Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 
By Toni Weidman, 23 Years Selling Homes in New Port Richey, FL
(Re/Max Sunset Realty)
Comments 49
Pinterest Delicious and SEO Too   I'm still fairly new to Pinterest and I have a lot to learn but I found that boards (pages to the uninducted) have quite a bit of power. Some of my boards show up on Google in first or second place positions. Boards should have your website and your name and ...
By Fred Griffin Licensed Real Estate Broker, Tallahassee Florida. Call 850-339-4861
(Frederick Griffin, Licensed Real Estate Broker)
Comments 12
     The most annoying feature on Twitter is automated Direct Messages.  Don't send them!  A majority of Twitter Users detest Direct Messages.  You will get muted, blocked, unfollowed, or reported for spam if you auto-DM your Followers.          Direct Messages, aka "DM", are a time...
By Dan Dee McGinnis, DTM, NADOTA, The Pumpkin Man
(Homesmart International)
Comments 1
    Tools Real Estate Trainers Do Not Tell You About   These are just a couple of the neatest tools that all Realtors should have with the at all times. These are just as valuable as a cell phone or calculator. Having things like this makes for a less stressful day and a happier and more joyful t...
By Lee Davenport, Our Business Is Your Success! 404.444.5777
(RE/MAX Around Atlanta)
Comments 4
Whether you, your children or your grands ever searched through the Where's Waldo books to find that guy in the red and white striped shirt, funny hat and trendy glasses, you probably do not have the luxury of time as a real estate professional to play those same kind of games with your cell...
By Fernando Herboso - Broker for Maxus Realty Group, 301-246-0001 Serving Maryland, DC and Northern VA
(Maxus Realty Group - Broker 301-246-0001)
Comments 6
Here it is... Let me know if this helps you!   See this post for more details...  How To Create Unlimited Landing Pages Attracting Hundreds of Leads    
By Paula McDonald, CHEVAUX Group ~ The Woodlands, TX 936-203-0279
(Chevaux Group, PLLC)
Comments 17
   I have been visiting the Houzz site for about a year now simply as a consumer.  We were in the process of building a home this past year so the site was of great interest to me.  I enjoy the way the site is set up and the quality of the pictures.   Once our home was completed, I still found th...
By Janell Kittleson, Property Management Software & Tenant Screening
(Rentec Direct)
Comments 4
In my last blog entry I touched on the idea of instuctional vs. sales videos and how keeping a clear objective is important in guiding your content and tone.  With some great feedback from our property management professional circles, we've learned that the instructional videos seem to be mor...
By John Marshall - FORE!, Specializing in Golf Course Properties
(John Marshall )
Comments 7
Book Review: Raving Fans - A Revolutionary Approach to Customer Service by Ken Blanchard and Sheldon Bowles. This is a very simple, quick read and worth 10,000 times its weight in gold. Some of you that follow me may know, and for the rest of those that don't know, I am an avid reader. For ye...
By PropertyMinder Inc., Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 1
Free CRM Webinar at 3 PM PST July 31st Need an idea of what to do when it's just too hot to go outside? Organize your database by placing clients into the appropriate groups in your CRM.For example, If you have a cousin that bought a home in 2009 they should be in your:- Referrals/Family Fold...
By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 2
Are you looking for real estate email newsletter templates that’ll help you stand out from the crowd? Position yourself as a home expert? Stay top of mind with your sphere?In this article we’ll discuss the benefits of email newsletters for REALTORS®, what makes a good e-Newsletter, and how you ca...
By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 40
Using Multiple Flash The following is a series of a shot used in a recent listing of mine.  The room was lit with one large window and one overhead light in the kitchen.  It was really like being in a cavern. Bright window in the back with light falling off quickly towards the kitchen. The challe...
By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Prudential PenFed Realty, "The Real Debbie Reynolds" Your Clarksville Real Estate Professional, 931-920-6730)
Comments 0
Video Field Trip Shooting video doesn’t have to be complicated. Try taking a field trip for a couple of hours and capture some video to use in your marketing. The types of videos that people want to see are neighborhoods, local parks and points of interest. My assistant and I like to take a half ...
By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 7
One of the most difficult aspects of photographing your listings is the blown out window/ or the dark interior.  This is where to get the proper lighting in the interior your windows go completely white and in some cases start to flare.  For many homes its nice to show the outside scene and can a...
By Joy Roussell, Dedicated Realtor
Comments 5
Social Media has created a new era in this world. From MySpace to Facebook to Twitter to Instagram to Snapchat we have seen many websites devoted to social media! It astonishes me on how well social media has expanded. There are many reasons and ways realtors can take these trends of social media...
By Kristi Knutson, Blog Trainer ☂
(ActiveRain ♥ 888-643-3837)
Comments 38
I've had a lot of people ask about the Blogging Blueprint HTML formats, where to find them, and how to use them, so I've written this blog as an easy reference to pull the code from!   Using them is so simple! Just follow these steps: Simply click in the box Scroll down to highlight it al...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 1
The real estate profession is continuously evolving to incorporate modern technology techniques that can help your business. It is important to have an effective online marketing strategy that will attract attention and drive traffic. A crucial element in real estate marketing is the blog. When s...
By Suzanne De Vita, Online Associate Editor
(RISMedia)
Comments 33
I love Twitter. There’s something really personal about it that makes it my go-to forum for reading news, sharing, or just venting. Who knew 140 characters could have such a vast impact? But, there’s also Twitter for real estate. You’ve read about the PR disasters following big businesses that tw...
By Wayne Martin, Sales Manager - New Homes & Condominiums Division
(Michael Saunders & Company)
Comments 21
Recently, my signal was weak so I called my provider, Comcast. After 30 inutes of trubleshooting I was told that my modem was bad and I should take it in and get a replacement. The signal was spotty and often times, for no apparent reason, would go off line. I took it in and traded it out for a n...
By Lee Davenport, Our Business Is Your Success! 404.444.5777
(RE/MAX Around Atlanta)
Comments 18
It is a dream come true for many business owners, including us real estate agents, for our content to be found on page numero uno of the Google search results.  There are many ways to get there including paying for Google Adwords placement, having extensive content on your site, or simply being P...
By Lori Ballen, CVO, Chief Visionary Officer / Ballen Companies
(The Ballen Companies, TBG, TBM, ASAN)
Comments 2
Doorway Pages.. What are they, How are they used, does Google Like Them? | Online Marketing Tips from Lori Ballen by Lori Ballen   Doorway pages are “stand-alone” pages designed specifically to attract the attention of search engine crawlers–specifically Google. Considered a  “black hat” SEO tech...