter space. Family roo...
By Art Welch, Broker
(Realty World Superstars)
Comments 2
Sweet 3 Bedroom 2 Bath HUD Home in Wittmann on 1+ acre, level lot with mountain views! This Sweet 3 Bedroom 2 Bath HUD Home in Wittmann is Move in ready and bring the horses and toys! The Sweet 3 Bedroom 2 Bath HUD Home in Wittmann has huge living room, split floorplan with large master suite, up...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 31
 Private groups on Facebook are very inspirational, especially when the roster is filled with “like-minded” real estate agents.  General communication and sharing of what one is presently doing to create business can be very powerful to others.  No two real estate agents will perform the same tas...
By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 15
You can best your competition by constantly upgrading your knowledge, maintaining the highest professional standards and practicing politeness. A recent report by the Luxury Institute reported that 75 percent of wealthy customers across every generation (boomer, generation X and millennial) expec...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 38
How many real estate agents write blog posts about new subdivisions?  I think many agents who focus on selling new homes will write blog posts about local subdivisions that are being marketed by the builder/developers.  Bloggers, have you thought about buying domain names of subdivisions that are...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
Comments 1
 In the Listings-to-Leads Mastermind group, there are a lot of amazing agents sharing and brain storming some very very powerful ideas for new lead generation ideas. The information in this blog post and video at the bottom is the result of a recent thread there. Many listings you sell have a 'su...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 43
Real Estate Agents have very challenging job - meeting some strangers sometimes at some strange place!How can they keep safe?The answer is in this re-blog from Laura Foreman . Safety is a top concern for many real estate agents, especially when meeting a client somewhere other than the office. Al...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 6
As Long Island Licensed Real Estate Associate Broker and RE Salesperson, Lawrence "Larry" and Sheila Agranoff have been successfully selling Condos in Nassau and Suffolk County NY. Selling or Buying a Long Island Condo requires extensive research, time, negotiation and sometimes patience. As an e...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 12
 We are Realtors Lawrence "Larry" and Sheila Agranoff and we list and sell Condos at the 55 and Over Subdivision of Fairfield At St. James, Long Island NY 11780.  Buyers Ask: Where Can I Find Fairfield At St. James? You can navigate to Fairfield At St James by taking Route 347 to Moriches Road. F...
By Linda Thompson
(Selling By Design-Staging)
Comments 23
 A few months ago Selling By Design Staging received a call from an out of town investor inquiring about staging his newest remodel. After talking to him and viewing the property I gave him a quote for staging that included furniture and accessories.He thanked me, sounded enthusiastic, and said h...
By Andrew Monaghan, CRS, GRI, EPro Associate Broker
(Your Phoenix Home Source)
Comments 4
 This lot has gorgeous views!!! Come and built your Custom Luxury home in Tramonto. Gated Community with Million Dollar views!!!
By Joan Hubbard
(Brown-Kortkamp Realty Co.)
Comments 3
                                           5858 Nina Place - #1E - St Louis, MO 63112 - MLS #15027410                                                                            2 bedrooms - 2 full baths - 1,240 sq. ft. - $210,000.00                                    Window enclosed sitting room ...
By Deborah Laemmerhirt, CT, Ridgefield,Wilton,Greenwich,NewCanaan, Brookfield,Newtown,Roxbury,Bridgewater,Washington,Sherman, Luxury Homes,WaterFront,Equestrian,NewConstruction
(Keller Williams Luxury Homes International)
Comments 2
6 Tips in Buying Candlewood Lake Properties as Second Home Despite the slow housing market, many people are still buying a vacation home or an investment property. So if you are looking for Candlewood Lake and Lake Lillinonah properties as your second home or investment property, make sure to rea...