Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 37
The real estate market in Franklin MA is gaining momentum for The Kuney-Todaro Team.  This was a day that reaped four closed sides for Tammy, including a list/sell, and a closing for Eric.  The weather forecast for next week predicts temperatures in the balmy 40’s and 50’s, and the 8’ snow mounds...
By Mahesh Mike Patel, Call Me And Consider It Done!
(First Team Real Estate)
Comments 19
  Cold Calling: How to make it Fun and Effective I was fortunate enough to give a presentation on Cold Calling.  We all know that to be successful in Real Estate or any other sale business, one has to find customers to present  to.  One always has to find new clients and at the same time service ...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 0
Just watch 3 minutes of this video... 4:25 to 7:25   Video - Luxury Home Clients - Your Mindset   This is my good friend Oren Klaff author of Pitch Anything... This will give you a taste of the mindset you need when presenting yourself to Luxury Home Buyers and Sellers...   To your success,   Hug...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 7
Welcome To Our New Listing At 125 pond Circle Mt. Sinai, NY 11766 ONLY $465,000   Perfect Location with Pond View at Plymouth Estates. This beautiful upper level Fairmont Floor Plan has its own Personal Elevator leading To Your Diamond Condition Condo. It Offers Soaring Ceiling, Large Spacious Ro...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 2
This week, the activity on the Lyndhurst real estate market was medium. There were 12 new listings, 1 property was put back on market, 1 contingent listing,  price was changed in 6 of the listed properties, and 5 real estate properties were sold. NEW LISTINGS         House listed with Joshua C. K...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 7
Sometimes when I'm getting ready to write an agent bio for someone who will be uploading it to a brokerage website, I ask for links to the other bios. I want to see if there's some kind of format or pattern that the broker prefers. Today I visited a site where more than 100 agents were listed. So...
By Robert (Vegas Bob) Swetz, Commercial & Residential Real Estate Agent
Comments 5
Robert Vegas Bob Swetz is searching for home owners in Henderson and Las Vegas that are interested in selling their home.   The market is slowly rising again and there are many people interested in owning a piece of the Entertainment Capital of the World.   Please call Vegas Bob any time at 702 4...
I'll never forget one of my favorite meteorologists.  I was producing for a small television station and he was perhaps one of the coolest guys I'd ever met.  Not a bad bone in his body. He was a man of routine, to say the least.  Every single day, when the 6pm news wrapped up, he walked to a lit...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Rea Woods Homes An up to date look at Rea Woods homes for sale and Rea Woods neighborhood information. Rea Woods is a John Wieland community located between Southpark and Ballantyne in South Charlotte. Homes for sale in Rea Woods offer easy flowing floorplans, are typically two or three story ful...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 20
It's been one of the toughest winter we had in New England. And that had a major impact on Real Estate business. If you can't see the home, you don't buy, correct? However, this winter has not dampened our spirits - you can feel it from this re-blog from Barbara Todaro . The winter real estate ma...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Royden Homes An up to date look at Royden homes for sale and Royden neighborhood information. The Royden neighborhood has a wonderfully classic feel to it. It's a rather large community with mature landscaping and homes set back nicely from the street. You will find Royden homes for sale in the S...
By John Helmick, Success Coach & Home Inspection Co. Owner
(John Helmick Success & Ohio Property Inspection Services)
Comments 6
    I remember EXACTLY when the "lights" went on for me when it comes to personal relationships. I picked up the book by Dale Carnegie - "How to Win Friends and Influence People." IF you stay with me on story might be a little like yours... Or at least it can give you HOPE if you have ...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 3
Well, Cold Calling! Many of us don't like it - just because of the fear of rejection. And what is FEAR? False Evidence Appearing  Real. Here's a great post from my friend Mahesh Mike Patel with a training video. If you are afraid of cold calling, watch this - it's worth investing your time.   Col...
By Maria Holland, Realtor, ABR, GRI, CDPE, SFR
(RE/Max Elite, ABR,GRI, CDPE, SFR)
Comments 2
Available immediately for Lease. New construction on a private lot with loads of upgrades including hardwoods, granite, SS appliances and more.  Master is on main and features a huge walk in closet, separate shower and tub combo, and elongated double vanity.  Granite is in all bathrooms and the ...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
Comments 3
Shannon Pyatt at ERA Real Estate shares how he generated 1,000 buyer and seller leads with Listings-to-Leads in 4 months. His "buyers agents are closing at least 3-5 deals each month just off these leads alone." And "its a no brainer and I couldn't imagine my job being effective without it." WEBI...
By Maria Holland, Realtor, ABR, GRI, CDPE, SFR
(RE/Max Elite, ABR,GRI, CDPE, SFR)
Comments 3
  Gorgeous Zero lot line home with 3 stories. This lovely upscale home features hardwood flooring, stainless steel appliances, granite counters, tall ceilings, custom tile work, upgraded cabinetry and an attached 2 Car garage.  Located in a "Walk to" neighborhood you can enjoy the convenience of ...
By Gary L. Waters, Broker Owner Waters Realty of Brevard, LLC, Small Office, Big Service
(Waters Realty of Brevard, LLC)
Comments 171
I just had a guy stop by my office about an hour ago to promote his printing and business card business.   I was busy but  I took his card .  Later on I went to the web site on the card. The web site was functional although not too impressive.   My attention was drawn back to the business card he...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(Keller Williams, Digital Marketing Strategist specializing in Search and Social with The Ballen Method and Vision Masters)
Comments 27
What Google Will be looking for and ranking by in 2015 by Lori Ballen, Digital Marketing Strategist, Specializing in Search and Social As we move into 2015, Google has declared that it will be looking more at bounce rates, spelling and grammar (ewww), social signals (huge, I’ve been testing this)...
Buffini & Company is so excited to finally be a part of the ActiveRain community!  For those of you who may not know us yet, it’s great to meet you!  We look forward to building a relationship with you and hope you find the information we share here to be helpful.  It’s our goal to provide the re...
By Lori Mode, Mode and Durham, Your Elk Grove Real Estate team
(Keller Williams Realty - Elk Grove, CA Homes for Sale)
Comments 1
4 Bedrooms | 3.5 Baths | 4400 SF | 2009 | Backs to Greenbelt! Complete property details and pics  Immaculate 6 Year New Tuscan Style Home at The End of a Cul-de-Sac in The Ranch. This Home Boasts a Tile Entry, Office w/Double Doors, Formal Dining Room & Large Formal Living Room, Kitchen w/ Granit...