Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 8
As I am learning about how to use my New Lenovo Yoga PC  Windows 8.1, at the same time I am also learning how to use my Wordpress Website, and at the same time I am learning on how to use my new Lexus RX 350.   The technology is amazing but very overwhealming. While this tech...
By Brad Andersohn, ActiveBrad 707.646.1876
(Zillow - Nat'l Outreach Mgr & Dir. of Zillow Academy)
Comments 23
HomeSnazzer, a makeover app for Real Estate Listings, has this really cool tool that allows your website visitors the opportunity to "redecorate" homes while viewing them on the screen. The tools work on computer desktops, laptops, tablets and mobile devices. Here's an inter-active virtual sample...
Hi AR friends!  My company is running an email campaign special this month, and I wanted to open it up to the AR community.   We build custom mobile apps for Realtors.  We're running a Halloween special where we're offering to build 10 custom apps for Realtors for $500 (normally $649.95).  There ...
By Chris Miller, MediaProsper Online Marketing
Comments 8
SUMMARY: Getting more online reviews, and making the most of them. The last time I shopped for a real estate agent, I looked for who in the area had the most and best reviews. I ended up not selling my house at the time ... but signed that Realtor up as my first agent client! Good reviews are bot...
By Suzanne De Vita, Online Associate Editor
Comments 39
You know, those distracting banners and ads that have no place on a business site? Point2 created a terrific infographic describing BAD ideas for real estate websites.I had to laugh at a few of these... I've come across repeat offenders for the font rule! The preceding was adapted from RISMedia's...
By Debbie Gartner, The Flooring Girl - Westchester hardwood flooring
(Floor Coverings International - Westchester NY & Stamford CT)
Comments 29
This is my 3nd week of Tech Tips from articles I've found on    As background, is a FREE site where you can share blog posts that others have written, and in turn you earn credits so others can share your content.  As a result, I have expanded the reach ...
By Suzanne De Vita, Online Associate Editor
Comments 51
With the recent announcement of Apple Watch (and devices like the Pebble Smartwatch already on the market), it’s no secret that wearable tech is here to stay. I can’t imagine smartwatches will take the Paris runways by storm, but the gadgets themselves are pretty neat, and capable of doing far mo...
By Jay O'Brien, Kansas City : Social Media Guy
(RE/MAX Revolution)
Comments 30
Technology is redefining how a Realtor does business. Gone are the days of faxes and up next on the chopping block is the good ol' pen to sign on paper.  So, there are lots of companies out there trying to pull away as the leader in this market. I enjoy playing with all of these tools and have dr...
By Magnus Title Marketing
(Magnus Title)
Comments 2
            Creating The Ultimate Paperless Office- What you need to be Organized and Efficient!    This course will show everything you need to know about setting up and conducting business with the perfect virtual office. Paperlessly, efficiently, effortlessly which will allow you to work smart...
By Lynn B. Friedman, REALTOR ATL BuckheadMidtownWestside 404.939.2727
(- - - Concierge Real Estate Services for YOU - - - Providing SERVICE for Sellers & Buyers is our BUSINESS)
Comments 8
Dear Readers -  KRISTI KNUTSON from ActiveRain Staff offers all of us an amazing tool here --- she supplies the HTML Code for Blogging! Kristi posted various TOPIC SPECIFIC options for us to use as a Template. Choices are Listings, Local News, Holiday (just in time for the HALLOWEEN POST BONUS 10...
By Lee Davenport, Our Business Is Your Success! 404.444.5777
Comments 6
My heart ached as I, like many of you, watched the tragic news of REALTOR(r) Beverly Carter unfold.  Since her heart-rending story, I have now heard of agents planning to only showing homes and hosting open houses with a buddy, going forward.  I have seen many offices revisit and revamp safety p...
By Bob Crane, Forestland Experts! 715-204-9663
(Woodland Management Service)
Comments 3
Every week I pick 10 posts that I think that could use a second look, a little more exposure, or that are so good that I want all my friends to have a chance to experience it. This week is no exception and it has been a challenge to narrow the list down to 10, I hope that you enjoy these along wi...
By Chris Miller, MediaProsper Online Marketing
Comments 57
SUMMARY: A list of ideas to help you write better, more search-friendly blogs. Great blog posts can give a real boost to your search engine rankings and real-life response.  If only it were easier to sit down and crank out a long, interesting, entertaining post, huh? With as much writing as I do,...
By Darren Copeland, Darren Copeland
(Leader One Financial)
Comments 6
 A few months ago I wrote a blog that extolled the virtues of using Active Rain and Google to help your customers find your business (and your blog) online.  I'd like to continue that thought and tell you what YouTube and Active Rain can do for your online reputation as well! Today, I'd like to t...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 4
Search Engine Optimization Tip for Content Writing The Importance of SEO When content is listed at the top of the most popular search engines, it did not end up there by chance. It takes a combination of the correct use of keywords, keyword phrases and the right density of those phrases and words...
By Debbie Gartner, The Flooring Girl - Westchester hardwood flooring
(Floor Coverings International - Westchester NY & Stamford CT)
Comments 13
In case you missed this list that Kyle Hiscock compiled for who to follow in Real estate on Pinterest.   The "Who's who" - Real estate industry to follow on Pinterest   I was so honored to be included on this list.  You may also recognize a few other Active Rainers including: Bill Gassett Lynn Pi...
By Clint Weldon
(Weldon Realty Group - Jaron Hall Properties)
Comments 1
I wanted to quickly share my recent experience with choosing a domain name that works. I use a lead generation website to feed my pipeline. When I initially signed up, I just randomly chose a domain name when they guy on the phone asked me to give him one. I hadn't really thought that deeply abou...
By Katrina Benton, Internet Marketing Specialist
(Keller Williams Realty Inc.)
Comments 1
Geek School Payment Link
By The Romanski Group
(The Romanski Group/ Keller Williams Realty)
Comments 1
AVM's Here's a little tidbit that isn't typically talked about; AVM's! The real estate industry has been blessed and hurt by these little snippets of code. But what are they? What are they intended for and what value do they bring? AVM is actually an acronym that stands for auto-valuation model. ...
By Fred Griffin, Real Estate Technology
(Get There Social Media, LLC)
Comments 22
     Fax machines!    We think of them as leftovers from the 1980's.  But the facsimile machine is older than Alexander Graham Bell (invented in the year 1843, Google it).      Faxes require a dedicated landline.  They take up valuable space on a desk or a table top.  But, there are still lots of...