Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

By Nathan Froelich, Sharer of Ideas
Comments 164
If you're a celebrity real estate agent this article is NOT for you. If you have a team of agents and you sell hundreds of homes a year this article is NOT for you. If you have a big social media marketing budget and 20 hours per week to dedicate or delegate to Social Media marketing this art...
By Debb Janes, REALTOR®, EcoBroker Camas, Washington
(The Carl Group, LLC)
Comments 107
Attracting New Clients - What’s your Style?    Most of my business comes from referrals, and that makes me happy. It confirms my desire to offer exemplary service and an all around enjoyable experience.  Obviously, if my clients and former clients feel I’m doing a good job, they won’t hesitate to...
By Debb Janes, REALTOR®, EcoBroker Camas, Washington
(The Carl Group, LLC)
Comments 36
The Importance of the Sound Check During my days in broadcasting, the station engineers were neurotic about our microphones. They consistently checked the on-air talent’s mic settings and fussed over the sound. It’s that important. Naturally, I learned many terms during that time and one is  call...
By Sarah Oswald, Broker, Realtor, CDPE, CIAS, SFR , Investor
(Eastvale Team Realty & Property Mgmt)
Comments 57
 Free Tools to Make Graphs, Charts, Presentations and More        We all know the trial period does not last long when you buy a new computer for most any software that you need to make it work. What is needed is a free open source office suite. And here it is... a great way to get your office up...
By Fred Griffin Licensed Real Estate Broker, Tallahassee Florida. Call 850-339-4861
(Frederick Griffin, Licensed Real Estate Broker)
Comments 93
     When is the last time you updated your Twitter page?  Have you been to your Facebook Page in the last year?   What about your YouTube Channel?  If your Social Media pages are out of date, either update the sites, or take down the links to them!        There is nothing worse than clicking a F...
By Kristin Hamilton, (909) 557-6966, CDPE, SFR, CHS-Redlands/Loma Linda
(Keller Williams Realty)
Comments 37
What Do You Think of the New Facebook Messenger App I had been getting a message from Facebook for several weeks to download the 'Messenger App' so this weekend I finally did it.  I immediately disliked it but put up with it for over a week. It is loud and dings when a message comes in. P...
By Nancy Golliday, Web Design for RE
Comments 2
Agents have been asking for a condensed quick search form that will fit in a side column for at least 2 years now.   I thought we were making progress when I got an email from Point2 telling me they'd let me know when "implemented." I was ecstatic! This was about a month or so ago. ...
By Darren Copeland, Darren Copeland
(Leader One Financial)
Comments 36
If you haven't figured it out yet, I am a big fan of what Google can do for your business. However, I am convinced that Active Rain has made a difference in my business since I switched over to a rain maker account!  It's amazing how quickly that I see my blog posts rank on Google when I ...
By Judy & Allan Wagner, We Promise Clients Our Best & We Keep Our Promises
(Weichert, REALTORS, Weber-Hodges Group)
Comments 7
ZESTIMATES...the bane of my existence may be going AWAY! Is this true? Who knows for sure, excpet maybe the Zillow "Powers that Be." I have a new client whom i have only "met" online.   She sending me some crazy homes asking, "what about this one? Why didnlt you send this...
By Kristin Hamilton, (909) 557-6966, CDPE, SFR, CHS-Redlands/Loma Linda
(Keller Williams Realty)
Comments 44
Do You Use the Facebook Graph Search for Real Estate I remember a few years ago when I would be on Facebook and looking for friends or prospective clients and would have a terrible time finding them sometimes. And then if you looked up someone with a common name, you would finally get 50+ but the...
By MAPS 290, CEO
(MAPS 290)
Comments 1
  This is the official Home Scoring program/method used to get in the door of Expired’s and FSBO’s.  It is not a CMA, has nothing to do with one.  It is an application that you, the realtor uses to score the home in 8 different areas.  The summary sheet prints, you go over it with the homeowner a...
By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 53
How to get to Page one of Google: The Holy Grail of Realtors...the dilemma... Social Media Expert, SEO Experts, Internet Gurus, Successful Internet Realtors… The list goes on and on… Everyone has a point, everyone has a theory and the message is either mixed or polar opposite from each other. So ...
By Chris Miller, MediaProsper Online Marketing
Comments 3
As a professional online marketer who runs a bunch of Facebook pages for my clients, you might think I would completely disagree with Nathan Froelich's recent blog post, 5 Reasons Agents Should Dump Their Facebook Business Pages.   I actually agree with a lot that he says! I still get a lot o...
By Fred Griffin Licensed Real Estate Broker, Tallahassee Florida. Call 850-339-4861
(Frederick Griffin, Licensed Real Estate Broker)
Comments 4
     "Favorites" are being posted on the Twitter timeline as Retweets.  No, no, no!  Favorites are an entirely different animal than Retweets.  Many Favorites mean absolutely nothing to most Tweeps; they only mean something to the person who Favorited the original tweet.        Gizmodo ...
By Brad Andersohn, ActiveBrad 707.646.1876
(Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy)
Comments 17
Streamline your marketing efforts with Tech Connect Everyday, I get asked by real estate agents and Brokers, "What's a good contact manager and what platform or CRM do you recommend for tracking and managing my prospects and clients?" My first response is always... "There is no...
By Tara Winfield
(RE/MAX Alliance)
Comments 4
Continuing on with my rant regarding my "illegal use of an electronic device" ticket... Once I was back on my way to work... not talking on my phone; I picked up my bottle of Coke with one hand, UNSCREWED THE CAP WITH MY OTHER HAND, and then proceeded to enjoy a sip of my tasty beverage...
By Will Daly, - Phoenix High Rise and Loft Condo Expert
(We Know Urban Realty)
Comments 14
Have you heard whether or not Killer IDX by Success Web Systems is out of business?  I have been using them for a year now and the customer support although slow has been acceptable...until now.  I have called them five times over the last ten days or so and only reach voicemail.  What's wors...
By Kristi Knutson, Blog Trainer ☂
(ActiveRain ♥ 888-643-3837)
Comments 45
I've had a lot of people ask about the Blogging Blueprint HTML formats, where to find them, and how to use them, so I've written this blog as an easy reference to pull the code from!   Using them is so simple! Just follow these steps: Simply click in the box Scroll down to highlight it al...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 45
5 Ways to use Landing Pages for your Real Estate Business | Online Marketing Strategies & SEO If you are looking for an effective way to increase the number of leads you can generate for your business, creating the right landing pages may be the best solution. Landing pages are often erroneou...
By Karen Winters, Buying, selling & living in beautiful Chicago, IL
(Berkshire Hathaway HomeServices Koenig Rubloff Realty Group)
Comments 46
So I just got a call from a "John Roswell" but the person on the other end gave his name as something entirely different.  Plus, let's just say that although the caller ID registered a NY area code, the phone call seemed to originate from a call center that could have been elsewhere...